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The 2,000 yuan mobile phone market is fiercely competitive: Redmi, OPPO and IQOO, who has a better chance of winning?

author:Lee Joon-hui
The 2,000 yuan mobile phone market is fiercely competitive: Redmi, OPPO and IQOO, who has a better chance of winning?

Text/Jiao Yunjie Proofreader/Li Junhui team

Catching up?

Data released by Canalys shows that in the first quarter of 2022, global smartphone shipments reached 311.2 million units, down 11% year-on-year. Among them, Xiaomi's market share fell by 20% year-on-year.

According to data released by IDC, in the first quarter of 2022, China's smartphone market shipped about 74.2 million units, down 14.1% year-on-year. Among them, Xiaomi's market share fell by 18.4% year-on-year.

Regardless of which institution's statistical caliber is adopted, the decline in the market share of Xiaomi mobile phones is much greater than the overall decline in the market, which indicates that the market pressure on Xiaomi mobile phones has become greater.

It is in this context that Xiaomi, which has not had a new product release for a long time, has finally sacrificed a new product, intending to stir up a pool of spring water in the mobile phone market.

On May 24, 2022, Xiaomi's Redmi brand held a new product launch conference for the Redmi Note11T series under the name of "True Core Hero", and released two mobile phones, the Redmi Note11TPro and the Redmi Note11TPro+.

Some netizens sighed, not exaggerated to say that every time Redmi's conference is like a pair of king fried, this time the performance is even stronger than the Snapdragon 888 processing of the Tianji processor placed on the 2000 yuan file of the Redmi Note11TPro.

So, as a few new products released in the first half of this year, the Redmi Note11TPro, OPPOK10 and IQOONeo6SE, etc., which one is more worthy of users to choose or start?

Hardware configuration: Redmi Note11TPro, OPPOK10 and IQOONeo6SE camera configuration are the same, and the performance of Redmi processors is outstanding

The 2,000 yuan mobile phone market is fiercely competitive: Redmi, OPPO and IQOO, who has a better chance of winning?

In terms of processors, the Redmi Note11TPro is equipped with mediatek Tianji 8100 processor, IQOONeo6SE uses Snapdragon 870 processor, OPPOK10 uses MediaTek Tianji 8000Max processor.

Among them, mediatek Tianji 8100 processor using 5nm process, this processor positioning and Snapdragon 870, belongs to the sub-flagship, but in the multi-core performance is closely after the Snapdragon 8Gen1, power consumption is also very outstanding, AnTutu running score of 810,000, equal Snapdragon 888.

The Snapdragon 870 is a CPU overclocking upgrade of the Snapdragon 865PLUS, using a 7nm process, and the large core frequency is increased to 3.2GHz. GPU, ISP is the same as 865PLUS. AnTutu ran 680,000 points. The Tianji 8000Max uses a 5nm process, the large core uses 4 A78s, and the Antu rabbit runs 760,000.

In terms of rear photography, the Redmi Note11TPro, OPPOK10 and IQOONeo6SE all use a rear triple camera design.

In terms of specific pixels, the Redmi Note11TPro adopts the "64 million pixel main camera + 8 million pixel ultra-wide angle + 2 million pixel macro" rear triple camera collocation, and the camera adopts a 1/1.72 outsole, which can accurately cancel out ISO noise. True colors and details can also be restored in low-light environments. On the wide angle, the camera supports 120° wide angle shooting.

IQOONeo6SE uses a "64MP HD main camera + 8MP ultra-wide angle + 2MP macro lens" rear triple camera combination. Among them, the main camera supports OIS optical image stabilization, and the wide angle supports 116 ° wide angle field of view shooting. Macro supports 4cm macro photography. The phone supports super panorama, time-lapse photography, motion capture, video picture-in-picture, big movie mode, one-click volg and other functions.

OPPOK10 uses "64MP main camera + 8MP ultra-wide angle + 2MP macro". The main camera supports ultra-clear night scenes and supports OIS optical image stabilization. The phone supports 8k video recording.

In terms of front-facing photography, the Redmi Note11TPro, OPPOK10 and IQOONeo6SE all use a front-facing single camera, and all use a 16-megapixel front-facing camera.

It can be seen that whether it is a front-facing photo or a rear-facing photo, the parameters of the three mobile phones of the Redmi Note11TPro, OPPOK10 and IQOONeo6SE are basically the same.

Exterior design: Redmi Note11TPro, OPPOK10 and IQOONeo6SE all use punch screen design, IQOO uses oled screen

The 2,000 yuan mobile phone market is fiercely competitive: Redmi, OPPO and IQOO, who has a better chance of winning?

In terms of design, Redmi Note11TPro, OPPOK10 and IQOONeo6SE all use punch screen design, the only difference is that IQOONeo6SE uses OLED screen, while Redmi Note11TPro and OPPOK10 use LCD screen.

Among them, the Redmi Note11TPro uses a 6.6-inch LCD punching screen, and the punching position is located in the center position above the screen. The screen supports a high refresh rate of 144Hz, and the refresh rate supports 7 gear shifts. The side border adopts the current popular flat border. The camera design is similar to the vivos15 series, with a rectangular camera arranged in a triangular shape. The speakers use Dolby Panorama dual speakers.

IQOONeo6SE front is a 6.62-inch oled punch screen, the punch is located in the center position above the phone, the screen uses Samsung E4 material, the screen supports 120Hz refresh rate, the maximum brightness can reach 1300nit. The mobile phone has a built-in X-axis linear motor, the back cover edge adopts a curved design, the lens adopts a triangular design, and the module is still similar to the vivox series mobile phone.

The OBPOK10 features a 6.59-inch LCD punch screen on the front, with the punch holes located in the upper left corner of the screen. The phone supports 120Hz refresh rate, 240Hz touch sampling rate. The phone has built-in diamond Vc heat dissipation. The speakers feature enclosed stereo dual speakers. The back lens features a crater raised design similar to the oppofind series. Unlock with a side fingerprint.

In terms of weight, the Redmi Note11TPro and OPPOK10 both weigh 200g, and IQOONeo6SE weigh 190g.

It can be seen that IQOONeo6SE is relatively lighter in weight, and the grip should be more prominent.

Pricing strategy: Redmi Note11TPro, OPPOK10 and IQOONeo6SE are priced the same, and the competition is fierce

The 2,000 yuan mobile phone market is fiercely competitive: Redmi, OPPO and IQOO, who has a better chance of winning?

In terms of battery life, the Redmi Note11TPro has a battery capacity of 5080mAh, IQOONeo6SE has a battery capacity of 4700mAh, and an OPPOK10 battery capacity of 5000mAh.

It can be seen that although the Redmi Note11TPro and OPPOK10 both weigh more than 200g, the battery capacity is also very high, supporting the endurance of going out all day.

In terms of charging, The Redmi Note11TPro supports 67w wired fast charging, IQOONeo6SE supports 80w wired fast charging, and OPPOK10 supports 67w wired fast charging. Officially, 29 minutes can be filled with 80%.

It can be seen that the IQOONeo6SE charging power on the charge is the highest, the charging speed is undoubtedly the fastest, and it can be fully charged in basic half an hour.

In terms of storage combination, Redmi Note11TPro has three storage combinations of "6GB+128GB" and "8GB+128/256GB", and IQOONeo6SE and OPPOK10 have "8GB+128/256GB" and "12GB+256GB" storage combinations.

It can be seen that the Redmi Note11TPro has the smallest starting storage specifications, which means that there is a competitive advantage in terms of starting pricing.

In terms of pricing strategy, the same "8GB+128GB" version of The Redmi Note11TPro, OPPOK10 and IQOONeo6SE are priced at 1999 yuan, which is difficult to distinguish.

It is worth mentioning that the processor of the Redmi Note11TPro is the best. IqOONeo6SE is better at screen and fast charging.

Therefore, for users who pay attention to performance, consider the Redmi Note11TPro, while for users with higher screen requirements, they can choose IQOONeo6SE or OPPOK10.

(Li Junhui, a special researcher at the Intellectual Property Research Center of China University of Political Science and Law, has long been concerned about related policy, legal and regulatory issues.) )