If after staging a variety of cookie-cutter "XX real estate conferences", there is still a housing enterprise that can strip away the form and hold a brand conference that is not fancy, full of content, and can make every guest feel that every guest has benefited a lot, we undoubtedly need to applaud the sincerity and original intention of this housing enterprise. This time in China Merchants Shekou, we saw a brand conference full of love and touch, different.
On May 5th, the brand conference of the A28th anniversary of China Merchants Shekou Nanjing Company was officially held. The relevant person in charge of Nanjing Company attended the event, and heavyweight guests, many media people and owners were invited to witness this dialogue with Nanjing, tell the fate meeting between China Merchants bureau and Nanjing in 150 years, engrave the beautiful growth of China Merchants Shekou and Nanjing in the past 28 years, and explore the future vision in the wave of urban times.
After 28 years of encountering, we have seen a grand event of the times
The eye-catching performance session makes people feel excited! At the press conference, China Merchants Shekou Nanjing Company staged an unprecedented immersive audio-visual experience for the guests. A long and condensed music and dance song, reflecting the beauty of art and the enjoyment of hearing, opened the curtain of the grand ceremony.
There are several key words to focus on:
●This year is the 150th anniversary of the establishment of the Central Enterprise China Merchants Bureau.
As the 150-year-old "eldest son of central enterprises" China Merchants Bureau, brand strength need not be said. At the press conference, Mr. Zhang Tao, General Manager of China Merchants Shekou Jiangnan Region, General Manager of Nanjing Company and Chairman of Asset Management Company, reviewed the story of China Merchants Bureau in the past 150 years, as well as the process of symbiosis and coexistence between China Merchants Shekou Nanjing Company and Nanjing in the past 28 years. He also said that "in the past 150 years, China Merchants, as the era leader of China's national enterprises, from Shekou to Nanjing, meet the city's continuous and beautiful growth, the future will focus on the 14th Plan, in the shaping of urban characteristics, urban renewal, park construction three aspects, continue to deepen strategic cooperation, for Nanjing to build an international urban ideal." And when such a merchants Shekou came from history and came to Nanjing with a magnificent experience, it was destined to carry more missions.
●This year is the 28th year that China Merchants Shekou has entered Nanjing.
From entering Nanjing in 1994 to establish the city landmark international financial center in Xinjiekou, to the first pure villa work evian valley in 2007 to build a reputation for quality, and then to now it has branches and leaves in nanjing, with countless works. In the past 28 years, China Merchants Shekou and Nanjing have developed symbiotically, accumulating countless word-of-mouth and development experience, and now they are approaching the year of establishment, which is precisely the most dynamic, most vital and most promising age. With 28 years as the appointment, this conference is both a summary and a new beginning.
●This year is the 2022 year of China Merchants Shekou's "return to Nanjing".
It is true that as the earliest attempt in the commercial field of modern China to realize the dream of a strong country, China Merchants has brought together a large number of outstanding enterprises and partners inside and outside China Merchants. In addition, China Merchants Shekou, the flagship enterprise of the urban comprehensive development and operation sector, has also won the "No. 1 Place of China's Industrial Park Operators" for three consecutive years, with the strongest successful experience in urban operation after the reform and opening up! Nowadays, a thousand years of Nanjing, a hundred years of investment, when the two will meet, naturally to the core to meet the core, Nanjing to the main city of Xuanwu the last piece of treasure land for large-scale development, China Merchants bureau to bring the bottom of the pressure box of the China Merchants Center.
Return to Nanjing, with the ideal of the return center
Subsequently, Mr. Zhang Zhe, Deputy Director of Marketing of Jiangnan Region of China Merchants Shekou and Deputy Director of Marketing of Nanjing Company, brought a speech on "Returning to Nanjing", sharing the comprehensive operation strength of Nanjing, the future layout of Nanjing Company, and the detailed explanation of high-end works of China Merchants Shekou.
The innovation of the best system begins to be seen before, and it reaches miracles. As a constant product of the ideals and time of contemporary people starting from the heart, Mr. Zhang Zhe said that Zhen is an expression of exquisite life and a high-class comfort, such as Patek Philippe, which is the exclusive business card of collectors. With the strict site selection concept of non-core non-standing, or non-natural non-falling, the Zhen department is highly unified with the needs of residents and space aesthetics, and is only laid out in first-tier cities such as Shanghai, Guangzhou, and Shenzhen, and each seat leads the discourse power of regional high-end improvement. In the face of the current era of Nanjing, in 2022, the high-end zhen system will be released, and China Merchants Center & Jiangxin Printing Garden will select the core land and the urban green lung level natural landscape, and the supreme sincerity will be dedicated to Nanjing and redefine high-end improvement.
And China Merchants Center Zhenjing is the luxury house bloodline that inherits the top masterpiece of China Merchants Shekou - "Inheritance System". From the world's coastal CBD top luxury model Shenzhen Sea World Double Seal, to the Beijing Chinese Seal of the 600-year-old Forbidden City in the same frame, to the Guangzhou Zhenyuan Garden, the core mansion of the world-class city cluster, China Merchants Shekou brings subversion and iteration to the top luxury residence of each city! From the inheritance system and the formation of a new series of works in Nanjing, it can be seen that China Merchants has deeply cultivated Nanjing and customized luxury houses for the spire circle layer!
China Merchants Center Zhenjing reconstructs the new ruler of luxury with a construction area of about 140-180 square meters. Among them, 181㎡ full life cycle four bedrooms and three bathrooms, double suite design, with the north and south full of transparent, spacious and square luxury "ruler" space, breaking through the traditional living room space "single center" layout, the living room, dining room, Chinese and Western kitchen area and other spaces gathered in "a moving line", expand the family's line of sight and activity space, to build a real luxury life picture.
Creative use of former US President Barack Obama with the same door and window designer works - Gorcia invisible doors, the same price of about 130,000 square meters of Shenzhen Chiwan Merchants Mid-Levels Luxury Materials - Concentric Forest Solid Bamboo Fiber Wall Panels, and the industry's only brand that can be closely sewn - Jane One and Italy LAMINAM to create marble tiles! In addition, Mandarin Hotel and W Hotel have the same German Only Treasure sanitary ware, five-star hotel MGM special series of Sanxiong Aurora lamps, and the unit price of 300,000 / ㎡ Shenzhen Bay No. 1 German Carddavi bath... The world's top famous materials are all included!
Meet the future and annotate new variables in business
At the press conference, Ms. Xu Tiantian, head of business of China Merchants Shekou Jiangnan Regional Asset Management Company, delivered a speech on the business changes in Nanjing. Just in line with the grand ambition of the China Merchants Center! Inspired by world-renowned business innovation cases such as the Champs Elysées, London's Oxford Street and Chicago's most prestigious iconic shopping district, China Merchants Center has created a "magnificent kilometer" that belongs to Nanjing, including the top resources of the main city such as ecology, scientific research, culture, education, commerce, transportation and residence, and has become a new highland for promoting the high-quality innovative development of the main city.
In addition, the main city Xuanwu Center has vacated a piece of treasure land, the land is expensive; the entire plate is not simply residential development, more inclined to urban renewal, pieces of development and operation; and in the future, it will be positioned to integrate industry and city, creating more like a micro-ecological city. In new Xuanwu, China Merchants Shekou is not simply adding, but taking out the real guy of urban operation, which cuts in layer by layer with "point → line → surface", and clears the urban development context of new Xuanwu little by little, thus having a strong potential to stand shoulder to shoulder with the first-line plate.
"Point", without any thought is the China Merchants Center, a super economic landmark of about 750,000 square meters, "inserted" Xuanwu land from the moment, it is destined to be the highest leading position, while bringing immeasurable commercial, industrial, and talent resources; "from the point into the line", china Merchants Shekou also completely activated the golden axis of the new Xuanwu - the grand spectacular road, and he also won the right to build this road at the same time as winning the G24 plot last year.
The point is that the road will be lined with about 2.31 million square meters of commercial complexes, about 1.4 million square meters of high-end housing and about 600,000 square meters of technology research and development carriers. The fireworks of the endowment of the old city and the sense of superiority of the genes of the new city have completed an incredible fusion here. On the blueprint of the world's innovative industry headquarters base of 4.3 million square meters, China Merchants is more in line with the opportunity of the new Xuanwu to carry Nanjing's "world-class innovative city strategy", starting with about 750,000 square meters of urban complex, covering about 149,000 square meters of China's first "astronomical + ecological" theme large-scale immersive TOD shopping mall, high-end apartments, high-end hotels, high-end residences, and about 80,000 square meters of industrial carriers, which will rely on the internal and external resource advantages of China Merchants bureau to introduce top 100 regional headquarters, unicorn enterprises, high-tech enterprises, etc It is the best practice to build a world-class innovative city in Nanjing, and form a new resource gathering place and destination with the absorption capacity of the whole city.
361° enjoyment, foresight life love and yearning
Accompanied by a "City Link" international modern dance and a sitcom on property and customer service, the atmosphere of the conference reached a climax. Nanjing's first 361° beautiful life field lighting ceremony was officially opened with the applause and cheers of guests and leaders in the city. This marks a higher level of community life in the future.
In the view of China Merchants Shekou, home is a 361 ° beautiful belonging, and taking the home as the core to actively think can bring a better life experience. As the inheritor of a better life, Nanjing Merchants Jiyu Property and Customer Service Team is committed to creating a more ideal community environment and time. More 1 ° love, more 1 ° beautiful, not only an ideal vision, but also the proposition of a better life.
Times development, urban renewal. After 28 years of accumulation and precipitation, China Merchants Shekou Nanjing Company, as the co-founder of the city, from the encounter to intensive cultivation, has always stood at the height of urban development, grasped the pulse of the times, and painted a beautiful blueprint for an international city based on respect and intention for each piece of land. In the future, it will continue to inject new strength into the renewal of the city, and continue to help the renewal and evolution of the city with the diversification and high-end of the product system.
In the order of 28 years, we grow together with Nanjing; with the 28th anniversary as a new starting point, we have spawned more beauty than just seeing.