Life is given by the mask, and it is also destroyed by the mask!
This damn virus makes us wear masks in the hot sun.
1 minute out, the humidity in the mask exceeded 1000%, and the sweat flowed into a river...
But some people wear masks no matter how hot they are, not necessarily for anti-virus, mainly because... pretty!
Yes, masks have become the most popular beauty artifact.
(Source: Made your own)
But once the mask is removed, it is instantly beaten back to its original shape...
(Source: Made your own)
Wearing a mask becomes good-looking, misunderstanding or fact?
Psychologists have long seen through everything!
In 2019, when we didn't have to wear masks, someone did an experiment and found that:
People who cover 50% of their faces increase their attractiveness by 40%[1].
(Masking experiments use blur, contrast, occlusion, and other treatments to assess facial attractiveness.) Source: Reference 1)
In 2020, in order to urge disobedient Americans to wear masks (nonsense, I myself do not believe), researchers at Temple University in the United States [2] also conducted an experiment:
Divide the face into three dimensions: high attraction (Haoran brother), medium attraction (editor's editor) and low attraction (dance king Zhao Si), then wear a mask, and then let another group of people rate the photo (1-10 points, 1 is the ugliest, 10 is the most beautiful).
It was found that after the low-attractive people put on masks, the attractiveness increased by as much as 71%!
(Low appeal photos.) Source: Reference 2)
The appearance of moderately attractive people increased by 29%;
(Medium appeal photo.) Source: Reference 2)
The highly attractive population also increased by 11%.
(Highly attractive photo.) Source: Reference 2)
Note: The aesthetic and Chinese of foreign populations may be different.
Why is it that if you block half of your face, people will "become beautiful"?
From a psychological point of view, there are several theories that can be explained.
1. Partial information effect
In "textbook" parlance, it triggers a "curious and somewhat fascinating bias" when confronted with uncertain or vague information, which motivates us to "imagine the best".[3]
In "human words", it is: you will make up a perfect "half of the face" in your brain to match the half that is not covered.
Moreover, whether it is covering the upper and lower halves, or the left and right halves, it is more attractive than the whole face [1].
2. Curiosity triggered by mystery
Humans are used to seeking the truth, and masks bring a sense of mystery that makes you crave "decryption" to see what the half of the face hidden underneath looks like.
And the human eye is like a hook, and the four eyes are facing each other, which is more attractive to us to explore the secrets under the mask. The more mysterious the more attractive, let us unconsciously look at it a few more times.
(Source: Made your own)
3. Fantasy optical illusion
In "human language", it means that your brain comes with a "face recognition" function.
Think about it, do you often "brain supplement" the shape of clouds into a human face?
In the process of evolution, our ancestors often had to shuttle through the jungle, and it is conceivable that dispersion is a common thing.
If we don't have strong facial recognition capabilities, family members will be separated in frequent migrations, even at the cost of their lives.
So, we record this ability to "fill" in missing faces in genes and pass them on from generation to generation [4].
When half of a person's face is covered, we quickly and automatically fill the face, and the brain makes up a face that matches the eyes. Such a recombinant face is the most in line with human aesthetics.
What goose egg face, snake essence face, like what kind of brain supplement.
4. Promote strengths and avoid weaknesses
Take a closer look at the small partners around you, are there any toothless, collapsed nose bridge? These are all distinct features of the facial contours of the Asian yellow race.
Look at the average face of China, South Korea, and Japan, and you will understand.
(Source: Human Phenotypes)
Now, you try to cover the lower half of their faces with your hands, is the appearance of the face rising? Especially without the "huge" cheeks, the eyes appear relatively large and energetic, right?
So wearing a mask is a boon for most Asians.
(Source: a Japanese variety show, pear video)
And in the post-pandemic era, wearing a mask is a sign of respect for others and will make people feel good about you. With the blessing of this subjective experience, wearing a mask naturally makes people more attractive.
unbelief? Take a look at our Olympic athletes
(Table tennis player Chen Meng helped Sun Yingsha pull up her mask.) Voice-over: "Don't be a jerk, put on your mask first." "Source: CCTV)
(Diving boys Xie Sibei and Wang Zongyuan did not have time to appreciate the gold medal, so they put on the mask first.) Source: CCTV)
(Wear a mask and kiss the medal again.) Source: CCTV)
(Looking at the next door, this is still nibbling on.) Source: CCTV)
(Air rifle post-00 boys Sheng Lihao and Yang Haoran, "pinch" players who do not wear masks.) Source: CCTV)
(Li Fabin, a weightlifter, took a picture and immediately put on a mask, not forgetting to pinch his nose a little tighter.) Source: CCTV)
Speaking of which, there will definitely be people who will come to bar:
That some people wear sunglasses and become handsome, ah, sunglasses do not block the lower half of the face that is not an advantage?
This is explained by an ultimate reality —
Forget about the explanation, look at the picture
(Source: Made your own)
And wearing a mask, not everyone can become handsome.
(Source: Made your own)
But the epidemic is not over, whether it looks good or not, masks still have to be worn.
(Source: Network)
Special author: Deng Yuqin | National second-level psychological counselor
bibliography
[1] Javid Sadr, Lauren Krowicki,Face perception loves a challenge: Less information sparks more attraction,Vision Research,Volume 157,2019,Pages 61-83,ISSN 0042-6989,https://doi.org/10.1016/j.visres.2019.01.009.
[2] Patel, Viren BS*; Mazzaferro, Daniel M. MD*; Sarwer, David B. PhD ; Bartlett, Scott P. MD* Beauty and the Mask, Plastic and Reconstructive Surgery - Global Open: August 2020 - Volume 8 - Issue 8 - p e3048
doi: 10.1097/GOX.0000000000003048
[3] Orghian, D., Hidalgo, C.A. Humans judge faces in incomplete photographs as physically more attractive. Sci Rep 10, 110 (2020). https://doi.org/10.1038/s41598-019-56437-4
[4] Maestripieri D, Henry A, Nickels N. Explaining financial and prosocial biases in favor of attractive people: interdisciplinary perspectives from economics, social psychology, and evolutionary psychology. Behav Brain Sci. 2017;40:e19.
*The content of this article is a popularization of health knowledge and cannot be used as a specific diagnosis and treatment recommendation, nor is it a substitute for face-to-face consultation by a practicing physician, for reference only.
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