Yesterday, Mango Station launched an "ace" variety show "Sound and Endless", the response was enthusiastic, and the ratings peaked for a time, and a wave of unexpected surprises exploded at the end of April!
In recent years, there have been more and more outdoor variety shows, such as "Run Brothers", "Extreme Challenge", etc., which have aroused the audience's infinite curiosity.
Compared with indoor variety shows, outdoor variety shows have more possibilities, and stars will show more private sides because of "reality shows", so circle fans or drop powder, but this is what the audience likes to watch.
In fact, in the stage of indoor variety shows, Mango Station still insists on doing indoor variety shows, which is still very admirable.
If the outdoor variety show is fun and casual, then the mangzong will make the indoor variety show gorgeous and high-end, so that the audience can't turn their eyes and call the high-end atmosphere.
Therefore, the variety show of Mango Station is placed on its own TV, as if even the TV set has become expensive, which is the strength of Mango Tv.
And Mangzong is also very focused on excavating various sounds, bringing high-profile variety shows such as "Singer", "Sound Immersion", and "Sound Endless" with the theme of sound.
But compared with the first two, what exactly does the latter's "Sound and Endless" rely on, and on the first day of the premiere, it can be ranked first in the hot search?
One
Mango Station, also known as Hunan Satellite TV, has been launching many variety shows for many years, and most of the variety shows on Mango Station are indoor variety shows, and in this era, because outdoor variety shows are rising, so indoor variety shows do not occupy an advantage.
From the previous "Happy Base Camp" to the later "Every Day Upward", Mango Station has occupied a place in the indoor variety show, which has lasted for many years, and these two variety shows are the "ace" programs of the TV station.
Such a large TV station, only relying on two variety shows to maintain efficiency, employees have long starved to death. Therefore, Mango Station is also introducing a variety of variety shows in the new generation.
Like the interview category of "Lu Yu has a date", the life category of "Encyclopedia", the entertainment category of "Hundred Changes of Big Coffee Show", and then "I am a singer".
Of course, Mango Station has also launched some outdoor variety shows, such as "Where Daddy Goes", "Longing for Life", etc., but if you compare indoor variety shows, there is one to say, Mangzong is really careful.
Although "Where Daddy Goes" and "Longing for Life" are all variety shows imported from abroad, the TV station's own variety shows are not inferior.
To take some classic examples, the variety show "I Am the Great Detective", although it is an indoor variety show, the ratings are surprisingly high, because the variety show has: suspense, solving cases, adventure and a series of eye-catching factors.
In the variety show is a seemingly unpopular, but very stylish variety show, and then find some stars to solve the case, both to see the fun and thrilling story, but also to see the real side of the star, so the audience likes it.
Including a show "It's Nice to Laugh", which is a talk show variety show, which not only keeps up with the pace of popularity, but also adds a unique direction to the popularity, so the audience will also like it.
The main reason for Mango Station's fame may be that it is very focused, especially in the indoor variety show, which is very carefully polished, so that the audience can immediately find an immersive sense of transcendence.
In order to meet the needs of each stage, the staff has also paid a lot of effort behind the scenes.
It is precisely because of these excellent variety shows that Mango Station can stand out from many TV stations, so these are the reasons for its success.
When it comes to Mango Tv's indoor variety shows, they are very focused on making music programs, and people always say that sound is a shortcut to close the distance between each other, and for Mango Station, it is also the fastest way to communicate with the audience.
Mango Station has launched a series of sound variety shows, basically zero bad reviews, and where do these variety shows win? And why can it get applause and affirmation from the audience?
Two
The "Singer" series is an unprecedented and very successful music competition program on Mango Stage, and when the outdoor variety show is on fire, this variety show has completely opened a way for the indoor variety show.
In 2013, "I Am a Singer" went viral, and the show did not simply invite some singers to sing, but joined the way of competition, so that some singers with more singing skills came to pk.
These singers are not picked casually, they are carefully selected by the producers at the meeting, and each season will have some "hall-level" singers who may have been very well-known at the time but did not sing much later, and then add a few red flowers and green leaves, so that an excellent debut will come out.
It is said that Mango Station is very good at playing "memory killing" and "emotional killing", and these factors can be seen in "Singer" and "Sound and Endless", and the audience resonates with the program through these, thus helping to increase the ratings.
This is something that the audience knows, but every time the show is broadcast, they can't help but watch it, so this is the inherent strength of Mango Station.
For example, the first season of "Singer" brought many "hall-level" singers, such as Huang Guanzhong and Qi Qin, followed by Sha Baoliang, Yu Quan and other outstanding singers. The audience will naturally be curious about the scene of the "fairy fight".
Immediately after the second season, Han Lei, Wei Wei, and Zhang Yu were invited, which also made the audience feel a strong "memory killing". Moreover, Mango Station will also invite some unpopular but really singing stars, such as Deng Ziqi, she is completely popular in the mainland through this variety show, and until now, her popularity is quite high.
Mango Station invites people to always be unexpected, you can invite some unexpected, but you can also invite some viewers who do not know at all, but the response is still enthusiastic.
Mainly, among the factors that Mango Station pays the most attention to in the production of the show, the star is not the first choice, the first is the theme, a theme that can resonate with the audience, the second is the star, and the second is to make every effort to create the stage, and the gorgeous effect presented in the end can make up for the lack of guests.
It can also be seen in "Sound and Life" that a lot of effort has been made in the stage, and although this variety show has different meanings, it also invites some stars to sing and compete.
The show is mainly based on Cantonese songs, because this program is a special program to celebrate the 25th anniversary of Hong Kong's return to the motherland, so it mainly invites a number of Hong Kong singers in the program, such as Lin Zixiang, Ip Qianwen, Yang Qianwei, Li Keqin, Li Wei and so on.
In addition, a number of mainland singers were also invited to sing together on the same stage, such as Li Jian, Zhou Bichang, Liu Xijun, Mosaic Band, Mao Buyi and so on.
When these stars stand on the same stage, each person has a song, a song and a style, and the planning of the stage is enough to see that the producer has put a lot of effort into it.
And "Sound and Endless" is mainly good in its theme, which is a variety show that plays "emotional killing", although it is an indoor variety show, but the effect is much higher than that of outdoor variety show, which can still resonate with the audience.
When Lin Zixiang faced the camera, he said: He is the beginning of the Hong Kong music scene, of course, he is going to sing.
Lin Zixiang, who is already 74 years old, surprised everyone as soon as he opened his voice, he is still old and strong, and his strength has not regressed at all.
When this variety show is broadcast, it still uses the "splicing method" to present, and when the singer is ready to sing, a vcr must be inserted, and the audience must be substituted in at this time.
The double impact of a familiar Hong Kong song on the screen is indescribable, so it is a matter of course that "Sound And Never End" will catch fire.
And mango stage is also very suitable for building this kind of visual and auditory effect of a great stage, as early as in "Sound Immersion" can clearly feel how good a sound-based variety show can be.
These variety shows are like "digging for gold", allowing the audience to see the excellent singers who are almost drowned.
So such a variety show is indeed worth Amway, which is also the reason why Mango Station stands out.
There are well-known predecessors in the Hong Kong music scene, as well as many excellent singers with good reputations in the mainland, plus a group of new energy singers in the music world, and one by one the voices are amazing.
This variety show did not disappoint the audience, and there was no ning que to choose some so-called "past" and "small transparent" singers to make up the numbers, and the singers selected were all good voices.
Even when the newcomer Shan Yichun came out, the senior Ye Qianwen told her that he had seen her performance for seven weeks and couldn't help but praise the little girl for singing well.
It can be seen that the "gold content" of "Sound and Endless" is very high. The first episode of the program broadcast, only 8 hours to win the third place in the popularity of the whole network, the program broadcast volume directly exceeded 100 million, it is conceivable that the audience's taste has been held by the mango station deadly.
A good variety show, the real indispensable must be the information to be transmitted behind the variety show, the whole to see a very hot variety show, it is not difficult to see what the purpose of the producer is.
What will the audience like in the end, and what will be "passed" through a variety show, this is the core of a "King Fried" variety show, has Mango Station done it?
Three
The general director of "Singer" is Hong Tao, and the production team is the production team of "Sound and Endless", so the stage will be strikingly similar.
"Singer" is only based on "hall-level sound" to pk, while "Sound and Endless" adds the "main theme" of Hong Kong wind, and performs stage interpretation in another way, which is more meaningful.
And Mango Station is really easy for the audience to find a lot of good sounds, bringing more possibilities to the Chinese music scene.
As early as the time of "Singer", Deng Ziqi stood out, when the first program was broadcast, few people should know Deng Ziqi, and it is most likely that Deng Ziqi was actually the first post-90s singer to appear on the opening performance of the Hong Kong Stadium through this program.
After the show was broadcast, Deng Ziqi won the 27th Most Popular Asian Artist Award, and without the variety show of Mango Station, Deng Ziqi's current situation is really difficult to say.
Mango Station is committed to digging up more and more excellent singers for the audience, so many times it can be found that most of the variety shows made by Mango Station must be half "top stream" and half "small transparent".
Immediately following "Sound Immersion", the audience re-liked Zhang Hanyun, who suffered a lot of public opinion and negative news in the years when Zhang Hanyun first debuted, and once disappeared from the audience's vision.
Zhang Hanyun is still very powerful, and she has not given up being a singer, so she has been working hard to strengthen her ability, and finally turned popular again through sound immersion.
So the variety show of Mango Station really has no moisture, so many years, Mango Station has successively fired many variety shows, and a variety show is not good, the audience's eyes are definitely bright.
Tv stations will certainly not "coerce" viewers to fall in love with a variety show, so the real popular variety show must be because of the reason of careful production.
Giving up the great prospect of outdoor variety shows and insisting on doing indoor variety shows on the mango stage still makes people give a thumbs up, because it is really well done.
Moreover, they also insist on doing sound variety shows and have been spreading the excellence of the Chinese music scene, which is presumably a big reason why Mango TV has always been able to be the best in many TELEVISION stations.
The biggest difference between the "emotional killing" of "Sound and Endless" and the previous "Ace to Ace" may be pure, the same is "fried feelings", but the sound is more charming.
And it also has a big "gimmick", that is, to celebrate the return of Hong Kong, so it can attract the love of the audience, and the producer is really doing publicity.
In this poster, the audience sees that the link between the two coasts uses a steamship, but on closer inspection, it is a guitar that seems to fit the theme very well, and in an instant, the audience understands the significance of this variety show.
It is also very touching, Mangzong always seems to be able to find the most suitable point for the audience, and then let all the audiences be substituted into the program, and can gain word of mouth and popularity, and also make a lot of money.
This year's variety shows have also come out a lot, such as the seventh season of "Ace to Ace", but the response of the new season is still very general, saying that it has been overturned, and one season is not as good as a season, which is really disappointing.
There is also "Great Detective 7", which has not received high reviews, and there are many emotional programs that appear in an endless stream, in addition to the previously popular "Voice of Heavenly Gift".
However, with the explosion of "Sound and Endless", many people feel that it is likely to become the annual champion, if nothing else. Because there are very few variety shows that integrate feelings, classics, strength, and competition.
Excellent is even more rare, plus it is celebrating the 25th anniversary of Hong Kong's return to the motherland, so it is very enthusiastic, and it has won a lot of variety shows at this point alone.
When "Sound and Life" is broadcast on Mango TV and Hunan Satellite TV, Hong Kong Jade Tv will also broadcast simultaneously, and Jade Channel is a very famous TELEVISION station in Hong Kong, founded in 1967, often broadcast TV series, variety shows, animation and other programs.
It is no wonder that when the first episode of the "Sound and Life" program was broadcast, Wang Zulan would say to the camera that the audience of TVB was welcome, because this program would also be broadcast in Real Time in Hong Kong, so this is a variety show cooperated by "Inner Harbor", which is still very rare in the mainland, and there are too many potential factors that can fire.
epilogue:
Judging from the first issue, both the costumes and the stage are impeccable, and if you continue to do it according to such standards, the result is really difficult to say.
But the most interesting thing is that, who will become a new generation of pop singers through this variety show? Will it be Yasaki? Shan Yichun? Yan Mingxi? Or was it Zengbit?