This spring, like a spring shoot, is undoubtedly the price of oil.
Just as butterflies flapp their wings to produce a butterfly effect, the clouds of the Russo-Ukrainian War eventually affected our lives. Oil prices soared, No. 92 gasoline directly approached the 9 yuan mark, No. 95 look at the situation, but also has a trend of development towards 10 yuan. Soaring oil prices bring about an increase in the cost of cars, which in turn is bound to affect consumers' willingness to buy cars, so there has always been a saying: oil prices are a barometer of the car market. It can be seen that this time, all car companies will be forced to face a big test.
Changan Auchan Automobile is keenly aware of the pain points of the market, and timely launched the policy of "throwing 60 million liters of oil to supplement and help oil prices return to the 7 yuan era", giving practical benefits to consumers, cheering for car life, and opening god assists for the sales of its hot models - Auchan X5, Auchan X7 PLUS and so on!
Customer-oriented, service innovation practice brand concept
As we all know, the marketing of Auchan Automobile has always been known for being good at innovation, daring to break the game, dare to go out of the circle, dare to fire the first shot in the industry is its characteristics, what makes Auchan Automobile have such confidence?
First of all, the confidence comes from the support of the majority of users. In 2021, Auchan Automobile's annual sales volume was close to 230,000 units, an increase of 49% year-on-year, ranking among the top 10 chinese brands in terms of sales. Among them, the sales volume of Auchan X7 by the end of 2021 exceeded 210,000 units, and the sales volume of Auchan X5 exceeded 130,000 units by the end of 2021, and the double-explosive products were deeply loved by consumers.
The confidence also comes from the innovative genes of Auchan Automobile that dares to be the first. From the industry's first "double insurance and double exemption" policy, to the industry's first respect for membership system will run the service through the whole life cycle of "selection, purchase, use, repair and exchange"; from inviting 100 users to walk into the Great Hall of the People and participate in the Auchan X7 listing conference, to each station "super tester" is personally verified by users every inch of strict quality of the product... As long as it is beneficial to the user, Auchan Automobile is always willing to be the first to do it.
The confidence comes from Auchan Automobile's persistence in the "customer-led" brand concept. Auchan Automobile always takes "maximizing user value" as the source point of all actions, anxious for customers' anxieties, thinking about what customers think, doing what customers need, willing to invest real money and silver for customer needs, putting them into practical action, and seeing practical results.
Adhere to the theory of double the value and create popular products
All along, Auchan Automobile has always adhered to the ultimate value concept of "the value provided to customers is twice the cost paid by customers", and has created a series of high-value, high-reputation explosive models to bring consumers a better car experience.
"Super Sense New Sports SUV" - Changan Auchan X5, with the track mode, wheat-free car KTV, face recognition, clairvoyant downwind ear configuration, as well as 0.30Cd ultra-low wind resistance, new Blue Whale NE1.5T engine, new plastic light design concept, 40 decibel idle working conditions, equipped with Qualcomm Snapdragon 8-core car chip OnStyle3.0 intelligent ecosystem configuration, successfully set a new benchmark for the value of 100,000 mainstream SUVs.
"High-performance intelligent control damei SUV" - Changan Auchan X7 PLUS, continuing the popular explosive characteristics of Auchan X7, the new natural aesthetic design is eye-catching, Blue Whale's new generation NE1.5T high-pressure direct injection engine + Blue Whale 7-speed wet dual-clutch transmission is born for driving, intelligent configuration is fully advanced, and the wide space is leading the same level, bringing users more than expected value enjoyment.
"Auto robot" - Changan Auchan Z6, with a speedy, fun, open OnStyle5.0 intelligent car operating system, as well as the industry's first intelligent outside voice control, remote valet automatic parking, integrated adaptive cruise system, three-in-one super paddle and other high-tech configurations, breaking the perceptual boundary, linking multiple scenes, giving happiness more imagination, and building the car into a third living space outside the work and family scenes, giving people unlimited expectations.
60 million liters of oil supplementation is a real luxury, but also a true love for consumers
In addition to continuously bringing customers better service and higher value products, Auchan Auto is also committed to seeking greater benefits for customers.
Just like the launch of the "throwing 60 million liters of oil to help oil prices return to the 7 yuan era" activity, it is the tangible benefits brought by Auchan Automobile to the majority of consumers, so that people have rekindled their yearning for car life. I have to say that Auchan Automobile is really arrogant this time, and at the same time, it also reflects Auchan Automobile's sincere consideration and care for consumers. If you are still worried about oil prices and are discouraged from buying a car, Auchan Auto's 60 million liters of fuel supplement must be the best choice, and there are high-value explosive models such as Auchan X5, Auchan X7 PLUS, Auchan Z6 for you to choose, seize the good opportunity in April, and use the car freely now!
Finally, I would like to say:
Grasp the product with the left hand to create a series of boutique cars; grasp the service with the right hand, launch a series of intimate policies; let the user's sense of value satisfaction always exceed the user's own expectations, which should be the biggest secret of the steady upward appeal of the Auchan brand in recent years!
Top 5 events
Zero interest car purchase: enjoy up to 7,000 yuan discount interest rate of 50,360 periods of zero interest.
Red envelope gift at the store: When you go to the store to see the car, you can draw up to 88 yuan in cash red envelopes, and 100% of the prizes will be won.
Order a car and send oil gift: Enjoy a cash fuel card of up to 4,000 yuan under the order.
10 Million Oil Supplement: The next order is a chance to get 10,000 yuan cash oil supplement, the earlier the order, the more chances of the lottery.
Test drive Lide: A gift worth 68 yuan is obtained when you go to the store for a test drive.
Company Name: Huize Hongye Automobile Industry and Trade Co., Ltd
Address: Qujing City Huize County Tongbao Road New Vocational Technical School East (Hongye Automobile City)
Tel:0874-5686252