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Far East Holdings: Brand "force" field, energy storage in April

author:Far East Holding Group

In the face of the huge impact of the new crown epidemic on the economy and society, the task of transforming high-quality development is urgent, and creating a strong brand power with ingenious quality and innovative ideas is the key for enterprises to create irreplaceable competitive advantages. Activating the brand force field and accumulating development strength are becoming an important starting point for enterprises to move forward in the market torrent.

Shouldering the mission of "creating value and serving the society" and embracing the vision of "building a safe and shared, green and beautiful life together", Far East Holding Group has established the strategic direction of "quality first, brand first" in the early stage of development, and has always regarded the brand as an important soft power for enterprise development.

Whether it is the firm commitment to the quality of the industry's initial offering, or the attitude of encouraging directors, supervisors and core employees to increase their stock holdings in order to boost confidence, or the positive actions to overcome difficulties to protect the rights and interests of customers in the face of the epidemic, all of them demonstrate Far East's adherence to the concept of "timely and ultimate products and services".

CCTV praised, production and epidemic prevention with both hands

At present, how to stabilize the pace of development under the complex epidemic prevention and control situation is an important issue facing all enterprises.

Far East Holdings: Brand "force" field, energy storage in April
Far East Holdings: Brand "force" field, energy storage in April
Far East Holdings: Brand "force" field, energy storage in April
Far East Holdings: Brand "force" field, energy storage in April

Recently, the CCTV financial channel "Economic Half Hour" broadcast a report "Stable Production and Production Increase under the Epidemic Situation", which praised the Far East Holding Group for actively promoting the normalization of epidemic prevention and control and the "double overall planning" of production and operation. In the face of the epidemic, all Far Easterners work together to overcome difficulties, go all out to speed up the production progress, ensure that every order can be completed on time with quality and quantity, and strive to win the "double victory" of production and epidemic prevention.

Grasp epidemic prevention and control with one hand, economic development on the other, grasp both hands, and both hands must be hard. According to the data, Far East Smart Energy Co., Ltd. (hereinafter referred to as Far East Shares Stock Code: 600869) received more than 10 million orders of 5.658 billion yuan in the first quarter, an increase of 14.4% year-on-year. Closely focusing on the annual target tasks, Far East Holdings has made precise efforts to maintain the "steady growth" of the year. Among them, the Yibin Intelligent Industrial Park project was launched on April 19, and the project goal was steadily advanced.

The quality of the first launch is committed to shouldering the mission

Wire and cable are widely used in production and life, and the quality of products is good or bad, which is directly related to the safety of people's lives and property. At the CCTV "3.15" evening party this year, the "non-standard" chaos of wire and cable was exposed, and the quality problems of inferior cables seriously affected the safety and stability of power transmission, bringing major hidden dangers to social safety, environmental protection and health.

Far East Holdings: Brand "force" field, energy storage in April

Won the industry's first national quality award, national quality benchmark, the world's top ten most competitive cable industry... In the 37 years of development, the Far East has always regarded quality as the "lifeline" and has made many affirmations. For the "Guiding Opinions of the Three Ministries and Commissions on Comprehensively Strengthening the Governance of Power Equipment Product Quality and Safety", Far East has responded positively, becoming the first enterprise in the industry to issue a letter of commitment to quality, fully demonstrating its mission as an industry leader, and further demonstrating the attitude and determination to promote the high-quality development of the power equipment industry.

Far East said in the letter of commitment to quality that it will implement the main responsibility of enterprise quality and safety, continue to improve the product responsibility safety management system, fully apply network information technology, adhere to the quality and safety electronic identity information certification and traceability and easy supervision of all aspects of the product life cycle, and dig deep, identify, judge and dispose of quality and safety risks. Integrity is the foundation of business, for this Far East is even more stated, never low-cost and low-quality competition, cutting corners, shoddy charging, to ensure that users save worry and electricity, cost-effective, no worries!

It starts with a commitment and ends with a practice. In fact, under the guidance of the four true quality cultures of "real materials, real technology, real service, and real quality", the development journey of the Far East is always inseparable from the adherence to quality. Not only taking the lead in implementing the ISO9001 quality management system, with the help of advanced quality management methods such as Six Sigma management and lean management, actively implementing the excellent performance management model and strengthening the quality management level of all employees, but also creating an intelligent management platform to implement the whole process of quality management. The careful quality assurance model is the foundation of the first quality commitment letter in the Far East, and it is also the source of the successful shaping of the brand reputation of "Far East Cable Saves Worry and Power, Far East Battery Safety and Durability".

Firm long-term doctrine and encourage the increase in stock holdings

Far East Holdings: Brand "force" field, energy storage in April

Jiang Xipei, founder of the group, chairman of the board of directors and deputy secretary of the party committee, said in an empowerment that the unprecedented changes in a hundred years have brought us greater challenges and opportunities, and in the journey of realizing a century-old strong enterprise in the Far East, we must believe in the future, strengthen long-termism, continuously improve with a strong willingness to learn, continue to provide customers with timely and ultimate products and services, and solve substantive problems for customers and society.

Adhering to the customer as the core, Far East Shares actively expressed its position on the "Notice on Further Supporting the Healthy Development of Listed Companies" jointly issued by the Securities Regulatory Commission, the State-owned Assets Supervision and Administration Commission of the State Council, and the All-China Federation of Industry and Commerce, saying that in the future, it will continue to encourage and support the directors, supervisors, and all core employees, increase their holdings in Far East Shares (600869) shares for a long time, and accelerate the construction of Far East Copper Foil, Far East Cable, Far East Sea Cable, Far East Communications, Far East Electric, Far East Battery Project Construction and Equity Incentives, etc.; strictly control the risk of operation and management decision-making internally. At the same time, we will continue to improve the quality of information disclosure, better boost investor confidence, and make every effort to promote sustainable economic and social development and create a happy and beautiful life.

In April, the series of actions in the Far East struck hard, effectively empowering the brand force field of the Far East and further enhancing the brand influence and loyalty of the Far East. We firmly believe that the future must be the era of quality and brand, and it is the king of development to seriously do a good job in branding and improving the quality of products and services!