introduction
There are many legends in China's business world, but not many women. The well-known Dong Mingzhu is one of them, and there is another one that may be relatively unfamiliar to everyone. She could be juxtaposed with Dong Mingzhu that year, and once became one of the Olympic torchbearers. With a value of 7 billion yuan, she became a rich woman with unlimited scenery at that time, but now the glory is no longer there, leaving her with a reward order of 10,000 yuan, she is Li Binlan.
"Iron Lady" Li Binlan
Department store enterprises new one best development is not going well? Founder Li Binlan owes debts, and the court announces and offers a reward — her name is unfamiliar to everyone, and some people may not even have heard of her name. However, many people have the impression that Xinyijia department store was a leading enterprise in the department store industry in China at that time, but now it has unconsciously withdrawn from the market and disappeared from people's vision.

Born in Guangdong Province, Li Binlan, although a girl, has shown strong leadership skills since childhood. Whether it is playing with childhood friends or at school, he is a leading soldier. It is precisely because of li Binlan's leadership ability from childhood that she has an absolute voice among all her peers, and friends and classmates are accustomed to listening to her commands.
In terms of learning, Li Shanlan has always been the top student in the class, and she is also the most satisfactory student of the teacher. The young Li Shanlan is very assertive, and she clearly knows what she wants. She also continued to study hard to this end, arming her mind with knowledge and hoping to make a difference in the future, and the excellent and independent Li Binlan also became a learning pacesetter for students to learn.

After graduation, Li Binlan established her own goals early and began to implement the plan step by step around the goals she set. The young and vigorous Li Binlan dared to break through and directly rushed into the market that he was most interested in and began his own entrepreneurial road. After accumulating entrepreneurial funds, Li Binlan began to invest in the department store industry and established the well-known China Resources Vanguard.
She then sold her shares and led her employees to establish a new department store with Guangdong Nuclear Power Group and started her own retail department store industry. Through her own ability and rich experience in the department store industry, she used her strengths to rapidly expand Xinyijia into a chain industry. In just five years, 70 stores were opened across the country.

The success of Xinyijia has also become a model for many people in the department store industry to emulate and learn, and many investors also hope that they can reproduce Li Binlan's business legend. At that time, she was the most beautiful moment in her life, and at the peak of her time, she opened 116 stores across the country, and her annual operating income reached 17 billion yuan.
Become an Olympic torchbearer
At its most brilliant time, Li Binlan's value soared to 7 billion, becoming the premier "Iron Lady" in the domestic business community. She was invited to become an Olympic torchbearer at the time, and she also contributed to the field of philanthropy. It is precisely because of her outstanding performance in charity that Li Binlan has received praise from the society. She has also written her many years of experience in the department store industry into a book publishing, which has become an essential reference for many department store industry entrepreneurs.

Li Binlan, who has unlimited scenery, does not know that she is facing a huge crisis. The development of the enterprise is getting better and better, and Li Binlan still wants to continue to expand the scale of the company. However, under his several attempts, he did not achieve the expected success, but on the contrary, it also led to turmoil within the company, and many middle-level capable employees lost confidence in the company and finally chose to leave Xinyijia.
Li Binlan's miscalculation of the market and his blind expansion eventually led to the failure of corporate store operations, and the capital chain began to face a huge crisis. At the same time, the sudden rise of the domestic Internet e-commerce industry has brought a huge impact to the department store industry. Li Binlan has also worked hard to integrate with e-commerce to reduce the impact on her industry. Helpless results are still not ideal, the new one-best capital chain is broken, and enterprises have begun to have serious capital problems.

At that time, the door of the new best store was filled with banners of employees asking for salaries and suppliers asking for debts, which became a sensational news event. At that time, the debt of Xinyijia reached 1.08 billion yuan, and then the brilliant Xinyijia went bankrupt. Li Shanlan fired all employees and was sued by employees. While waiting for the court's verdict, people found that Li Binlan had disappeared.

Unexpectedly, this former rich woman finally chose to run away and avoid sky-high debts. Now that she has been issued a reward order by the court, those who can provide clues will receive a bounty of 10,000 yuan. Li Binlan's experience makes people can't help but sigh that the rich woman who was once praised by everyone is now falling into the fate of hiding from arrest.
epilogue
Li Binlan taught the business community a lesson through her own experience, in her peak period, disrupted the position and chose to continue to expand blindly, how could she be so reckless when she was once wise, and finally led to the company's capital chain being broken, and the company went out of business and owed a billion debts. Her history of rise and fall has made people realize that no matter at any time, we must move forward step by step, not blindly, and only by playing steadily and steadily can we make the company develop rapidly.