In the third year of the epidemic, the most common sentence I heard was: It's too difficult.
In recent years, for ordinary companies and individuals, it is undoubtedly a double blow of finance and spirit.
But you may also see that many people have taken the opportunity to buy houses, get promoted, and even become richer under the epidemic.
The latest report released by the Hurun Research Institute pointed out that the number of "high-net-worth families" with a total wealth of tens of millions of yuan in the mainland reached 2.06 million, an increase of 40,000 over the previous year.
Source: Hurun Research Institute
Why is it so magical?
In a word: because what you see is all people of the same class as you, and there is basically no intersection between people of different classes, so it is naturally difficult to empathize.
For example, the intersection between you and the courier brother only exists in a simple dialogue, "So-and-so's courier, put that." ”
The intersection between you and the transport driver only exists at a certain moment when you are walking together on one road.
Two days ago, I also saw a news that the Sales of The Hermès Store in Zhengzhou was 120 million yuan on the day of opening, and the highest single consumption reached 25.96 million.
The same epidemic, which is bad luck for ordinary families, is a big event of landslides, falling on the heads of rich families, may be just a little bruise, and they will continue to live the lives of rich people.
It turns out that this world really has jaggedness.
Source: "ObstetricIant Bird"
At this time, the epidemic is repeated, the real economy is becoming difficult, and what is the difference between the living conditions of chinese families with different incomes?
Today, according to my own limited observations, I will discuss the current situation of life of different family income classes with you, and may wish to understand and compare it.
Most of the people at this level are celebrities, celebrities, first-line Internet celebrities, bosses of successful companies, entrepreneurs, second-generation, or presidents of large factories.
Either step on the high-threshold track, or accumulate enough strong resources; it may also inherit or accumulate enough money, invest in financial management to earn interest, and rely on the income to eat, drink and have fun for a lifetime. In either form, it is not an ultra-high-risk asset and is less affected by the epidemic.
In the past few years of the epidemic, they have basically eaten, drank and entertained freely, and luxury goods are still bought, and because they cannot go abroad to shop, they have become the main force in domestic luxury purchases.
In addition to a small number of families affected by the impact of the epidemic and the impact of industry, most of the people's basic lives are not affected by any impact, freedom of entry and exit, and even some families have immigrated.
Those who stay in China, live in high-end communities, how to live how to live, even if they are sealed, materials do not need to be robbed, do not need to queue, there will be VIP channels to send things to the hands.
There is a big luxury consumer in Shanghai, who shared in the circle of friends how Louis Vuitton sent him exquisite afternoon refreshments in a pattern for 5 consecutive days, and the meal was accompanied by affectionate handwritten cards to warm up home.
Image source: Network
During the quarantine period, there are also special people to dock dishes every day to confirm the menu: rosemary crispy beef ribs, vegetable bag lion's head... Meat and vegetarian combinations are the best ingredients of the season.
Image source: Network
As the saying goes, those who have money are called living at home, and those who have no money are called isolated survival.
Of course, there are also many people at this level who have a sense of social justice and positive energy, and will donate money and materials to the epidemic area, buy and send materials to the group, and do something to give back to the society within their ability.
The main force of this type of population is the company bosses in first- and second-tier cities, the core executives of popular industries, chartered public, factory directors of a certain scale in second- and third-tier cities or below, private enterprise bosses, businessmen, and waist Internet celebrities.
This kind of person is actually the "annual salary of one million" in the eyes of everyone, which is already the ceiling of ordinary people's struggle, accounting for a very low proportion of the entire society, but many people do not feel less, that is because the amplification of network effects makes everyone see it.
Families in this position basically have cars and houses, and there are more than one house in a city, or not only one suite, life is relatively moist, free consumption, and basically no economic pressure.
Take a weekend break, see the scenery, invite friends to a more luxurious restaurant for a meal, no problem.
When they are sealed and accused, they can also get the guarantee of basic life, there is food that can be bought in groups, and there are resources that can be coordinated.
For example, the internet spread that Shanghai's high-end community "Green Lake Tiandi", the property bought fresh vegetables and put them at the bottom of the building, and coffee and pastries filled the lobby. During the epidemic prevention and control period, there is also a service of walking dogs for owners.
Image source: Network
However, in the current environment, it is not without risks, many boss companies are facing industrial stagnation, although not as risky as the following two classes, but will also be prepared for the bad situation that can come at any time, to prevent problems before they occur.
If you are in an epidemic area, such families are generally relatively low-key, and they are quietly using various connections to actively hoard goods to ensure that there is no shortage of materials, and they will also participate in community self-help and other behaviors when there is spare capacity.
Most of these people are financial migrant workers in first-tier cities, backbone of Internet factories, famous designers, studio owners, e-commerce owners, senior blue-collar workers, or small Internet celebrities.
They basically have the core competitiveness of their careers, and they also have the ability to buy houses in major cities, but they still have the pressure of housing loans, and some people even break the capital chain due to the use of leverage is too high, affected by the epidemic.
For example, not long ago, a news that the employees of a large factory earned 60,000 yuan a month, because of the sudden unemployment, step by step to the brink of bankruptcy.
Image source: Network
The income of such people has basically reached the upper limit of ability, and it is more limited by the development of the platform, once the platform falls, its own income will be greatly reduced, and the transformation is difficult, because the path is dependent, and it is difficult to enjoy dividends in an industry for a long time, and it is difficult to accept the gap of a new track.
In life, they are still quite generous, but they will not often spend luxury goods, but all luxury goods are to show their identity, and although there are more socializing, they are all to build resources for themselves and their families.
Under the epidemic situation, most of these families have a relatively stable life, and will use their own abilities and resources to actively communicate with community neighborhood committees and responsible persons through various channels to solve basic life problems.
Image source: Network
This type of person covers a wide range, mainly concentrated in first-tier cities workers, civil servants, leaders of second- and third-tier companies, or takeaway brothers who are willing to suffer hardships, senior sisters-in-law, and micro-entrepreneurs such as restaurant owners.
Those who can enter this file have actually surpassed 90% of the people in the country, and their monthly income is about 10,000.
Although their income is acceptable, they still live a very stressful life, mainly relying on their time and physical strength to exchange money.
There will be a certain amount of savings every month, but it is still far from buying a house in a big city, even if you buy a house, you have to put together 6 wallets to pay a down payment, and then pay off a high loan every month.
Source: "The Age of Big Debt"
Having a car is also economical, basically as a means of transportation.
The impact of the epidemic on them is very large, and the instability of the platform, the instability of the company, the instability of the customer, and the instability of the material will further expand their risks in daily life.
Most people's state is 996, 007 overtime, physically and mentally exhausted, and they are the most likely to face caiyuan, shiye a group of people, once they lose their jobs, the single income path, will make them face the risk of capital rupture, and many legal auctions in today's society may come from them.
It is not easy to start a business, I know a restaurant owner, in the past two years, a total of more than 100 days, the rest of the time basically no customers, close to bankruptcy, and with them to start a business with other restaurants, has basically closed.
At the moment of the epidemic, they will be skilled in using various APP groups to buy and grab vegetables and hoard materials, no way, live in risk every day, must learn the method of defending in advance, every night before going to bed, they will count the refrigerator to sleep worriedly, and then wake up in the morning and then nervously open the daily epidemic release data.
What the future holds, none of them know.
Source: The King of Comedy
Such people are mainly concentrated in office and administrative positions in second- and third-tier cities, civil servants in small cities, teachers, public institutions, bank employees, or construction workers, transport drivers, etc.
In the three years since the epidemic, I have seen too many such people around me suffer heavy blows.
Do tourism, unemployed at home.
Engaged in construction, construction stopped, there was no land to go.
Those who open small shops have closed one after another.
Image source: Network
I know a long-distance transport, before the epidemic can also earn about 100,000 a year, but after the epidemic can only fish for three days and two days to dry the net, some jobs although the journey is only a few hundred kilometers, but because to cross several cities, encounter the outbreak or control of the epidemic, it is likely to be trapped on the highway, a sleepy is many days, the time is expired, the goods are also rotten in the car.
Even the grass-roots civil servants in the system are tired and can't do it, there is basically no rest time after the epidemic, the psychological pressure is huge, and staying up late and working overtime is a normal thing.
For these people, the epidemic is a disaster that has been uprooted in their lives, and they are also the group that feels the most.
Also uprooted are this category of people.
They are generally standard migrant workers, either working in restaurants and small shops, or assembly line workers in factories, or small vendors in township markets, and so on.
I can work 28 days a day, 30 days a month, work 12 hours a day, and my salary is only two or three thousand.
In the past few years, when they could still move, although the income was not high, they could at least survive, but with the outbreak of the epidemic, the opportunity to make money was getting less and less, and they were not far from having no income.
Without the financial support of others, the lives of this group of people are very hard, they can only barely survive, and it is difficult to bear any life changes.
Image source: Network
At the bottom of this type of person are the peasants who watch the sky and eat.
Take care of your own acres and three-quarters of land all year round, only care about the most basic food and clothing problems, and make money without hope.
However, this also gives them a less obvious "advantage": because the lower income limit is low, so the risk resistance is also strong, what epidemic is not epidemic, as long as the day is still raining, they can survive.
Anyway, you only need to live in your own nest, don't have to go out, don't have to find customers, so this group of people may not be as "concerned" about the epidemic as the previous groups.
Now many places are caught in the epidemic, resulting in difficulties in buying vegetables, and the head of the city will also run to the countryside to find farmers to supply vegetable sources, which is also very magical and creative.
▼▼▼
This is the current situation of life in China under the epidemic situation of different income classes.
Here, you can see that everything in the world is uneven, some people are not affected by the epidemic at all, and some people are working hard but are still worried about next month's life.
When shiye, cut off supply, seal control, rotten tail, grab vegetables, starve, sick... All of these brains are thrown at ordinary people, and no one denies that this is indeed a cruel world.
Just like at this moment, when you are reading this article, the takeaway brother has just eaten noodles and two or two wines after work, the transport driver does not know whether tomorrow's car can leave, the Internet workers are still staying up late at 996, the first-line Internet celebrities are preparing for live broadcasting, the company boss is still making a generous statement at a meeting, the housewife who is isolated at home is looking at the empty refrigerator and worrying about the belly of an old family tomorrow...
Human sorrow and joy are not connected. You think it's a mountain, he thinks it's dust; you think it's an individual, he thinks it's a price.
Source: "This Killer Is Not Too Cold"
This human tragicomedy, you and I are all people in the play.
Writing this, I can't help but think of the thought-provoking words in "The Great Gatsby":
"Whenever you want to criticize others, you have to remember that not everyone in this world has your superior conditions." 」
Acknowledging the wealth gap and facing the world's differences, whether in the midst of the epidemic, before or after the epidemic, is the most realistic and true operating law in the world.
But this does not mean that you can only passively accept and helplessly lie flat, you can only complain and complain about the cruelty and injustice of God.
Image source: Fight Club
Romain Rolland said, "True heroism is the love of life after recognizing the truth of life." ”
At this time, the only thing we can do is to correct our mentality, have compassion, make unremitting efforts, and continue to persevere.
If we do this well, I'm not sure if we can reduce the jaggedness, but we will always have a better life than we have now.
*All content of "Blanket Pan Money" is a personal opinion, only for the purpose of exchanging personal ideas and sharing knowledge, and does not constitute any investment advice or reference. The market is risky, investment needs to be cautious, please combine the personal financial situation, independent decision-making.