Beijing time on March 29, Chinese swimmer Sun Yang, since the investment in the live broadcast industry has been 2 months, and in just two months, Sun Yang's live broadcast performance is good, although not a professional anchor, not every day live broadcast, but Sun Yang in only 2 months or to achieve sales reached 130 million, this achievement is very good. It is worth mentioning that Sun Yang's first live broadcast on January 14 was the best, with two consecutive days of live broadcasting and sales of more than 40 million.
At present, according to the data given by the official, it can be known that Sun Yang's live broadcast effect in the past 2 months is 979,000 fans, and the live broadcast sales have reached 130 million. As an anchor from a professional sports athlete, Sun Yang's achievements are worthy of recognition. At the same time, according to the 10% share rule, Sun Yang can get more than 10 million commissions with the help of this wave of live broadcast sales.
For Sun Yang at this stage, it is very important to temporarily change careers to live sell goods, the first purpose is to make money, to provide a foundation for the swimming career, due to being banned by FINA for 51 months, Sun Yang is now in the state of self-funded training, many aspects need to spend money. Originally, Sun Yang could directly choose to retire with the help of the ban, but he still chose to continue his career, even if there were few opportunities to participate in the Paris Olympic Games, Sun Yang still wanted to try, before that, Sun Yang needed to earn a certain amount of money to pave the way for the swimming career.
Previously, when the outside world questioned Sun Yang's farewell to the pool and completely changed to live broadcast sales, Sun Yang deliberately filmed a video response, saying that he was not live broadcast every day, or maintained training and maintained physical condition. At the same time, Sun Yang also stressed that in addition to swimming, he also has other hobbies, and live selling is one of them, which shows that Sun Yang himself likes live selling goods and enjoys the process.
Because he is a well-known sports figure who has won the Olympic championship, Sun Yang cannot avoid being rewarded by fans in the live broadcast process, and many fans who support Sun Yang will shout in the comment area every time they live, which reflects Sun Yang's high popularity, as a world-class athlete in the Chinese sports world, Sun Yang's fan base is still considerable and popular.
In the eyes of the outside world, Sun Yang, as a person who has broken the world record and won the Olympic gold medal on behalf of the Chinese swimming team, can be called the no. 1 figure in the Chinese swimming world, and now he has fallen to the point of relying only on live broadcast sales to survive, it is indeed regrettable, live broadcast with goods, but Sun Yang originally had a bigger stage for him to show his talents, but he was banned. Every professional athlete can become famous is not easy, Sun Yang can reach the world champion, the Olympic champion to the point of naturally more rare, just when people expect him to have a better performance, but he can only be banned at the peak, can only live sell goods, which is a big regret in the development of China's swimming world, a big helpless!
(Lin Xiaoxiang)