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"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

author:Mtime

The time network feature article is coming in June, announcing the arrival of the mid-summer time and the beginning of 2015, and the smoke of the summer file is getting thicker. The film market in June this year is not much different from last year, without giants such as "Transformers 4", with the Dragon Boat Festival in the middle of the year as a watershed, it is a situation in which imported blockbusters and domestic films account for half of the country.

At the beginning of June, "June 1st" is the world of animation and children's films, but after the end of June 1st, it is the turn of imported films to sit in the village, Dwayne Johnson's disaster blockbuster "Doomsday Collapse" first struck on June 2, followed by "Star Lord" starring on the 10th, the fourth "Jurassic World" in the popular "Jurassic" series in China announced the advent of the dinosaur era, early June is almost the world of these two imported blockbusters, until the Dragon Boat Festival, based on the famous science fiction novel "Divergent 2: Jedi Strikes Back" "Fatal Showdown" with De Niro's partner Travolta, two old drama bones, has made other foreigners on the big screen, but I am afraid it is also the last figure of June.

In mid-to-early June, under the suppression of two imported films, there were almost no domestic blockbusters, among which "Who Am I 2015", which was produced and starred by the "Chengjia Class" on June 12, could arouse the audience's interest. The time when domestic blockbusters really dominate the world is also in the first weekend of the Dragon Boat Festival, directed by Zheng Baorui, Wu Jing, Zhang Jin, Tony Jia and other all-star lineups of "Kill the Wolf 2" with fists and feet to hit a piece of the domestic blockbuster sky.

At the same time, Chen Guofu's directorial debut "Junior Class" by Chen Guofu and the famous editor Xiao Yang also ushered in the praise of Sun Honglei, Zhou Dongyu, Dong Zijian and other stars. Another domestic blockbuster "Rampage Hollywood" unexpectedly chose the "back-end noon festival" schedule on June 26, Zhao Wei, Huang Xiaoming, Tong Dawei three major factions plus executive producer Lin Yibin vowed to burn the domestic blockbuster war until July. In addition, the Taiwanese youth film "Say I Love You to the Wind" (June 19), the Sino-Japanese co-production, and the well-known pet film "My Boyfriend and the Dog" (June 19), directed by the veteran and famous Taiwanese director Wang Tong, are also worthy of attention.

It is worth mentioning that after the Dragon Boat Festival, I am afraid that it will usher in the annual "Summer Protection Month", with the current schedule, the future schedule is full, and it may be a little difficult to squeeze in several imported blockbusters, so it is very likely that North American summer films such as "Terminator: Genesis" and "Ant-Man" will not be released simultaneously.

Imported blockbuster lineup: "Doomsday Collapse" early in the beginning of the "Jurassic" occupies the first half of the country

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Doomsday Collapses": Between the jokes, San Francisco is in vain

Screening date: June 2, 2015

Director: Brad Payton

Starring: Dawn Johnson Kara Guccino Alessandra Dadario Ein Graffard

Suitable for: Disaster movie lovers, Dwayne Johnson fans

Highlights: "Doomsday Collapse" is probably the first pure Hollywood disaster blockbuster in the years since the release of "2012". Directed by Brad Payton, a talented post-80s director from the Adventures in the Heart of the Earth series, the film is also his third film with Dwayne Johnson. Based on the 1906 San Francisco earthquake, the film fictionalizes a san francisco earthquake that is located on the San Andreas Fault and has once again ushered in a large earthquake that has never been seen before. Dwayne Johnson plays a firefighter, and the life and death between him and his family will become the main line of the film, and the film's devastating visual effects will be the biggest attraction. The continental plate moves, the flood rushes like a beast to the city that is already in the water, and the scene of "the collapse of the earth" is like the "end of the day", which is the visual baptism that Chinese audiences like very much.

Slot point? It doesn't matter if the story of a disaster movie is the same, as long as the visual scenes scare people. Is Dwayne Johnson acting in a disaster film a bit "misplaced"? But in fact, Schwarzenegger also played a firefighter in "Indirect Injury", and Stallone played the same role in "100,000 Fires".

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Speed Flow": the same opponent, the partner of the grudge

Date: June 5, 2015

Director: Ron Howard

Starring: Chris Hemsworth Daniel Bruch Olivia Wilde Alexandra Maria Lana

Suitable for: competitive themes, biopic enthusiasts, F1 racing fans

Highlights: This is an F1 racing blockbuster adapted from a true story, the film tells the story of the feud between Nicky and James, a pair of racing rivals in F1 in the last century. Sports inspirational + biographical films are easy to attract word of mouth, from "A Beautiful Mind" and "Iron Fist Man" biopic master Ron Howard presented the audience with a double shock from visual to inner film, delicate character portrayal, the galloping F1 battle, Hans Zimmer's soundtrack machine surging and hammer brother Chris and "Goodbye Lenin" Brother Bruch wonderful interpretation, fully confirming that a good opponent is more difficult to find than a good buddy.

Slot point? The film has a consistent flaw as a batch of films, that is, it is not too fresh. But the quality of the film does not fade with time. Viewers who haven't seen it, or plan to watch it again, are definitely worth enjoying on the big screen.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Jurassic World: Welcome back to Dinosaur Land

Date: June 10, 2015

Director: Colin Trevolo

Starring: Chris Pratt, Bryce Dallas Howard, Vincent Donofio

Suitable for the crowd: all-age entertainment blockbusters, especially children, but beware of the terrible dinosaurs in the film, too young children need to be accompanied into the cinema by adults

Highlights: Based on the novel series of the same name by the late famous science fiction writer Michael Clayton, "Jurassic Park" is a glorious work in the history of world cinema, earning $900 million in the worldwide box office in the first episode in 1993, and the subsequent two sequels have also become the talk of fans. Years later, the series' orthodox sequel, Jurassic World, is set 22 years after the Jurassic Park story, and the former theme park has become a paradise for dinosaurs, and the hybrid dinosaurs have once again caused a crisis. Spielberg and "Raiders of the Lost Ark" and other films of the gold medal producer Frank Marshall co-producer, "Star Lord" Chris Pratt starred, the dragon, pterosaur, velociraptor, ankylosaur and other new and old dinosaurs all out of action, the old Tyrannosaurus rex that chased children around will also appear! This film will once again trigger a dinosaur boom.

Slot point? The reputation of this series is probably louder than "Star Wars" in the hearts of new and old domestic audiences, and the background is there, and the 2013 3D restored version of "Jurassic Park" earned 350 million at the domestic box office. Although the film did not have Spielberg's directing like the third episode, its reputation was enough to attract audiences

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Fatal Showdown: I'm old, but still tough

Date: June 19, 2015

Director: Mark Steven Johnson

Starring: Robert De Niro John Travolta Milo Ventimiglia

Suitable for: Hollywood-style action movie fans, tough guy movie fans

Highlights: Two old drama bones with a great reputation inside, Robert De Niro's first collaboration with John Travolta is dedicated to this cold style of action films, "Fatal Showdown" by The Super Daredevil film version and "Soul Chariot" director Mark Steven Johnson, telling the killing game of two retired officers in the jungle, on the one hand is a retired COLONEL of the US Army, on the other hand is a former Serbian death squad officer, after many years of battlefield confrontation, the old opponents meet again to show a bloody and violent duel, The typical double male film has regained a different brilliance in today's increasingly hot uncle-level action movies.

Slot point? The market for batch films is always filled with their own hollywood films, and this movie is the same, and friends who have seen it will naturally not close it. In fact, the tough style of the film and the old drama bone "spelled" scene are still worth watching, unless the movie has not been deleted.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Divergent 2: Jedi Strikes Back: Don't perish in silence, just live forever in battle

Director: Robert Svenk

Starring: Sherlyn Woodleigh, Tio James, Kate Winslet, Octavia Spencer

Suitable for the crowd: original fans, American small fresh science fiction fans

What to watch: It is another series of movies based on best-selling novels that are loved by young fans. Adapted from the second novel of veronica Ross's novel of the same name, the film is similar to the first part, where Trish and the Old Fourth form rebels who intend to overthrow Jenning's rule, and they have to face their deepest fears and one challenge after another that are almost impossible to complete. The first film of "Divergents" has swept 288 million box office worldwide, and the second film has also won 274 million box offices so far in the world, the story is similar to "The Hunger Games", 16-year-old girl has experienced the bloody rain of freshman training, experienced an unknown ending but unswerving love, incarnated as a strong warrior on the road to decrypt the divergent, completed a transformation to death.

Slot point? In addition to the "Harry Potter" series, fan films from the West have suffered from the phenomenon of unsatisfactory, last year's "Divergent: Alien Awakening" only won 76 million box office in early September, the second episode landed in the summer slot, box office results are expected to rise, but this type of North American youth film is not very strong in China.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Kill the Wolf 2": Blood fate, fight the world

Date: June 18, 2015

Director: Zheng Baorui

Starring: Tony Jia Wu Jing Ren Dahua Zhang Jin Lu Huiguang Gu Tianle

Highlights: Chinese films have not been able to get their hands on fashion kung fu films for a long time, "Kill the Wolf 2" is also a project that has been rumored for many years, and it was only last year that the main creative lineup was officially determined, and Zheng Baorui replaced the original director Ye Weixin, who turned to executive producer. The relationship between the film and the first part is not clear for the time being, but the theme content is still a fierce battle between human nature and good and evil, cause and effect. In order to be able to continue the theme of "fate" in the first part. "In the movie, Wu Jing and Ren Dahua become policemen, new martial arts stars Zhang Jin and Gu Tianle join the gang, boxing bully Toni Jia is a Thai prison guard, and the leg king Lu Huiguang and others, several people are in different positions, and the relationship is complicated." Labor model "Gu Tianle entered the group at the latest, in the form of a special performance, the film cost 180 million, all the professional stars composed of a shining lineup, fierce play and Zheng Baorui's dark style will become the biggest attraction of this film.

Slot point? It may be very difficult to reach the height of the first episode, but Zheng Baorui does not look at the "Big Haunting Heavenly Palace" and is complained about, but as soon as he returns to this kind of dark action theme, there are still two brushes (such as "Love To Fight" and "Accident"), we are looking forward to an action blockbuster that can maintain the standard, do not disappoint the audience.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Say I Love You to the Wind": The Godfather of Youth Films Teaches You How to Shoot Youth

Director: Wang Tong

Starring: Guo Caijie, Guo Biting, Yang Youning, Li Chun

Suitable for people: Taiwanese youth films, small fresh fans, fans of the lead actor and director

Highlights: Why are domestic youth films so popular, I am afraid that I have to rely on the blessing of Taiwanese films, from "Blue Gate" to "The Girl We Chased in Those Years", Taiwanese youth films have always been the vane of similar works. This "Say Love to the Wind" is really not small, this film is directed by Wang Tong, an Academy Award-winning director who has been well-known in Asia for the "Taiwan Modern History Trilogy", who won awards and won soft awards, at that time, his film can be regarded as a youth film, and the "Blue Gate" produced by Director Wang that year also officially opened the door of contemporary youth films. The veteran director, with Guo Caijie, Guo Biting, Li Chun, the son of Li An, and other young actors of the youth faction, staged a youth of "no rebellion and no youth, no base for the youth, no violence and non-grandfathers, no girls grabbing no straight men".

Slot point? Still that old saying, don't be spat on because it is a youth film, Wang Tong when he made "Banana Paradise", "Scarecrow" and other films, it is estimated that many viewers have not been born now. Wang Tong, who has not made movies for many years, has now returned with youth films, and he really hopes to teach mainland youth films a good lesson.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Junior Class": A teenager who has completed the plan here

Director: Xiao Yang

Starring: Sun Honglei Zhou Dongyu Dong Zijian Wang Quexin

Highlights: The talented youth comedy "Junior Class", produced by Chen Guofu and directed by Xiao Yang, a famous domestic editor, has attracted wide attention since its exposure. Although the theme of the film is consistent with the youth film, the film tells the story of several super high-IQ special teenagers in the "Junior Class" of the Chinese legendary Genius Children's Training Program to tackle the highest prize of the "World Mathematics Competition". The adolescence of genius teenagers is different, but even if the intelligence is through the sky, the little geniuses can not suppress the restlessness of youth, the front and back of the film lineup is strong, Sun Honglei, Dong Zijian, Zhou Dongyu and other people composed of the "highest IQ, the lowest EQ" special class is worth looking forward to, and as Xiao Yang's directorial debut, this film has also been strongly recommended by Feng Xiaogang, Han Han and others, and SHE reunited to sing the theme song for this film after many years.

Slot point? Xiao Yang is worthy of being the number one editor in China, at least the trailer he wields is very intimidating, hoping that the real level of the movie will not disappoint the audience, and finally end up in an embarrassing situation where "only the trailer" looks good.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Screening date: June 26, 2015

Directed by: Tim Kendall

Starring: Zhao Wei Huang Xiaoming Tong Dawei Jiang Sung-ho Reese Kauro

Suitable for people: small-character comedy, road movie lovers, fans of the three starring actors

Highlights: Hollywood Chinese director Lin Yibin from the "Fast and Furious" series waded into the first work of the Chinese market, the screenwriter and producer of "Rampage Hollywood", bringing together three Chinese superstars to co-star, Zhao Wei, Huang Xiaoming, Tong Dawei three stars represent a fairly wide range of market, coupled with the movie "Hollywood complex", I believe it will become a deep-water bomb in the market. The film, which tells the love journey of Chinese migrant workers in the United States, has become a Hollywood "blockbuster" that integrates action, highway and comedy. It is reported that Lin Yibin, who is good at shooting action scenes, personally directed several action scenes and invited several Hollywood stars to make cameos, including The Asian face of the "Fast and Furious" series, Jiang Sung-ho.

Slot point? The three leading actors basically represent that the film will have a good box office, and the rest should pay attention to whether the quality of the film can be worthy of the final box office, as well as the problem of water and soil dissatisfaction after Lin Yibin's east crossing, to know that this kind of film that combines Eastern and Western cultures is a great test of screenwriting skills.

Domestic dark horse small strong lineup: youth films are still the mainstream, action nostalgic love together

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Fight Lost City": Live-action version of "Fight Rose"

Director: Chen Liying

Starring: Chen Weiting, Zhao Ke, Li Fei'er, Naomi Watanabe, Sichenkova

Suitable for the crowd: action movies, fighting competitive film fans, master brother fans

Highlights: This is an action 3D film focusing on Mongolian wrestling, this film tells the story of the protagonist Mongolian wrestler Naren who went to Japan to participate in a wrestling competition and inspired his childhood friend Chinath with love. Starring Chen Weiting, a "master brother" who is popular in the mainland, and Zhao Ke, the actor of Xiao Qiao in "Romance of the New Three Kingdoms", the film not only focuses on Mongolian wrestling, but also focuses on female wrestlers, mongolian wrestlers wrestlers wrestling together in the ring in the city, and the three-point and 36D "waves", which are also very eye-catching under the 3D effect. In addition to several leading actors, veteran movie stars such as Zheng Peipei, Sichen Gaowa, and Liu Zhaoming also joined in.

Slot point? The theme of the movie is still a bit unpopular, and can only hope for the popularity of the master brother, and a fighting movie is shot in 3D format, if there is no "real material" really can not arouse the audience's interest.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Who I Am 2015: Face blindness sufferers can't afford to hurt

Date: June 12, 2015

Director: Song Yinxi

Starring: Wang Haixiang Yao Xingtong Zhang Lanxin Yu Rongguang Lu Huiguang

Highlights: The classic "Who Am I" cooperated by Jackie Chan and Chen Musheng will last forever, and the new version of "Who Am I 2015" adopts the same model of a new team, supervised by Jackie Chan, telling the story of a courier who received a mysterious emergency, but was involved in a shocking conspiracy, suffered from face blindness after being seriously injured, unable to identify the enemy and me, and triggered a desperate crisis. "Cheng Girl" Zhang Lanxin and Yao Xingtong joined the film, and Wang Haixiang, one of the members of the "New Seven Little Fortunes", starred in the production of "Chengjia Class" in front of and behind the scenes. The biggest attraction of the movie is the fight between real knives and guns and the humor of the little people flaunted by Jackie Chan, and a journey of desperation is about to begin.

Slot point? Among the several movies released today, as long as the title collocation of "classic movie name + era number" is used, people feel that the motivation is not pure, such as "Hanada Happy Event 2009", "Jixing Gaozhao 2015" and so on, which is inevitably suspected of fried cold rice. This film is the same, but I still hope that the family class can break the shackles and not smash their own signboards.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Boxer": The debut of a new kung fu star

Director: Zang Xichuan

Starring: Du Haitao, Cui Yunsu, Gu Shangwei, Liang Jiaren

Highlights: Nowadays, there is a fault in Chinese kung fu stars, veteran stars can't move, new kung fu kids are not picking up, fortunately, the Chinese martial arts community is still full of talents, constantly sending a large number of talents to the entertainment industry, Gu Shangwei is one of them, he was the champion of the International Traditional Martial Arts Championship, and this film is the first movie he starred in. Positioned as a "new type of kung fu film", "Fist Fighter" uses the latest technology and traditional kung fu to combine to uncover the earth-shattering conspiracy in the martial arts. Popular host Du Haitao and veteran action star Liang Jiaren joined in.

Slot point? It is said that the Chinese kung fu star fault, why is this? Just because the work packaging that has not attracted the attention of the audience.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Goodbye To Our Decade": Youth does not need regret nostalgia

Director: Sun Hao

Starring: Guo Jiaming, Liu Yun, Sui Kai, Pan Shuangshuang, Yang Aijin

Highlights: From the title of the movie, we can see that this film is another popular youth film. The film tells the story of a professional planner who prepares to plan a grand wedding for his boss, but discovers that the bride is his first love, which triggers youthful memories of about ten years ago. Compared with similar works, the special place of this film is that the main hilarious youth, a free youth that walks away, the heavy taste bed scene, large-scale laughter is the first in China, Zheng Jun's wife Liu Yun, the "piano prince" Guo Jiaming, and the Internet celebrity Mike Sui between the entanglement and scissors are still chaotic, coupled with the joining of Pan Shuangshuang, Wang Xiaokun and Li Yanan, adding a touch of beautiful witty elements to the film. "The Voice" popular student Kim Run-gi also sang the theme song "Road" for this film.

Slot point? Although youth films have now become synonymous with audience complaints, it is not because the movie is a youth film that triggers spitting, and it cannot be killed with a stick! But then again, the reason why it has become the object of complaint is because there are too many similar works and cookie-cutter plots. Moreover, if the youth film intends to break out of the siege, it must have a brand IP and a lineup of youth factions, but all this is exactly what this film lacks.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Rock Heroes: Knocking through the walls of youth

Director: Tan Hua

Starring: Qin Hao, Li Meng, Liu Yaser, Du Ri Zhao Ri Getu

Highlights: This is a film of music and youth, "Rock Hero" director Tan Hua is the famous rock singer Zuo Xiao'an, the film takes the musician's love story as the main line, telling the love and hatred between Qin Hao's "rock genius" and the film diva for more than 20 years, and its story prototype is obviously the story of Dou Wei and Faye Wong. This is a minority youth, but it is true that most people's memories, as they age, after unbridled madness, will also crash into the wall of youth. The film's live music is the highlight, with Cui Jian, The Skinny Band, The Escape Plan, and the film's protagonist, the Dream Band, offering the audience a manic musical youth.

Slot point? This kind of movie is very difficult to make, especially with the gimmick of rock and roll and insider stories, if you don't get it right, you will be sprayed by fans, and it remains to be seen how the effect of the movie will end up.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"The First Experience of Love": Who said that otaku does not understand love

Director: Hai Tao

Starring: Zhang Chao, Li Xiaofeng, Wu Dawei, Zhang Yao, Qu Jingjing, Liu Yaser, Sui Kai

Suitable for the crowd: the world's otaku and bachelors, and finally do not bring female tickets to watch this film

Highlights: As the first domestic sex comedy aimed at the otaku culture of young people, "The First Experience of Love" is based on the famous Japanese comedy film "Peach Blossom Period" (not a cottage, but a real purchase of copyright drops), supervised by Teng Huatao, the director of "Thirty-Three Days of Lost Love", telling the broken story of a young otaku. According to Teng Huatao, this is a comedy for both men and women, and the "sex topic comedy" is not to please male audiences, but to emphasize brave growth and warm romance. Young idol actor Zhang Chao led Li Xiaofeng, Zhang Yao, Qu Jingjing, Liu Yaser and many other beautiful women to star, the dream of the otaku is in front of him, and the "peach blossom" of the yingri is different!

Slot point? The remake movie is actually nothing worth complaining about, because the audience who has seen "Peach Blossom Period" also has few expectations that the film will exceed the original version, honestly fit the local culture, but the most pinched sweat of this film is the lineup, several actresses have no one who can be called the "otaku god" model, and the lead actor Zhang Chao and the original Moriyama Mirai are two types, the former as an idol, really not like otaku.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"My Boyfriend and the Dog": Warm and warm, pet love

Director: Chen Huiling

Starring: Zhang Junning, He Rundong, Lai Peixia, Ding Chuncheng

Suitable for people: fans of romance films, pet movies, dog lovers

Highlights: This is a Sino-Japanese co-production film based on the novel "Just One Minute" by Japanese writer Maiba Harada. The latter is a very famous pet healing novel, the film is directed by the Taiwanese director Chen Huiling of "Next Stop, Happiness", the brother of the famous director Li Ann Li Gang as the supervising producer, the powerful actor He Rundong, the temperament queen Zhang Junning for the third time to hold hands with the work, telling the life of a cute dog and a fashion couple "family of three". The film has the consistent characteristics of Japanese pet movies, warm and healing, with emotional pulse, and the special thing is that this film is shot from the first perspective of the dog, and the love given to the owner in a short life is touching.

Slot point? The film was released in Taiwan in May with a very good reputation, hoping that high-quality word-of-mouth can drive the box office performance of the mainland market, but it is worth complaining that the original title "Just One Minute" is not tempting enough, and it is necessary to change a title that matches the atmosphere of the film. The three-way name "My Boyfriend and the Dog" does not know which high-ranking person came up with it, directly pulling the film down to a similar level to those "dog men and women" on the mainland screen.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Love Schedule": a new compilation of the big husband's diary

Director: Ding Naizheng

Starring: Xu Qing, Che Xiaohua Shao, Chen Wukang

Suitable for the crowd: the original stage drama lovers, Taiwanese-style romantic comedies clustered

Highlights: This film is adapted from the stage play "He and His Two Wives", director Ding Naizheng is Lai Shengchuan's sister-in-law, but also the director of the original stage play, known as the new version of the "Big Husband Diary" in the film "scumbag", "split legs" has become the theme of the movie, a taxi driver has two wives, but also attracted the audience to think wrong. Two wives, one beautiful and virtuous, one sexy and cute. The thrills in various loves are staged in turn, not to mention the fragrant bed scenes, car accident scenes, and encounters buried alive. In addition to the love line, the film also involves a series of intricate relationships, Xu Qing, Che Xiao and Chen Wukang plus the sworn party Hua Shao how to fight wits and courage, and the capture of the two males is about to be staged.

Slot point? Does the story of the movie belong to the cold rice of "The Diary of a Big Husband"? In fact, it is not, the film adapts a popular drama, the theme is the same, of course, as a story template that has been popular for a long time, how to attract audiences in the new century still needs to be verified by the market.

Domestic dark horse Xiaoqiang lineup: June 1st festival cartoons are piled up, and the submarine Sun Wukong piglet shows his magic

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Screening date: May 29, 2015

Director: He Zili

Starring: Fan Churong, Hong Haitian, Xie Yuanzhen

Highlights: From "Mobis Ring" to "Submarine Story", the domestic animation production company Universal Digital has long been committed to producing animation films with international standards, and this set of "Submarine Story" has also unconsciously filmed the fifth part, almost catching up with the "Pleasant Goat" series. This film continues the route of the series of underwater adventures, once again leading the audience into the mysterious and brilliant underwater world. The film adopts the stereoscopic imaging technology developed by Universal Digital itself, which breaks through the sudden and stiff feeling of domestic three-dimensional animation films in the past, fresh style, full of childlike imagination, and ups and downs of the storyline, the whole film is full of unity, friendship and lively atmosphere.

Slot point: Not to mention, these "Submarine Story" box office are around 50 million, each really makes a lot of money, it seems that the series really has a group of small fans in the full support, coupled with the material power of the left and right so that universal digital persistence to the fifth part.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Director: Ha Lei

Starring: Yu Li Wu Tianhao Rong Rong Zhang Yuan

Highlights: In 2012, an obscure "Legend of the Golden Hoop Stick" earned more than 10 million box office at the end of the Year, and the results were not outstanding, but it gained a corresponding good reputation. Three years later, the sequel struck, appealing to a wider audience with a higher production level and a more tortuous plot. The movie actually belongs to the well-known IP, from the popular network animation "Fortune Hunter", which is very popular with children, which is adapted from the famous online novel "XiYouji". The film tells that the sutra collection team has experienced an unprecedented crisis of trust, and the honest and honest sha monk, who has always worked hard and complained, will become the savior of the four masters and apprentices.

Slot point? Whether it's a classic IP, a famous web novel or a hit animation, these titles are for parents to listen to, so that they have enough motivation to take their children to see this film on June Day.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Super Bunny Squad: Give me a big white... rabbit

Screening date: June 1, 2015

Director: Fu Yan

Starring: Liu Hongyun Li Xuqiao Bai Wenxian

Highlights: This is a nonsense cartoon, telling a group of cute rabbits will turn into warriors, protect their "moon goddess goddess" - Chang'e, stage a warm and interesting rabbit and bear war, "soil fat round" Chang'e, the earth's good youth "herbal tea Wei" and rabbit heroes turn the moon into a paradise full of food, through this interesting and imaginative story to teach children to cherish food and love the earth.

Slot point? The title of the domestic animation copycat Hollywood animation film is also counted, after all, people are translated, not "too cottage", but even the logo of the movie is also styled according to the cat and the tiger can not hurt. Of course, according to the audience of this film, the film is not intended to let you see it, and the children like this story.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Piggy Banner's Dream Big Hat Insurance": Another animation brand big movie was born

Screening date: June 27, 2015

Director: Zhang Ming Weng Zhaohui

Starring: Fan Churong, Hu Qian, Fu Chong, Wang Yanhua, Luo Yuting

Highlights: It is another well-known domestic animation IP, Piggy Banner even if you have not seen the cartoon and have not heard of it, but must have seen this pink piglet image in various children's clothing, stationery and Network expressions. This film is the first big movie of "Pig Banner", and the story tells the story of the cute and playful and curious Pig Banner and his friends who defeat the clown on Star Magic Island to protect their homeland. The film continues the consistent style of the original animation, and has made a great leap in production, warm and loving, but also humorous and funny, so that the audience and Pig Banner feel the happy sunshine together.

Slot point? I'm afraid that as a non-fan audience can't get the fun, don't follow along.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Hitchhiker: Be sure to let strangers hitchhike

Director: Li Guangde Yue Xiaolin

Starring: Wang Yong, Zhang Huizhong, Zhou Xiaoou, Shao Feng, Zhao Pu

Highlights: This film is based on a true story, based on the brand China Industry Alliance Secretary General, 2011 Davos Global Young Leader Wang Yong insisted on driving a free ride as the story material for fourteen years, and an urban light comedy film created through artistic processing used humorous comedy to interpret the story of what happened on the road of the hitchhiker. As a road movie, the people and things encountered on the way to the ride are very worthy of attention, the film shows the trust and love between people through comedy, and also conveys the concept of low-carbon environmental protection, inclusive trust and life attitude.

Slot point? It can be called a corporate propaganda film or a public welfare movie. The position of this kind of film in the market is very awkward, and I am afraid that not many audiences will pay attention.

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

"Can't Prove": What's in the Law? Extrajudicial?

Director: Li Pingping

Starring: Buy Red Sister Zhu Yongtang Gao Longke Liu Xiao

Highlights: This is a suspense thriller movie, the movie tells the story of a prosecutor who accepts a case and finds that a murder suspect is the "culprit" who broke his family more than 20 years ago, new hatred and old hatred, a tit-for-tat game inside and outside the courtroom. The film mainly focuses on the duel between jurisprudence and reason, fierce court eloquence, the process of evidence collection ups and downs, difficulties, but also to face the double pressure of family and love, the gray area between human feelings and morality, and staged a tangled legal network tenderness.

Slot point? This story is actually quite interesting, much like Wu Siyuan's "Extralegal Affair" that year, but the film lineup is too weak, easy for the audience to selectively ignore...

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Xenomorph: Dark Rebirth of bloodthirsty monsters

Director: Guo Hua

Starring: Liu Qing, Zhou Haodong, Wu Yanyan, Zhao Qianzi

Highlights: Although it is a common thriller movie, it is a scarce biological thriller in China. "Xenomorph" will set its sights on the mysterious monster hidden underground, unlike last year's "Man-Eater 3D" in the early stage of the first to expose the image of the big monster, the current monster of the film is still in a state of semi-covering of the lute, such as the blood-stained fangs on the poster are clearly visible, resulting in a strong visual difference is extremely terrifying, according to known news, the film points directly to the current environmental problems, not only lurking in the dark ruins due to environmental pollution and mutated bloodthirsty xenomorphs, while the terrible human nature is more terrifying than the monster.

Slot point? The film's publicity strategy is obviously hungry marketing, and has caused good results, the audience of course hopes to see a real domestic monster blockbuster, but the fear is that the big meal after "hunger" has not satisfied the diners. In addition, the title of the film, what is not good, you have to learn the Chinese translation of the famous American science fiction horror film, why not call it "Alien"?

"Jurassic" leads the way in the second half of the domestic film counterattack In June 2015, the mainland film market looked forward

Movie Theater of Horrors: The Ghost of midnight theater is at your side

Director: Wang Ming

Starring: Lin Xiaofan, Yao Yiqi, Jiang Zhongwei, Wang Ye

Suitable for the crowd: horror movie lovers, high-ranking people who often watch midnight alone

Highlights: Huge movie theater, turn off the lights is pitch black, the big screen is playing movies, have you noticed whether the people around you are ghosts or not? Cinemas are also a breeding ground for horror stories, and "Top Status" in "Yin Yang Road" tells the same kind of story. Ghostly screening halls, old cinemas in the middle of the night, the wind gusting, the ghosts sitting around you, such an immersive sense of horror, can be called a real "real experience", the first in China.

Slot point? This theme is definitely a classic template for ghost films, but the domestic horror film market is well known to passers-by, one is impossible to have ghosts, and the other is that even if there are perverted killers, go to the cinema to kill people without fear of killing people in the dark, last year's "Horror Cinema" let the audience see it, how to come back this year?

Edit: Vince