Yaodu Rural Commercial Bank
On the morning of March 15, Cao Feng, member of the party committee and deputy director of the Linfen Banking and Insurance Regulatory Bureau, and Liu Shaoyu, head of the Inclusive Section of the Linfen Banking and Insurance Regulatory Branch, and their party conducted research and guidance on financial consumer publicity and education at Yaodu Rural Commercial Bank, accompanied by Fan Jiehu, member of the Party Committee of Yaodu Rural Commercial Bank.
In the business department of the head office, Cao Feng and his party visited the complaint reception area and the public education and publicity area of the hall in turn, and learned more about the development of the "3.15" education and publicity week by watching the electronic screen, consulting the brochure, listening to the explanation, etc., and fully affirmed the consumer rights and interests protection work of Yaodu Rural Commercial Bank.
Fan Jiehu said that Yaodu Rural Commercial Bank will carry out financial education and publicity work in a down-to-earth manner under the scientific guidance of the regulatory authorities, and effectively improve the coverage and influence of financial knowledge popularization within its jurisdiction.
In order to deeply publicize and popularize the knowledge of financial consumer rights protection and enhance the self-protection awareness and risk awareness of consumers, the branches of Yaodu Rural Commercial Bank attach great importance to and actively prepare, and carry out the "3.15 Financial Consumer Rights Day" publicity activity throughout the jurisdiction to help consumers cultivate "fire eyes and golden eyes".
Carry out activities, publicize in the hall, and guard the "money bag" of customers
Each outlet protects the legitimate rights and interests of financial consumers by publicizing consumer complaint telephones, complaint channels, complaint handling processes and consumer complaint paths, etc.; makes full use of the "micro-salon" activities in the hall to popularize financial consumption knowledge, so that customers who come to handle business learn financial knowledge in the game, customers listen attentively, actively and enthusiastically during interactive Q&A, the atmosphere is warm, and the wonderful propaganda has been unanimously praised; the unified production of publicity boards and leaflets for consumer rights and interests protection is distributed in various business outlets. And through the LED screen scrolling play relevant slogans, to further enhance consumers' awareness of risk prevention, improve risk identification capabilities.
Popularize knowledge, expand publicity, and let financial knowledge "travel thousands of miles"
Each outlet sets up a booth in the area with a large flow of people in the jurisdiction, and the business backbone with rich business experience and strong communication ability of the outlets serves as the publicist, actively accepts the consultation of the majority of consumers, distributes publicity brochures and brochures and explains. At the same time, publicists go into communities and shops to interpret the knowledge of the masses in terms of safety rights, the right to knowledge, rights protection channels, and risk prevention methods, enhance their awareness of risk responsibility and integrity, inhibit blind investment impulses, and guide financial consumers to resolve financial consumption disputes through legal procedures.
This activity popularized the relevant knowledge of the "3.15 Consumer Rights Day" for the people, further enhanced the awareness of the surrounding people on the protection of consumer rights and interests, enhanced their ability to distinguish illegal financial activities and telecommunications fraud, and effectively did a good job as the "guardian" of financial security around customers.