Every month I will send you a box, and then you don't know what it contains, and when you open it, it's all in your heart, aren't you curious? Exploded by a unique business model
Stitch fix is an online customized shopping platform, it is different from the customer does not have to choose their own purchase, but choose the exclusive collocation, through communication, and then by him to decide what kind of products to enter. Although customers do not know what they will receive, they are always looking forward to the surprise they receive in this box, and everyone may think, is this kind of shopping reliable?
In fact, the return rate of the platform is very low, and the repurchase rate is still very strong, which is not a strong matching division, but the data analysis ability of the platform, which is the key, can predict the needs of customers who do not know, think of what you can not imagine, this is the charm and surprise brought by the data ability.
After listening to my sharing, do you also want to prepare a surprise box for yourself?