Text/Golden Wrong Knife Channel Zhang Yi chi
Cracking down on counterfeiting will never become obsolete.
At the end of last year, Brother Dao wrote an article "China's hottest internet red shop, about to be dragged down by 7,000 cottage stores!" 》
At that time, there was a choice question for everyone to find the real Antlers Lane, which directly dissuaded many people.
This time we continue, first of all, which of the following figures is the real Ma Yun?
Next three, which one is the real Zhao Liying?
Difficulty upgrade, please find the real Yang Mi from the chart group below.
In the online world, there are no "fake stars" that you can't see.
The hottest female star at the moment, small fresh meat, old bacon, singer, business celebrity, actor, you know on Douyin you can see her copy.
Zhao Liying's high imitation has more than 6 million fans in Douyin. The cottage's Di Li Reba, the fans reached 436W; the cottage Chen Xiaochun's Ma Yongxin, with 1.71 million fans... Even far beyond countless big Vs.
You are eating melons on Weibo, while some people are making money in Douyin.
1. Luo Zhixiang derailed, but he rose by 100,000 fans overnight!
To be honest, if you also grow a star's face, it's really easy to succeed on TikTok and Kuaishou.
For example, you burn electric welding in the workplace, there is no geng brother's talent is no clicks, but the superstar Andy Lau is burning electric welding, and the strong contrast comes.
Zhang Guorong gave Andy Lau makeup, and seeing this video, Brother Dao inhaled a cool breath.
Kuaishou Wu Jing, don't have to go to the cinema, but also let you see the real tough guy!
Some people imitate for entertainment, but some people imitate for naked purposes, just to make money.
This time because of Luo Zhixiang's derailment, the man who looks most like Luo Zhixiang on Douyin, "Nanning Luo Zhixiang", not only was not scolded, but under the influence of the hot spot of derailment, the popularity was bursting!
After the number of fans increased by 100,000, business opportunities were discovered, and live broadcast sales were opened in the live broadcast room, and the sound wave of 56.8W was harvested effortlessly.
Ma Yun is also one of the hottest imitation objects on Douyin.
Douyin high imitation Of Ma Yun, looks like seven or eight points, at first glance, it can definitely be fake and real.
Click on the homepage of this Ma Zong, as well as the series of stories of "Ma Zong and his employees", the spoof series has been played nearly 100 million times, and many videos have more than one million likes.
There are also some Ma Yun high imitations, they live broadcast do not need to appear by themselves, but made a video of Ma Yun's speech, and then dubbed themselves, just like this!
Several "Ma Yun" live broadcasts are selling these books.
With the cottage Ma Yun, how can the cottage Ma Huateng show weakness?
2. Relying on the copycat Lin Junjie to defraud millions, where is the bottom line of imitation?
There is nothing wrong with looking like this, but in the face of huge commercial temptations, some people have a crooked mind.
One of the most ruthless is the person who has been defrauding People for more than ten years by relying on the cottage Lin Junjie - Fan Yixian.
At the beginning, Fan Yixian was with Lin Junjie because of his singing voice and appearance, and he was on a lot of TV programs, from CCTV to local satellite TV, and he could often see this person's figure.
Making money through imitation shows is an acceptable thing, after all, life is not easy.
At this time, Fan Yixian described himself like this, although he imitated Lin Junjie, imitation is a process, a step, and the ultimate goal is to have his own works.
It can be said that he is very idealistic and ambitious.
However, the punch in the face comes very quickly.
Soon Fan Yixian was not satisfied with imitating Lin Junjie, and he began to learn Lin Junjie's dress, and his hairstyle was exactly the same as Lin Junjie's.
And, began to deliberately play some word games on promotional posters.
Add a "small" word in front of Lin Junjie and label yourself as the king of Asian love songs.
After that, Fan Yixian's boldness grew bigger and bigger.
Therefore, the word game is no longer played, directly using Lin Junjie's name, his face everywhere to commercial performance.
No matter what their own style, their own works, as long as they can make money, the name Fan Yixian can not be wanted.
Under the temptation of interests, Fan Yixian gradually changed himself from an imitator to an impersonator.
Singer Han Hong saw it and spoke out on Weibo:
Imitation show, we can accept; because we all have to live, we have to eat, but it is too shameless to deceive consumers with the name of "Lin Junjie"!
By impersonating Lin Junjie, Fan Yixian's value has doubled dozens of times, with an annual income of millions.
But Lin Junjie is miserable, after all, the cottage is a cottage, Lin Junjie has a lot of trouble out of thin air: some people say that "Lin Junjie" has a larger face than on TV, and some people say that the scene of "Lin Junjie" is not particularly good, and even rumors that "Lin Junjie" is a sister in a bar...
And Fan Yixian easily threw the pot to the organizer, a sentence of organizer publicity, uninformed, and I have nothing to do with it, pushing the responsibility clean.
3. Why has the cottage star been thriving for so many years?
In fact, many times, this kind of cottage face under the banner of stardom is deeply hated by both the star himself and the fans.
But why have so many years, from offline commercial performances to vibrato with goods, cottage stars have never disappeared, and they have not been hot?
Because, they are so good value for money!
Don't underestimate the cottage star, in addition to the first-tier cities such as Beijing, Shanghai and Guangzhou, there are a large number of small cities and county-level cities, where the population accounts for 80% of the total population, the rise of Kuaishou, Pinduoduo, Qutoutiao, but also become the biggest market for the profession of cottage star.
The real estate opening of the county town and the annual meeting of the company are the places where the cottage stars go the most.
Shanzhai Wang Feng participated in a beauty hospital activity
The activities of these third-tier cities often do not invite real stars, one is that the price is expensive, and the other is that real stars are not necessarily willing to come.
But it is much easier to ask a copycat star, tens of thousands of yuan of appearance fees.
The company with a little trench even directly packaged the group, and invited the cottage Jay Chou, the cottage Zhou Huajian, and the cottage Andy Lau, even foreign stars and deceased stars.
Like a bustling child like a commercial performance, join in the fun to see it, what kind of true and false star does he care?
Before the start of the event, the corporate side will say: A star will soon parachute into the local area to bring the general public an ultimate audio-visual feast.
The main thing is that this event does not require the purchase of tickets, as long as you come to the scene, you can get close to the stars, and over time, the low-end commercial performance market has formed a robber logic of imitators = Buddha-figures.
Another reason for the long-term prosperity is that the star himself is likely to form a reaction when suing the copycats, and help the cottages to do publicity in disguise
Two years ago, Yang Zhiyong, the "copycat version of Gao Xiaosong", used his name to go to the cave to find gold.
Gao Xiaosong himself also shelled the field.
But as a result, the imitator Yang Zhiyong apologized on the surface, but went to Nanchong for a meeting.
Conclusion:
In the cottage circle, there is also a chain of contempt.
Those who have high appearance fees look down on those who have low appearance fees, those who go to first-tier cities to pick up activities look down on those who are stationed in the countryside, and those who imitate Lin Junjie look down on those who imitate Xiao Shenyang...
But the cottage is a cottage after all, and the real high-level imitation is to kill a blood path of its own with the aura of the star's face.
Some celebrity faces lose themselves in the face of interests, and some can keep their duties.
Chen Xiaochun's royal stand-in, Ma Yongxin, has a side angle very similar to Chen Xiaochun.com.
Ma Yongxin once posted on Weibo that over the years, someone has always asked him to go to commercial performances under the banner of Chen Xiaochun, but he has refused, and this matter has also been encouraged by Chen Xiaochun himself.
Nourished by star traffic, some imitative artists have chosen to continuously improve themselves and gradually get rid of the label of copycat artists.
Just as Han Hong said: we must eat mixed food, but if we want to really stay in the circle, we must also rely on our true skills.