Recently, the smart retail terminal SaaS system provider "Jingpin Hi-Tech" completed tens of millions of yuan A round of financing, exclusively invested by Meihua Venture Capital, this round of financing is mainly used for market promotion, technology upgrading, overseas market expansion and other aspects.
Jingpin Hi-Tech is a SaaS system company that takes AIoT technology as the starting point to build a smart retail channel for brands and operators in the pan-retail industry and is compatible with a variety of smart retail terminals. Founder Zou Guangwei graduated from the School of Software of Peking University, was the co-founder and CTO of Aoqiwei, a catering SaaS company, with 10 years of experience in chain retail system product and R&D management; the core team members have many years of experience in industrial Internet and new retail companies. In 2021, the company will become a partner in the field of Microsoft Accelerator Enterprise and IOT.
Unmanned retail is not a new concept, as early as 2017 experienced a wave, with unmanned convenience stores as the main form, and then gradually cold. However, another form of unmanned retail, smart retail terminals, has become more and more in recent years.
In 2021, Tang Binsen, the founder of Yuanqi Forest, set an internal goal of laying 100,000 smart containers nationwide by the end of 2022. Beverage giants such as Nongfu Spring and Coca-Cola are also laying out their own smart containers. In addition, Aunt Qian launched her own unmanned container "Vegetable Bar", and daily excellent fresh launched a "convenient purchase smart cabinet". Recently, the unmanned retail brand FengeZun, which was incubated by SF, also disclosed its financing.
Zou Guangwei said that at present, Jingpin Hi-Tech can provide modular solutions such as equipment management, system early warning, ledger management, mini program operation and maintenance, franchisee services for retail brand owners and operators, in addition, a background can manage a variety of retail terminals with different business statuses; it can support multi-format and multi-scenario business, including snacks and beverages, coffee blends, dairy sales, beauty drugs, animation IP and other categories; at the same time, it can also support customized development software for different needs in different industries.
The product model of Jingpin Hi-Tech's new retail IoT terminal network is The IoT component + PaaS + multi-format Saas solution. It is reported that the modular components can be adapted to the industry's mainstream manufacturers of industrial computers, control panels and third-party modules (face recognition, commodity video recognition, gravity sensing, RFID, identity recognition, etc.); can be compatible with all mainstream embedded operating systems (Android, embedded Linux, Windows, RTOS); can adapt to self-service beverage sales, self-service coffee sales, open doors and self-pickup unmanned cabinets and other hundreds of hardware terminal models and more than a dozen industry formats, the number of intelligent retail terminals currently serving is nearly 200,000 units.
Based on this, Jingpin Hi-Tech's new retail IoT terminal common components can quickly create terminal solutions that meet customer needs, which can save 80%-90% of development and deployment speed. At present, Jingpin Hi-Tech has docked dozens of hardware machine manufacturers, hundreds of models, covering dozens of unmanned retail formats, cooperative customers include Pepsi Cola, Master Kong, Suntory, 711, Baishengshan, Jingdong Health, Chenguang Stationery, Baishengtu Coffee and thousands of other enterprises.
Jingpin Hi-Tech is also expanding overseas markets. In Zou Guangwei's view, compared with the domestic market, there are many foreign market stocks, facing the problem of old equipment systems, and there is a huge market space. According to him, thousands of smart tea terminals like Chai Point, a well-known tea beverage chain in India, are using the Jingpin hi-tech system; Krispy Kreme, the second largest doughnut chain in the United States, and Necta, an Italian self-service coffee machine brand, are all cooperative customers.
It is reported that in addition to software services such as SaaS, the revenue composition of Jingpin Hi-Tech also includes advertising drainage and online operation and maintenance services. Zou Guangwei said that Jingpin Hi-Tech has achieved profitability since 2020 and doubled its sales in 2021.
Investors' Perspectives:
Wu Shichun, founding partner of Meihua Venture Capital, said that in this era of increasingly high labor costs and rapid technological innovation, it can be clearly seen that "machine for people, software for people" is the general trend of the future development of many industries, especially "unmanned retail equipment", which can not only effectively reduce personnel costs, but also more directly collect multi-dimensional data, "see the stitches and needles" to make good use of offline small space, and create the ultimate "ping-efficiency ratio" of offline retail formats.
"'Jingpin Hi-Tech' focuses on unmanned retail software systems, and the business model of 'empowering many scenarios and hardware' well avoids the direct conflicts of interest between brands, operators and owners in offline unmanned retail, and also solves the problem of excessive assets in the expansion process, which has been recognized by a large number of head brands such as PepsiCo, Jingtian and Chenguang Stationery, and the future development is unlimited." Jingpin Hi-Tech has become a dark horse in unmanned smart retail. ”