Hello LPL viewers and League of Legends summoners, this is the world game club.
The BLG team has recently set off an uproar in the e-sports circle, after yesterday's loss to TES, the e-sports circle ushered in a wave of bloody wind, LPL audiences began to collectively shell the BRG team, including dog blowing and dog black groups surprisingly united front began to target BLG, the reason is still the BLG team's various strange operations.
After the public opinion diverged after the end of this game, there are many things worth paying attention to, among which the LPL's official canteen program is about to parachute into the e-sports circle in the near future, and this canteen is bound to cause a new wave of rhythm.
LPL officials want to help Uzi out
The LPL canteen show is about to return on the sixth day of this month, and in the trailer released by the canteen, they used the same trailer poster format as BPG before WBG, which released a similar poster at the opening of this spring's game, and Uzi appeared in the hot search entry in the poster.
But the BRG did not send Uzi to the field, the wave of advance notice in the canteen is to give everyone a wake-up call, a major core theme of the canteen this time is to open the BRG, to help Uzi out of the air is inevitable.
And in the trailer, the canteen also said a sentence "hot search is not scheduled, but the integrity must be", a sentence has hinted that BLG deliberately used the hot search poster to play the audience.
Personally, I think that Uzi can not play, the most unhappy is not the audience, but the LPL official Tengjing, LPL official saw Uzi comeback deliberately arranged a large number of BPG matches in the golden file, generally at seven o'clock in the evening golden time to start, and the weekend night arrangement of BRG matches is very much.
The LPL official arrangement of the schedule is to enhance the heat of the game, the result of the BPG is equivalent to saying that the LPL official played directly, this wave of canteens can not be opened, but the BRG can not not be opened.
BLG super talk turns on audit mode
In addition to the canteen, there are several Uzi-related events that need to be told to everyone, first of all, the management of the BRG super talk host group said that Uzi does not need to look forward to it, and there are a large number of fans who take rock candy Sydney to open Uzi.
Then there is the BLG team's super talk and fan base all banned, talking and posting all open the mode of review, before the e-sports circle has never had a similar situation, BLG this wave of operations can be said to have created history.
This series of operations personally believes that it will trigger a greater public opinion reaction, the BLG team's every move is now in the eyes, Uzi fans will use a variety of ways to rush, because the current public opinion is on the side of Uzi, so the fan and audience action will be called "justice execution".
BLG's mistake is to use Uzi's traffic but not to pay attention to disrespect for Uzi, after playing IG's game, no longer arrange training matches for Uzi, in the club's official VLOG, Uzi seems to have become a marginal figure in the team, without any right to speak, various documentaries do not put Uzi in the eyes, which is what I personally think is the most difficult to accept.
BLG's case of mismarketing
I believe that all viewers know that Uzi is the top stream of LPL e-sports, this player has a large fan base, and because Uzi is a veteran who has been playing since the beginning of the S3 professional league, many old audiences have feelings for Uzi, and after Uzi's official comeback, many viewers are excited and tearful, and they have called Ye Qing back to Ye Qing Hui.
However, things did not go according to the audience's expectations, and the BLG team made good use of Uzi's comeback traffic to create momentum for its own team, but after the game began, there was no intention of letting Uzi play.
The only appearance was not a starter, but a loss to IG and then sent to Uzi, after which he was not given a chance, not even a training match.
In the face of such a top traffic, I personally think that the most wrong thing BRG does is not to put Uzi and Uzi's fans in the eyes, eat the benefits of the traffic and then treat Uzi and the audience in this way, which will indeed make the audience very cold, and after the chill is the public opinion attack in the sky.
The current public opinion situation has been very severe, personally believe that after the BLG team's matches, players' live broadcasts, etc. there will be a large number of spectators pouring into the BLG to attack, it is not an exaggeration to say that this BLG is really a big deal.