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Under the upgrading of consumption, Shuimeile Water Purification leads the new trend of quality consumption

author:Sina Home Information

In the consumer market after the epidemic, "home economy", "maintenance", "health", "cure" and "light life" have become the five characteristics of the current consumption, changing consumers' demands on the market. In the field of water purification, a number of water purifier brands closely focus on these keywords to do product research and development and market promotion, and focus on solving the demand pain points such as large water volume, net heat integration, high-quality filtration, filter life, etc., and have formed a new round of industry outbreaks.

According to the total data of Aowei Cloud Network (AVC) omni-channel push, the overall market sales of water appliances in mainland China in 2021 will be 36.21 billion yuan, an increase of 2.5% year-on-year, of which the scale of water purifiers is 22.74 billion yuan, down 4.9% year-on-year, the water dispenser is 4.74 billion yuan, up 1.3% year-on-year, the scale of drinking machines is 2.08 billion yuan, up 6.4% year-on-year, and the front-end water purification equipment is driven by consumption upgrades, with obvious growth, and the market size of water softeners is 2.17 billion yuan, an increase of 39.8% year-on-year. The central water purifier market size was 900 million yuan, an increase of 8.6% year-on-year.

As we all know, water purifiers have higher requirements in terms of technology research and development, financial support, production equipment, process flow, after-sales service and so on. Relying on the strong comprehensive manufacturing capabilities and technical accumulation of Jianlin Group, Shui Mei Le has focused on exquisite design, practical function and excellent quality household and commercial water purification products over the years, integrating art, efficiency and humanization into products, perfectly showing the industrial design and quality aesthetic style of "Jianlin Manufacturing", and creating more unprecedented fashion technology aesthetic masterpieces.

Under the upgrading of consumption, Shuimeile Water Purification leads the new trend of quality consumption

Figure | Water Merlot under the net heat integrated machine G6

Take the water mill under the stage of the net heat integrated machine G6 as an example, it is a model that contains reverse osmosis purification, heating, constant temperature three functions in one, in the pursuit of simple, convenient, compound consumer trend, water beauty water mer under the stage net heat integrated machine G6 will be water purifier single filtration product function has been expanded.

In the early stage of product design, R&D engineers have made full consideration of the valuable space of the kitchen, and pursued the principles of "exquisite", "composite" and "efficient" product design, saving the space of the kitchen and making the kitchen more concise.

Under the upgrading of consumption, Shuimeile Water Purification leads the new trend of quality consumption

Figure | Water Miller under the stage net heat integrated machine G6 supporting water purification faucet

In addition, the G6 under-stage net heat integrated machine G6 adopts MRO composite filter element technology to achieve ultra-long life and efficient compounding of the filter element, only one filter element can achieve 5 purifications, and the service life of the filter element can last from one and a half to two years, greatly reducing the daily cost of use. The fuselage uses an exclusive highly integrated waterway, which is stable, safe and reliable, and is equipped with a side-drawn core change design to achieve a convenient and autonomous core change in 3 seconds.

Under the upgrading of consumption, Shuimeile Water Purification leads the new trend of quality consumption

Figure | Water Merlot commercial water purification system solution

Under the upgrading of consumption, Shuimeile Water Purification leads the new trend of quality consumption

Picture | Water Miller home water purifier

From household water to commercial water, Shui Mei Le has a multi-dimensional and all-scene perfect product line, which transforms the simplicity and efficiency of science and technology into the warmth and peace of mind of life, and the Series of Shui Mei Le products have been widely recognized by consumers once launched. Shui Mei Le believes that "an unrestricted pursuit of water" and uses the "water perspective" to convey to users the original intention of "soft and tenacious, serious and pure, safe and healthy". I hope that the concept of "healthy water, quality water" can accompany everyone's healthy and happy life.

In the future, Shui Mei Le will continue to innovate to bring users a more secure and reassuring high-end water purification life.