Recently, the approval of Pfizer's new crown oral drug has become a topic of national concern, and it has also set off a wave of fluctuations in the stock market. In addition to the new crown special drug, CRO concept, Yaben Chemical, Boteng Biological and other multi-stock up and down, it is worth noting that the consumer industry like movies, tourism sectors have also seen significant growth. The continuous listing of new crown oral drugs is conducive to alleviating the pressure of the epidemic, which is very good news for the consumer industry.
The continuous recovery of the consumer industry such as film, from the Spring Festival holiday of the national box office results can be the first glimpse, according to relevant data statistics, the spring festival during the national cumulative box office as high as 6.035 billion yuan, but also ranked second in the same period of history of good results, which is enough to show that the current film market as a whole is very good.
Entering 2022, the performance of consumer industries such as movies continues to be optimistic, and in the first two months of 2022, the total box office of the country will exceed the 10 billion mark, which has also refreshed the historical record.
In a series of performance reports, Wanda Film stood out as the leader in the industry, and the level of performance growth was higher than the industry average. From its published performance report, it can be seen that Wanda Film achieved a box office of 6.22 billion yuan and 160 million moviegoers in the whole year, nearly 10 percentage points higher than the industry level, which can be described as thriving.
In 2021, Wanda Film participated in the investment of many movies " Chinatown Detective 3 " and "Manslaughter 2" became its box office mainstay, "Tang Detective 3" won more than 4.5 billion yuan at the box office, which also proved the correctness of Wanda's high-quality IP road.
The post-epidemic era has accelerated the polarization of the film industry, from the current situation, both resources and box office are concentrating on the head enterprise or the head film, compared with those small and medium-sized film companies, the head enterprise does have a higher resilience in the face of market fluctuations and crises.
Under such circumstances, Wanda Film has accelerated its expansion, not only continuing to increase the number of theaters opened in self-operated theaters, but also increasing the acquisition of small and medium-sized theaters, continuously improving market share, and gaining a first-mover advantage in the increasingly fierce box office competition.
Wanda Film has high-quality IP such as "Detective Chinatown", "Manslaughter", "Ghost Blowing Lights", etc., and the film content and production are becoming more sophisticated, plus there are many high-quality movies to be broadcast, and Wanda Film will achieve more eye-catching performance in 2022.