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Is it difficult to value off-site real estate? See how auction companies do it

author:Qianji Consulting

My name is Yang Ruyi, and I am the founder of an auction house in Tianjin. Although my name is Ruyi, my life does not seem to be so satisfactory. Initially, I started the auction house because I and my friends had some antique calligraphy and paintings in their hands. Due to the large amount, it is also a large fee to entrust the auction house to bid, so I started the auction house with a few friends.

In recent years, the antique auction business is really not easy to do, and under the influence of some policies and the epidemic, the company has also encountered many difficulties. So now, instead of focusing on the antiques business, we are more commissioned by real estate auctions, and the company has transformed. Real estate auctions have many similarities and differences compared to other projects. As for the similarities such as accepting commissions, issuing auction announcements, and organizing bidders, I will not repeat them. One of the big differences in real estate auctions is the need to confirm and investigate the real estate targets of the auction, as well as the confirmation of the real estate valuation and reserve price. For a few young people who have not been involved in the real estate industry, where do we know this? At the beginning of that time, we had a very unsatisfactory life, and the commission was pitiful, which can be said to be three days of hunger and nine meals, and there was a state of no meal. But after one incident, everything took a turn for the better.

Is it difficult to value off-site real estate? See how auction companies do it

On that day, we received a shanghai commission order, which was a residential house in Putuo District, Shanghai. The owner moved to Tianjin for family reasons and wanted to auction his house in Shanghai, so he found us. Normally speaking, the process of real estate auction is entrusted by the property owner or the authority with the right to - survey and evaluate - sign the entrustment contract with the auction company - announce the auction information - auction registration - pay the deposit, obtain the qualification of the bidder - participate in the auction - deal - pay the house payment - apply for the property right certificate - deliver the house. One of the more complex is the survey and evaluation of the property. We need to determine the reserve price and starting price of the auction by evaluating the price of the auction object.

The client is in Tianjin, the auction target is in Shanghai, and the valuation of off-site real estate is extremely difficult. Because in general, we need to choose a real estate valuation agency and confirm the qualifications of the appraiser, put forward the purpose of the appraisal; then sign a commissioned appraisal agreement with the appraisal agency, provide the information required for the appraisal, and work with the appraiser to inspect the house on the spot to obtain the on-site information required for the appraisal; and finally the appraiser issues an appraisal report. The main basis for our auction reserve price is the valuation report of the property.

Is it difficult to value off-site real estate? See how auction companies do it

There was no way to conduct a house site survey, and we couldn't do anything about it. After we consulted with the appraisal agencies, they recommended another channel to us, the Domestic Asset Information Network, which is a platform that can instantly generate big data analysis reports on real estate values. Listening to the suggestions of relevant agencies, we intend to try this real estate value big data analysis report, which also points out a way for us who are new to the industry. Register - Login - Select House - Pay - Generate Report. A set of processes down, it is only ten minutes, the speed of which I am stunned. Looking at this report, my heart is both excited and entangled. After all, the price of this report is low and the speed is fast, and whether the information can be guaranteed to be accurate, the data is not known.

After consulting with several professionals in the industry, I learned that the industry still recognizes this new type of fintech product. Its core lies in the collection and collation of historical data through AI intelligence, inductive analysis, and finally an objective price forecast, while also giving a very professional risk prompt. In this way, we opened a relatively reasonable auction reserve price through the house valuation given by the real estate analysis big data report, and the customer was very satisfied.

Is it difficult to value off-site real estate? See how auction companies do it

After this order, we are familiar with the use of the asset information network platform to generate a big data analysis report on the value of the property for price estimation, saving time and effort, and providing great support for our auction work. Since then, we have also continued to learn about real estate in a single commission, from the initial blank paper of the industry to a rich book.

Image source: Visual China