With the unique product positioning of "cinema-level big SUV", the new generation of Jietu X90 has created a precedent for the "cinema-level" car experience of Chinese brand SUVs. The market positioning in marketing is described as follows: on the basis of fully understanding the situation of users and competitors, determine the market position of the product, establish an image for the enterprise, give characteristics to the product and service, and impress the target user. Apparently, the new generation of Jetway X90 did it.
The new generation of Jetway X90 has a guidance price of 89,900-135,900 yuan (8,000 yuan in cash during the listing period), is equipped with 1.5T and 1.6T engines, matches 6MT, 6DCT and 7DCT transmissions respectively, and has three seat layouts of 5/6/7.
The space of medium and large SUVs is the primary factor that consumers pay attention to when choosing a car. In this regard, the new generation of Jietu X90 is 4840/1925/1780mm in length, width and height, and the wheelbase is 2850mm, which has obvious advantages over competitors of the same level, and the 2.21 square meters of trunk flat space is like a "mobile big bed room".
The new generation of Jietu X90 interior and exterior decoration has made great innovations, the overall use of "Huicheng Leader" family design language, the appearance is more dynamic, young, the interior is intuitively reflected in the promotion of luxury, two 12.3-inch joint screen plus 9.7-inch air conditioning control screen, the display effect is very cool, the scientific and technological atmosphere is strong; the cockpit is made of environmentally friendly materials, and supplemented by a large area of soft material coating, the texture is superior, creating a warm and romantic cockpit environment.
In terms of power, the new generation of Jietu X90 provides a variety of powertrains, for users to choose more space, the overall balance of power and fuel economy, especially the 1.6T model, has won the Honor of China's Top Ten Engines, the engine uses a variety of cutting-edge technology, stable and reliable at the same time power and fuel consumption to achieve a perfect balance.
Comprehensive configuration, all practical
The new generation of Jetway X90 has six versions to choose from, of which the new generation of Jetway X90 1.5T Shadow Driving Edition as the basic entry-level model, for users with larger space requirements, the purchase threshold is low.
In addition, the new generation of Jietu X90 is equipped with tire pressure monitoring, ABS anti-lock braking, EBD electronic braking force distribution, starting assist, 12.3-inch central control large screen, sports multi-function leather steering wheel (Shadow Yue Edition, Shadow Zun Edition 15 keys, Shadow Royal Edition 16 keys), Bluetooth/car phone, exterior mirror electronic adjustment, LED combination taillights, electronic fretting cruise and other functions.
In terms of technology configuration, in addition to the shadow driving version, the whole series is equipped with EBA brake assist system, TCS traction control system, ESP electronic body stability system, HHC uphill assist system, EPB electronic parking system, AUTOHOLD automatic parking system, door welcome light, one-key start, keyless entry, J-Control intelligent driving system and other functions, which fully demonstrate the creation of Chery Jetway smart cockpit, full of scientific and technological sense.
The new generation of Jietu X90 1.5T Shadow Fun Edition: equipped with the standard equipment of the whole series, fully meets the basic needs of daily cars, and the entry threshold is low.
The new generation of Jietu X90 1.6T Shadow Wisdom Edition: A large number of practical configurations have been added to the standard equipment of the whole series, which is worth buying for users who pursue power and ultimate car experience.
The new generation of Jietu X90 1.6T Shadow Royal Edition: a complete L2 level automatic driving system, mainstream active safety configuration support, for young people who pursue intelligent technology, it is absolutely not to be missed.
As a medium and large SUV of about 100,000, the new generation of Jietu X90 is super cost-effective, leading power and space, and breaking through the traditional intelligent product creation, which is definitely a representative of the price ratio, and it is indeed worth the favor of the car buyer.