Rhino Entertainment Original
Wen | Nam Ru Min Editor| Park Fang
For the release of a movie, it is necessary to obtain two certificates successively, the first is to file the project, and the second is to obtain the public release license.
Through the schedule of the next few months, you can know the film list to be screened next; and through the monthly film script filing and project announcement, you can find the project reserves for the next 1-3 years. Therefore, the upcoming project is important, it can immediately assist the current market, but the project passed by the project is more critical, not only fully assume the responsibility of the future market, but also the role of the market vane.
Some time ago, the latest issue of the film script was announced. Next, follow Rhino Entertainment to see what key projects are in reserve in the future.
The latest issue of the film is announced for the record
Guan Hu's "East Pole Island" is listed!
In the latest issue of the film script filing publicity, a total of 184 story films, 9 animated films, 7 documentaries, 9 science and education films, and 2 special films have been filed, which are more abundant in variety, but the number has declined a lot compared with the past.
Especially in the publicity of this issue, the projects of the head company are very scarce, and the head projects are very few, there are not many projects that can support the scene, and there is a certain gap in the number with the previous period. Although the overall project is relatively thin, there are some highlights, especially the head project like "East Pole Island" is still very eye-catching. The future blockbuster projects may come from these projects.
(Some projects announced in August 2021)
"East Pole Island" - Beijing Seven Impressions Culture Media Co., Ltd
It can be said that "Dongji Island" is the most important one in the entire filing and publicity project. The film is based on the famous "Lisbon Maru Shipwreck Incident" during World War II, and is also a war film with a sense of home and country. In recent years, from "King Kong Chuan" to the popular "Chosin Lake", to the "731" that has been started, and the "Dongji Island" that has been passed for the record, the feelings of home and country have always been an important element of selling.
The film's synopsis: "In 1942, Luo Xiao, a fisherman on the polar island of Zhoushan Mountain, and his adopted son Ah Dang witnessed an American submarine attacking Lisbon Maru, a Japanese prisoner of war, and saved the British prisoner of war, Newman. Newman's arrival plunged Dongji Island into crisis, and after experiencing a life-and-death test, Luo Xiao transformed into a warrior who dared to resist, and launched a sea rescue with the fishermen of Dongji." It is conceivable that this is also an epic anti-war and sea rescue movie.
Director Guan Hu
The film's lineup is also very strong, director Guan Hu has experienced "Eight Hundred", "King Kong Chuan", "Revolutionary", almost become the signature character of the civil war film, this time directing "Dongji Island" can also be regarded as the expectation. Dong Runnian, Chen Shu and Zhang Ji are three top domestic screenwriters jointly created, and the script is obviously guaranteed. The cast is not yet known, but Douban shows Wu Jing's involvement.
Considering the explosion of Guan Hu's "Eight Hundred" and the expected breaking of the box office record of "Chosin Lake", "Dongji Island", which has been in preparation for many years, is obviously also a big project with great selling points. Just from the filing synopsis, it can be seen that this is first of all a big production, but also has abundant national sentiment, and should have a good market performance. All in all, the film belongs to next year's super seed contestants.
"Hey, Buddy" – Wanda Film & Television Media Co., Ltd
In this filing announcement, there are fewer projects of the head company, of which Wanda has two. In recent times, almost all companies have had a bad time, and Wanda is no exception, except for "Detective Chinatown 3", which is rarely born. Of course, judging from the continuous filing and publicity in recent times, Wanda has completely determined to do content research and development, which is obviously a very positive signal, and there is no right to speak without the ability to develop content.
The film "Hey, Buddy" belongs to the brotherhood + sports inspirational type from the perspective of the record synopsis, and the direction of this topic selection is correct, but the difficulty of making fine products is also relatively large. The film should belong to an original project, in fact, from the perspective of market performance in recent years, original projects with realistic themes often have good performances, which is obviously a huge treasure.
"Joy from Heaven" - Wanda Pictures (Changchun) Co., Ltd
The lack of head companies makes Wanda's two projects particularly conspicuous. Judging from the synopsis of the record, "Joy From Heaven" is obviously a comedy. The story tells the story of Xiao Xia and Xiao Tao, whose divorce is imminent, suspended their divorce due to the new policy "divorce cooling off period" implemented by the Civil Affairs Bureau, at this time, Xiao Xia received a windfall, and after a test, the two regained trust, and finally the two re-established a new life."
This kind of romantic comedy actually has a market, but for a long time it has been in a trough period, and the number of films is also declining sharply, and only a few can be remembered, such as "Hong Kong 囧" and "Love Saint". Since it is a project filed by Wanda, the next start and preparation should not be too slow, and the subsequent lineup construction is also worth looking forward to.
"Knife and Wind" - Tencent Pictures (Shenzhen) Co., Ltd
In fact, since its inception, Tencent Pictures has always been mainly based on project investment, and there are also some Hollywood blockbuster investments and so on. Including some of the main control projects, but more through the investment of funds to carry out the main control, almost never involved in the project incubation, this filing publicity has such a "knife · wind", is relatively rare, perhaps the project is really good enough,
It can be seen through the filing content that the film is a standard suspense reasoning type, and this kind of project to crack a serial murder case is actually not uncommon, but often due to the limitations of the genre, the market results are not ideal. At present, the highest box office of the domestic suspense genre is only "Manslaughter" 1.3 billion+, and overall, the limitations of the genre are still more obvious.
"New Truant Weilong" - Beijing New Studio Media Co., Ltd
Restarting Stephen Chow's classic comedy, it is not yet known whether the project is related to Stephen Chow, but from the perspective of the filing company, there should be no participation of Stephen Chow, perhaps a remake of the purchase of copyright. As we all know, Stephen Chow's things are the most difficult to remake, even if his own director's "King of New Comedy" has not met expectations, this time "New Truant Veyron" is also not optimistic.
Judging from the content synopsis of the record, the film has nothing to do with the old version 30 years ago, but Zhou Xingchi's former royal supporting roles Huang Yishan, Huang Yifei, and Luo Jiaying all participated in "New Truant Weilong". In short, the film belongs to the standard of "net big" from all levels, and when it is released, it is bound to be spit on selling feelings and destroying classics.
"Northeast Family" - Chaole Unlimited (Hainan) Film Co., Ltd
Although Yingda is no longer a first-line comedy celebrity, he was once one of the top comedians in the mainland, and he once created the founding sitcom "I Love My Family", including "Family with Children" and "Northeast Family" later, this time "Northeast Family" was put on the big screen, and it is also one of the more eye-catching ones in the latest issue of the record.
At that time, "Northeast Family" was also extremely popular, almost a cameo in the all-star lineup, and now when it is turned out, it is even Shen Teng and Deng Chao who also have cameos. Nowadays, Yingda's creative ability is insufficient, eating the old book is obviously not enough, and the sitcom "Northeast Family" on the big screen actually has a certain degree of creative difficulty, and it depends on the subsequent development of the project.
Bakken Bear 3: Mission to Mars – Aofei Pictures (Shanghai) Co., Ltd
This series is a rare domestic animation small hit series, the first "Bakken Bear's Unlucky Agent Bear" actually won 126 million box office, for domestic animation, it is already very eye-catching to achieve breaking 100 million. "Bakken Bear 2: Gold Agent", released in the summer of this year, won 81.46 million at the box office, although there was a certain decline, but it also achieved good results.
This time, the producer quickly filed "Bakken Bear 3: Mars Mission" out of confidence in the first two parts. The film has gained fame and popularity, and it should continue to go on. If it can be further upgraded in the play, it will continue to stand firm and become one of the few well-known animation IP in China, and look forward to the follow-up progress of the film.
"Basket out of the future" - Aofei Pictures (Shanghai) Co., Ltd
Once upon a time, "Pleasant Goat and Gray Wolf" was the number one IP of domestic animation and the first animation film in China to break 100 million, but with the gradual decline of the series, after 2015, the cinema film did not continue, and now after 6 years, it is finally back. The new series "Basket Out of the Future" has completely become a new beginning, and the behind-the-scenes lineup has also been renewed.
At present, the film is tentatively scheduled for the Spring Festival in 2022, and chooses to continue PK with the old rival "Bear Haunting". This former boss has faded out of the market for many years, the middle is also the loss of a large number of fans, and now after the return, it is obviously impossible to return to the first echelon, the market performance is also relatively bearish, breaking the hundred million There is a greater difficulty.