"I must have one!" "Mascot goods are being scrambled", "From the podium to the audience stand, the Winter Olympic mascot "ice pier" is everywhere" ... Foreign media such as The British Reuters News Agency and the American Cable News Network have recently reported that the mascot of the Beijing Winter Olympics has become popular. The "ice pier" not only triggered a buying boom in China, resulting in "one pier is difficult to find", but also touched the hearts of people around the world, becoming the latest link for overseas friends to pay attention to the Winter Olympics and perceive China.
Why did the "ice pier" "conquer" the world? "'Ice Pier' is cute and humorous, full of positive energy" "'Ice Pier' looks like a giant panda has just rolled in the snow and looks very interesting"... People at home and abroad, including Dolby, executive director of the Olympic Department of the International Olympic Committee, said so.
The design of the "ice pier" combines the image of The giant panda, a "national treasure" of China, with the shell of ice crystals, reflecting the characteristics of winter ice and snow sports and modern technology. It combines liveliness with dunhou, makes people feel pure and powerful, symbolizes the tenacity of the Winter Olympic athletes and the inspiring Olympic spirit, and embodies the values of the times such as embracing innovation and the future. The beautiful qualities displayed on the "ice pier" have aroused the common emotional resonance of China and foreign countries.
The "ice pier" has won the hearts of the people with its stylistic design that reflects Chinese aesthetics, and also shows the unique charm of Chinese culture. Not only the mascot of the Winter Olympics, "Ice Pier" and "Snow Rongrong", but also the Chinese cultural style displayed on many occasions of the entire Beijing Winter Olympics has left a deep impression on audiences at home and abroad. From scenes such as the countdown to the twenty-four solar terms at the opening ceremony, the "Water of the Yellow River Rising from heaven" full of Chinese aesthetic interest, to the series of designs such as the emblem, medals and venues of the Winter Olympic Games, all of them reflect the profound heritage of Chinese culture and the innovative spirit of embracing the times. The nation is the world, and the elegance and affinity of Chinese culture are presented in front of the world in a silent way.
Behind the popularity of the "ice pier" is a China that has brought confidence and encouragement to the world. Under the challenge of the epidemic, China presented a simple, safe and wonderful Olympic event as scheduled, and the players were able to bloom their sports style to the fullest, and sports fans from all over the world could share the joy of watching the game. Under the haze of the epidemic, such joy has been missing for a long time. Behind the popularity of the "ice pier" is a China that promotes world harmony and unity. American athlete Tessa Maud was moved to tears by the enthusiasm of the Winter Olympic volunteers, and many athletes said that they "enjoyed and appreciated everything they encountered in China" very much. Whether it is hosting the Beijing Winter Olympics or joining hands with all parties to fight the epidemic, China has consistently promoted the cooperation and development of all countries in the world and has always been committed to common progress.
The cute "ice pier" is a microcosm of cute China. Through the Winter Olympics, countries around the world have increasingly felt a China where tradition and modernity blend, a China that is self-reliant and self-reliant and enthusiastically embraces the world, and a china that is more firm, confident, and calm. I sincerely hope that taking the Winter Olympics as an opportunity, more foreign friends will approach China, perceive the real China, enhance mutual understanding, and work together towards the future.
Source: Voice of Culture and Tourism WeChat public account