With the official opening of the Beijing Winter Olympics, China Mobile has made all-directional efforts in communication support, cultural publicity, event broadcasting, and element integration, providing professional and technical support for the smooth progress of the event, bringing a new viewing experience to the audience outside the stadium, and showing the world a unique Winter Olympic dream.
At the beginning of the opening of the Winter Olympics, China Mobile successively launched "Ice and Snow Youth", "Winter Olympic Family", "Dream beijing", "Hot "Snow" Boiling" and other pioneering promotional films to warm up the Winter Olympic event, and tried to combine VR/AR, 5G, AI and other technologies with sports and cultural dissemination to create an "ice and snow meta-universe", guide the participation of the whole people, and carry forward China's excellent traditional culture.
In terms of basic communication quality assurance, China Mobile launched the "peace talk" business to meet the scheduling needs of venue construction and maintenance of all-weather high standards; relying on core services such as "Migu Video", "Magic Hundred Harmony" and "Video CRBT" to achieve real-time broadcast of more than 100 large and small events; and cooperating closely with China National Railway Group Co., Ltd., China Central Radio and Television Corporation and other units to develop new scenario-based viewing modes such as "High-speed Rail 5G Mobile Studio" and "5G Ice and Snow Special Train". During the holidays, let hundreds of millions of users celebrate a "Winter Olympic Year" full of technology.
In terms of new technology integration, China Mobile boldly tried to launch cloud boxes, cloud shouts, and cloud call functions based on cloud services to help relatives and friends share the fun of watching games online; introduced artificial intelligence analysis models to predict curling trajectories and enrich multi-dimensional observation perspectives of the event process; and developed 5G ice and snow intelligence with real-time interaction functions, MEET GU, participated in live commentary of the event, creating the first case in the history of the global Winter Olympics.
Burning dreams of ice and snow, dreaming of the future, China Mobile will go to the Winter Olympics with you.
