Since Meta launched the Quest Store in 2019, quest store VR content sales have reportedly exceeded $1 billion, which is a milestone for Meta, and the last time the relevant data was announced was before the launch of Quest 2 in 2020, when the Quest content platform revenue was $150 million.
During a recent Meta earnings call, the company was reluctant to provide unit sales figures for its Quest 2 headset, but Meta CEO Mark Zuckerberg confirmed that quest store revenue has exceeded $1 billion. This milestone marks a huge increase in Quest Store sales since the previous milestone, with average monthly sales more than fourfold from $12.4 million to $51.3 million.
Although Meta has never officially announced specific headset sales, Qualcomm earlier quoted a third-party report that the Quest 2 has sold 10 million units. The pricing of this device is quite affordable, and Meta should have adopted a subsidy strategy. Meta says its goal is to create a self-sustaining ecosystem for developers, and there's no doubt that strong sales at quest stores will help make that vision happen. While it's uncertain when ar/VR businesses will be able to break even, the explosive growth in Quest Store revenue suggests that more and more consumers are willing to pay for their favorite VR content, which is clearly a good sign.
According to reports, at present, quest Store has 8 content more than 20 million US dollars in revenue, 14 content more than 10 million US dollars in revenue, and 17 content more than 5 million. To date, there are 120+ models with more than $1 million. Meta announced quest store results in February 2021, when only 60+ titles exceeded $1 million in revenue. Proart said works with millions of dollars in revenue in 2022 more than doubled from 2021.