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"Animation Blue Book" released in 2014 domestic animation output value or reached 100 billion

author:China.com

Yesterday, the "Animation Blue Book: Report on the Development of China's Animation Industry (2014)" jointly organized by the Beijing Film Academy and the Social Science Literature Publishing House was held in Beijing. According to reports, in recent years, China's animation industry has developed rapidly, the total output value of China's animation industry in 2011 was 62.172 billion yuan, in 2012 it was 75.994 billion yuan, and in 2013 it reached 87.085 billion yuan, an increase of 14.59% over 2012. Although China's animation industry has experienced rapid development in recent years and has a large scale, on the whole, China's animation industry is still in the early stages of development, and it is expected that the total output value of China's animation industry will reach 100 billion yuan in 2014.

At the press conference, it was announced that the animated film "Mysterious World Adventure 2" will be released nationwide on August 8, and the filmmakers also defined August 8 as "Father's Day" (harmonic). The film takes the relationship between father and son as the main story thread, and unites the top ten children's cartoon TV channels and online media in the country to raise "father's parent-child time" to awaken fathers who are busy with work and career to strengthen the love, companionship and care for their children. (Reporter An Ying)