On January 26, data research institute Counterpoint Research announced China's mobile phone shipments in the fourth quarter, of which Apple was first, Vivo was second, and OPPO was third.
Apple accounted for 23 percent of shipments in the fourth quarter, 4 percentage points higher than second-place vivo. However, from the perspective of annual shipments, the champion is still vivo.
After six years, he won the championship again
Counterpoint data shows that Apple's market share in China in the fourth quarter of 2021 was the highest on record, and for the first time since the fourth quarter of 2015 (when the iPhone6 was a hot seller) topped The country's largest smartphone supplier.
In the fourth quarter of last year, Apple's mobile phones accounted for 23% of the Chinese market, followed by vivo of 19%, ranking third to fifth were OPPO (including OnePlus, but excluding realme, the same below), Honor and Xiaomi, with market shares of 17%, 15% and 13%, respectively, and Huawei was squeezed out of the top five, ranking sixth with 7%.
Zhang Mengmeng, a research analyst at Counterpoint, said: "After the release of the iPhone 13 in September last year, Apple rose to the first place in the Chinese market. After that, for most of the fourth quarter, it remained in the lead. ”
Throughout the whole year of 2021, the sales champion of China's mobile phone market is still vivo, accounting for 22% of the market. OPPO, Apple, Xiaomi, Honor, and Huawei accounted for 21%, 16%, 15%, 10%, and 10% respectively. It is worth mentioning that the glory after the separation of the family and Huawei's sales in 2021 are basically equal.
Compared with 2020, Huawei is the manufacturer with the largest decline in sales, down 68% year-on-year.
There is news that Apple will launch the entry-level 5G iPhone SE this year, as well as the newly designed iPhone 14 series, Bloomberg predicts that the demand for 5G iPhone will continue to grow.
It should be noted that the United States has previously made a series of restrictions and malicious suppressions on Chinese companies such as Huawei, causing Huawei mobile phones to lose market share. Especially in the high-end machine market, Huawei can compete with Apple before, and since Huawei's absence, the head players in the domestic market are eyeing the high-end market, but in the end, Apple has taken the lead.
With the hot sale of Apple mobile phones, there are many controversies. On January 1, Luo Yonghao, the founder of Hammer Technology, on his personal social platform @ Apple CEO Cook, asked "Which crazy product manager canceled the function of automatically quitting the CD after importing music?" Know how impersonal this stupid change is? Is your product team completely out of control right now..."
Apple is not as stable as Taishan in the high-end market. On December 21, 2021, Lei Jun announced in a high-profile manner on Weibo that Xiaomi's high-end mobile phones have officially begun to benchmark Apple and learn from Apple.
On the first day of work on January 4, Lei Jun said on Weibo that Xiaomi is currently at a critical moment in the beginning of the new decade's journey, facing a series of major propositions that determine the future and fate of Xiaomi: three years to win the world's first mobile phone, product experience officially benchmarked Apple and so on.
The iPhone 13 series glitches continuously
While the iPhone 13 is selling well, there are many problems with consumer feedback.
According to the Guangzhou Daily reported on the 24th, recently, consumers have complained on the complaint platform about the problem of the pink screen of the iPhone 13 series mobile phone. Judging from the complaint page, some Apple users claimed that "after buying back for more than 20 days, the powder screen suddenly shuts down and restarts, and the mobile phone will appear noisily and sometimes stuck to the screen", and that the mobile phone often appears on the operator page, and the power consumption is fast, and the battery health shows that the maximum capacity of the battery is 98%.
It is reported that iPhone 13 users found that their mobile phone screen will appear a large range of pink patches, and even the entire screen will show pink, similar to the previous "Apple green screen door" and other effects. According to the initial feedback of netizens, only the iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max will have similar problems, but as the problem is exposed, some netizens have contributed feedback that the iPhone 12 also has similar problems. Judging from the pictures uploaded by users, some of these "pink screen mobile phones" have turned pink on the entire screen, and some have local pink, as well as poor touch, black screen and automatic restart.
Apple maintenance engineers said that the reason for the powder screen may be caused by the conflict between the iOS system and some APPS, if the user encounters such a problem, you can try to force a restart, or upgrade the system.
On the Black Cat complaint platform, iPhone 13's problems include, but are not limited to: powder screen, unlimited restart, battery bulge, bad signal, etc.
In November 2021, consumers said that the iPhone 13 had a problem with the red and green screen, while the earlier iPhone 12 had some people report that the screen would have green, bad signal and so on.
Editor| Lu Xiangyong, Du Hengfeng, Wang Jiaqi
Proofreading | Cheng Peng
Cover image source: Daily Economic News Zhang Jian photo
Daily Economic News integrated from interface news, Guangzhou Daily, Luo Yonghao Weibo, Lei Jun Weibo, etc
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