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Via was fined 1.341 billion yuan for tax evasion, and the celebrity with goods was claimed twice, and the live broadcast with goods was where to go

author:Zhan Qin said

On December 20, the Hangzhou Taxation Bureau announced that between 2019 and 2020, Wei Ya had evaded taxes of 643 million yuan by concealing personal income and fictitious business.

Via was fined 1.341 billion yuan for tax evasion, and the celebrity with goods was claimed twice, and the live broadcast with goods was where to go

Via was fined $1.341 billion for tax evasion

Some netizens joked that the end of the world is live streaming with goods, and Via also said in the live broadcast room that celebrities also have to come to live streaming with goods. Indeed, live streaming is a "good" way to monetize traffic.

Via was fined 1.341 billion yuan for tax evasion, and the celebrity with goods was claimed twice, and the live broadcast with goods was where to go

Via Live

Before there was a stem "Pan Ga's friendship", Pan Changjiang's front foot said during the live broadcast: "You can't grasp it, child, the water is very deep here." ", the back foot sold a suspected bottle of wine in the live broadcast room; after a merchant spent 510,000 yuan to ask Chen Xiaochun to bring goods, but only sold 5,000, the merchant sued the court and was sentenced to 410,000 yuan # spent 510,000 please Chen Xiaochun and the Internet celebrity with goods only sold 5,000 yuan # was also hung on the hot search.

Via was fined 1.341 billion yuan for tax evasion, and the celebrity with goods was claimed twice, and the live broadcast with goods was where to go

The images are all from the Internet

Via was fined 1.341 billion yuan for tax evasion, and the celebrity with goods was claimed twice, and the live broadcast with goods was where to go

Panga's friend

Live streaming with goods was originally through live broadcasting to build a platform for all parties to let consumers intuitively observe products, anchors to try products, especially during the epidemic period, online methods are more and more convenient, but recently live streaming with goods is more and more bubbled, especially all kinds of ghosts and gods, fraudulent means emerge in an endless stream, hundreds of millions of records are shabby and broken, so that consumers dare not place orders, but bury some good products, so that really need help merchants into trouble.

Via was fined 1.341 billion yuan for tax evasion, and the celebrity with goods was claimed twice, and the live broadcast with goods was where to go

People's Daily commented on Via

As the People's Daily commented that Wei Ya was punished, "The bright sword of the law will neither be 'micro' nor 'dumb'!" ", the anchor should abide by the legal red line, the merchant should also pay attention to the market price, so that a variety of coupon restrictions superimposed routines and brush orders less to make the truth more, the network environment needs to be more clear, consumers can be more assured. Only when quality is guaranteed can we achieve a win-win situation. Only by making live broadcasts help farmers have more live broadcast rooms can we truly promote the development of new formats of e-commerce live broadcasting.

Via was fined 1.341 billion yuan for tax evasion, and the celebrity with goods was claimed twice, and the live broadcast with goods was where to go

Live streaming to help farmers