Today is the twenty-first day of the Waxing Moon, although the sky is drifting with light rain, but in the rural market, the taste of the New Year is already very strong, whether it is the fiery spring union and pendants, beautifully packaged candy and New Year gifts, the noise of greeting each other between the gradually increasing market collectors and acquaintances, which has made the rural market town that has been silent for a long time finally have a New Year atmosphere.
However, the most eye-catching thing is the food on the market, in the corner of the market in Wuma Town, Bozhou City, the villager Uncle Ding set up a stove two days ago, and began his masterpiece - fried noodle balls on the spot.
Vermicelli balls, also known locally as fine flour balls, are made of sweet potatoes made of vermicelli soaked hair and chopped, added onion ginger, flour, salt and five-spice powder to make a thick paste, and then fried in the frying pan, so that the fried balls are both soft and chewy, eating the outside of the burnt tender, the more chewy the more fragrant, there is a feeling of wanting to stop.
Although Uncle Ding is already the grandfather of five grandchildren, but the idea is not outdated, like the short video taken by young people, in his hands also play very smoothly, just like the vermicelli balls he made, in his eyes, is a hard-working work, not only delicious, but also good-looking, take short videos to record, both can play a role in appreciation, but also to achieve the effect of publicity, is a typical killing of two birds with one stone.
This kind of ball made by Uncle Ding is more popular in the Central Plains, and some workers who have not yet had time to return to their hometowns have seen the video and said that they seem to smell the fragrance across the screen, and when they see this kind of ball, they begin to miss home.
Uncle Ding: "I look at the message below the video, often people say that you can smell the fragrance across the screen, so I named the balls I fried for myself 'screen incense', and when I have time, let the child help me register a trademark, and then we will also set up a company to do our own brand, specifically sold to people working outside, eat this kind of balls, you can taste the taste of your hometown." ”
Neighbors said that Lao Ding was a smart man, engaged in the chef industry since the age of 17, his family grew crops in the countryside, he worked as a chef in the city, and later when he got older, he contracted the canteen of a certain enterprise, and began to transform from a chef to a boss.
The money in the city feels like it is not addictive, every year during the Spring Festival, he will play his unique job in the market, make some fried food on the spot, especially vermicelli balls, the taste can be called a must, not only nearby villagers love to eat, but also often packed to send out express delivery, the business is quite good.
However, this kind of rural cuisine that is popular with customers, Lao Ding only does more than 10 days a year, that is, the most exuberant consumption level before the Spring Festival, according to his business popularity, if it is replaced by others, 365 days a year, every day is not idle is also willing.
For the neighbors' confusion, Uncle Ding explained: "Even if my croquette technology is good, although it is not greasy to eat, but this is after all a fried food, usually the consumption is not large, especially in the season with higher temperatures, it is a lack of demand for the foundation, but the balls as a Spring Festival food, every New Year, every household is to prepare some."
You look at this ball, the reason why it can have a place during the Spring Festival, and enduring, in addition to delicious, but also represents the red fire, reunion, before the lack of materials in the countryside, croquettes are also a main dish of spring festival hospitality, plus the storage time is relatively long, even if there is no refrigerator, from the twenty-fifth or so of the waxing moon to start frying, you can eat until the fifteenth Lantern Festival of the first month, and you don't have to worry about spoiling the taste.
Therefore, our local rural people still have a deep affection for balls, especially this kind of vermicelli balls.
Therefore, every New Year, I will take time to start making vermicelli balls in the most exuberant demand for more than ten days, although the amount is relatively large, but also more popular, but I still insist on selling 6 yuan a catty, good quality and low price, perhaps the main reason why doing business in the countryside can stand up! ”
For the price positioning of Uncle Ding, many netizens have said that this price is absolutely fair, even ten years ago, the balls on the market is also this price, in this era of price increases, Uncle Ding still insists that the price of vermicelli pills does not increase in price, and this insistence makes his family's vermicelli balls seem to have added a lot of color.