Nandu News Innovative communication, inheritance of values! On January 22, the 2021 annual summary and commendation meeting and the 2022 mobilization meeting of the Southern Metropolis Daily were held, looking back at the highlight moment of the past year's "Nanduer" line!
In 2021, under the strong leadership of the Propaganda Department of the Provincial Party Committee and the Party Committee of the Group, Nandu worked with one heart and one mind, abided by the integrity and innovation, fully promoted the construction of the mainstream public opinion position, accelerated the integration and transformation to develop in depth, achieved excellent results of high communication, high influence and high revenue, and achieved a comprehensive harvest of content impact and market impact. In the new year, the transformation of Nandu intellectual media will firmly grasp the ideological security and communication capacity building, comprehensively upgrade the transformation layout, evolve from the "two-wheel" drive model to the "four-wheel" drive model, and go all out to run out of the acceleration and new speed of the development of financial media.
Huang Changkai, secretary of the party committee and president of the Southern Press Media Group, Zheng Guangning, deputy secretary of the party committee and editor-in-chief of the Southern Press Media Group, Rong Mingchang, secretary of the party committee, president and editor-in-chief of the Southern Metropolis Newspaper, Chen Wending, deputy secretary of the party committee and general manager of the Southern Metropolis Newspaper, and other leaders and representatives of Nandu employees attended the summary and commendation meeting.
A new atmosphere of integration and transformation
Achieving three "most in history"
Huang Changkai, secretary of the party committee and president of the Southern Press Media Group, praised Nandu for achieving three "most in history" in 2021.
"Last year, Nandu achieved impressive results: the orientation was correct, the content production and dissemination were new, the construction of the position was steadily advanced, and the service capacity was greatly improved." At the summary and commendation meeting, Huang Changkai, secretary of the party committee and president of the Southern Press Media Group, mentioned that Nandu has achieved three new atmospheres of "the most in history".
First, it has received the most praise from the competent departments at a higher level; second, it has participated in the history of internal and external propaganda and reporting as a media "national team"; third, it has won the most national awards and honors in the history, including the "Most Beautiful Retrograde" series of media reports" won the first prize of the China Journalism Award, the "Most Beautiful Retrograde" series of media products, and "Deep Love 40 I Zhen Looks Good" 40 hours of uninterrupted live broadcasting were selected as national news and publication deep integration and development innovation cases. N video client won the National Newspaper Media Convergence Case Excellence Award, etc., and the integration transformation achieved remarkable results.
To this end, Huang Changkai, on behalf of the Group, thanked Nandu for his contribution, and also fully affirmed the excellent performance of the Nandu team in performing its duties and responsibilities.
At the same time, Huang Changkai, on behalf of the group, put forward several comments on the work of Nandu in 2022. First of all, it is necessary to improve the control force, do a good job in four management, three full coverage. The four managements are position management, orientation management, content management, and team management. The three full coverages include full coverage of positions, full coverage of content and full coverage of personnel. Second, improve content productivity. Nandu's content productivity is very strong, and it must not be abandoned. The third is to enhance the communication power and build its own platform. Now, the communication power of Nandu N Video, Nandu APP and Aoyi Network is steadily improving, coupled with the technical blessing of Nandu +, which will provide strong technical support for the construction of Nandu's own brand. The last is to improve service capabilities, and we must unswervingly carry out the output of New Service Capabilities in Nandu.
Huang Changkai sent a message to the people of Nandu: "I hope that everyone will enhance these 'forces' in the new year, so that Nandu can go better, faster, go farther, and walk longer." ”
At the meeting, Huang Changkai and Zheng Guangning presented awards to the outstanding employees and outstanding creative teams of Southern Metropolis Daily in 2021.
Huang Changkai, Secretary of the Party Committee and President of Nanfang Press Media Group, presented the award for Nandu's annual pioneer product.
Zheng Guangning, deputy secretary of the party committee and editor-in-chief of Nanfang Press Media Group, presented awards for nandu's annual media report.
Huang Changkai, Secretary of the Party Committee and President of Nanfang Press Media Group, held a theme creative exhibition in Nandu.
Zheng Guangning, deputy secretary of the party committee and editor-in-chief of Nanfang Press Media Group, held a theme creative exhibition in Nandu.
The "three highs" are eye-catching
Achieve high communication, high impact, high revenue
Rong Mingchang, member of the editorial committee of Nanfang Newspaper Media Group, secretary of the party committee, president and editor-in-chief of Nanfang Metropolis Newspaper, elaborated on the transformation of Nandu rong media.
At the summary and commendation meeting, Rong Mingchang, member of the editorial committee of Nanfang Press Media Group, secretary of the party committee, president and editor-in-chief of Nanfang Metropolis Daily, introduced the main achievements of Nandu in the past year and elaborated on the future strategy of Nandu media integration and transformation.
In the past year, Nandu's political position has been continuously improved, public opinion has been publicized with new brilliance, content construction has been continuously enhanced, and mainstream values have broken the circle of dissemination. More than 220,000 new media articles were published throughout the year, with a total of more than 30 billion reads on the whole network, with an average of 82 million times per day. "The Most Beautiful Retrograde" series of media reports" won the first prize of the China Journalism Award for Fusion Innovation, which refreshed the historical record of Nandu; the series of videos of "The Most Fashionable China View My Zhen Youth" was played more than 1 billion times on the whole network, and related Weibo topics were repeatedly on the hot search; "Do not be an Internet celebrity to be a Chinese red" era newcomer IP "fire" out of the circle.
"With 'high-quality content production + youthful discourse mode + hard-core mainstream value', the resonance of the spread of socialist core values has been realized across the network, and the youth has been burned together." Rong Mingchang said. Not only that, in 2021, Nandu's platform channels continued to grow, vigorously promoting the construction of N video clients, releasing more than 35,000 video reports, and the cumulative playback volume exceeded 4.7 billion. At the same time, the video government affairs release function and social service function have been significantly improved, initially playing the role of "video version of Guangdong release", and becoming an important force in building a new ecology of public opinion in the Guangdong-Hong Kong-Macao Greater Bay Area. In terms of operating data, the annual advertising revenue in 2021 exceeded 400 million yuan, the revenue structure was further optimized, and the revenue of new media and new service capabilities accounted for more than two-thirds.
Practice internal skills
The operating business structure was further optimized
Chen Wending, deputy secretary of the party committee and general manager of Nanfang Metropolis Daily, introduced the business results of Nandu in 2021.
"In the past year, Nandu Operation has actively implemented the transformation strategy of intellectual media, fully supported the construction of communication power, accelerated the integration of product system, business type, management team, organizational structure, operation and management, and took the cracking of the infrastructure problems in the Nandu business sector as the starting point, compliance operation, integrity and innovation, and efforts to promote the coordinated and efficient operation of Nandu's operation work." At the meeting, Chen Wending, deputy secretary of the party committee and general manager of Nanfang Metropolis Daily, pointed out that in 2021, Nandu's annual revenue increased by more than 10% year-on-year, and profits remained high.
Specifically, Nandu's operating business structure was further optimized, and the revenue from new media and new service capabilities exceeded 70% in history. At the same time, the synergistic integration of new capability services and traditional businesses has been further strengthened, and the construction of intellectual media products for the media business with N video clients as the core has taken a new step, and the Aoyi network has been transformed into Aoyi News, realizing the quality and expansion of the Nandu official news website, nandu weekly and Nandu entertainment weekly external capital recovery, Nandu sub-journal to achieve wholly-owned operation, trying more new models, new cooperation, new formats, new tracks.
"We are becoming more and more 'intellectual', we are becoming more and more omnipotent, and we are paying more and more attention to internal cultivation and system building." Chen Wending said that in the future, he will continue to adhere to the principle of steady words and seek progress in stability. At the same time, we will continue to adhere to long-term doctrine, increase investment and payment in production factors such as talent, technology and management, and pay attention to the creation and cultivation of soft power and internal management capabilities. "In the new year, Nandu management has started again, because action is the most powerful declaration, and implementation is the most effective responsibility."
Run out of the new speed of convergence media development
Upgraded from "two-wheel" to "four-wheel" drive
Rong Mingchang, member of the editorial committee of The Southern Press Media Group, secretary of the party committee, president and editor-in-chief of the Southern Metropolis Newspaper, sent a message to all the members of Nandu.
"Although it is hard work, blowing out the wild sand begins to reach gold!" Although the past year has been difficult, Nandu has won the respect of its colleagues on the media track and won the glory of its business.
"Don't listen to the sound of the leaves beating through the forest, why don't you groan and walk xu xing!" In the new year, how to develop the integration and transformation of Nandu intellectual media in depth? Rong Mingchang said that the transformation of Nandu intellectual media should firmly grasp ideological security, communication capacity building and superior platform building, and will upgrade the Nandu Big Data Research Institute in the future, explore industrial co-construction, iterate N video clients, and strive to establish a video service platform in Guangdong Province to empower county-level financial media.
"Through iterative upgrading, we must ensure that the two 'front wheels' of Nandu Big Data Research and N Video Client are still strong and powerful." Rong Mingchang said that in the new year, it is also planned to change "Nandu Weekly" into a financial media and form Nandu Entertainment Media Company, as the two "rear wheels" of Nandu's intellectual media transformation, and finally realize the coordinated drive of the front and rear wheels and the same direction, so that Nandu can run faster, run more steadily, and run farther.
Nandu will also strengthen cooperation with the group compound brother media, such as strengthening the integration with Nanfang +, Nanfang Network, increasing the linkage with the external communication center, promoting Nandu's high-quality content to the south + gathering, and jointly creating a good product line, through integration, complementary advantages, symbiosis and win-win.
At the summary and commendation meeting of the annual awards, the eight major awards of the annual pioneer product, the annual media report, the annual outstanding employee, the annual outstanding employee, the annual newcomer, the annual president figure, the annual president report, and the annual president product were released.
President's Product Award
1. "Zhen Juvenile" series of media products and Zhen Juvenile Urban Value Product Release Conference
The representative of the "Zhen Juvenile" series of fusion media product team made a speech.
Winners: Fu Ke, Ya Niu, Guo Ruichuan, Liu Yangzi, Zhou Changhe, Chen Fang, Zhang Yijun, Zheng Yuxiao, Zhao Yong, Xu Quansheng, Wu Manna, Hu Ke, Huang Lanwen, Feng Manrun, Yan Peng, Leng Feng, Li Jing, Li Xing, Xia Lixia, Chen Xinghua, etc
Award speech: Around the "media responsibility of cultivating new people of the times", open and gather the wisdom of teenagers, accurately set the Nandu issue, with the sharp perspective of the times, refine the youth algorithm of trend interaction, keep the right innovation, behind the 1 billion+ traffic and cross-border praise: it is a fresh value extracted from life, a methodology that occupies the main position of the Internet, and a tide ability to communicate with the "Generation Z". The most fashionable Chinese view, look at my zhen teenager. 2022 Fresh clothes angry horses, continue to move forward!
2. Punctual movie viewing publicity platform
The punctual movie promotion platform won the President's Product Award.
Winners: Jin Ge, Liu Fang, Xu Xiaolei, Zhou Bingwen, Yang Bowen, Zhang Jieqiong, Huang Yaqin, Chen Donghui, Peng Simin, Zhong Xin, Cai Liyi, Ding Huifeng, Ren Ting, Jian Yue, Liu Yifan, Lin Wenqi, Guan Jianming, Liu Xiaoyu, Li Yiran, Liu Yinshan, Cui Zhichao, Su Fennan, Chen Guojian, Chen Yunjian, Deng Qixiang, Huang Lijia, Liu Wei, Guo Huicong, Fang Huan, Jiang Yankun, Lin Xiaomin, Ding Chunhao, Liu Xizheng, Zheng Bingrong, Zhan Huaping, Wu Junze, Cai Wenjing, Li Weijun, Wang Jia, Chen Zenan, etc
Award speech: Using movies as the medium, laying out the large cultural and entertainment industry, Nandu transformation and then opening a new situation. The punctual movie promotion platform has successfully and creatively promoted a number of movies, fully demonstrating the platform's new service capabilities and new connectivity capabilities. Professional film criticism, movie viewing index, punctual film list, analysis and insight into vertical fields, diversified display of high-quality content; public welfare activities, offline movie watching, cultural and creative publishing, super connection of the entertainment industry, driving new film consumption, to help the high-quality development of Guangdong film industry. Light and shadow build dreams and start a new journey. New track, the future can be expected!
President's Reporting Award
1. A series of interviews on the principle of "patriots governing Hong Kong"
"Patriots Govern Hong Kong" Principle Series Interviews with Representatives of the Creative Team.
Winners: Xiang Xueni, Yu Yijing, Lin Zipei, Wu Jialing, Zhang Yali, Gong Na, Weng Anqi, Yang Tianzhi, Yin Jielin, Wang Jianhua, Zhu Lin, Yi Fuhong, Huang Yan, Liu Yaoning, Huang Yalan, Shi Minglei, etc
Award Speech: The annual blockbuster work fully demonstrates the ability of the in-depth team to predict, intervene and grasp major issues. Before the two sessions of the National People's Congress were held, the first signal of the adjustment of the electoral system was released to Hong Kong, and the legitimacy of it was explained by authoritative figures such as Leung Chun-ying. The report has been continuously forwarded by the Central Liaison Office and other domestic and foreign institutions, paving the way for the people's congress to make a strong public opinion through relevant decisions. Create a new height of Nandu's original planning and set a new model for high-end current political reporting.
2. A series of media reports on the centenary of the founding of the Party
The 100-year-old series of media reporting teams share their work experience.
Winners: Chen Shi, Li Xiangying, Chen Weibin, Qiu Ping, Li Lingbo, Zou Ying, Guan Jianming, Chen Jun, Zhu Huidong, Chen Guoli, Su Fennan, Wang Jianhua, Fang Jun, Zhou Quan, Jiang Ying, Liu Yaoning, Yi Fuhong, Yang Cunhai, Huang Yalan, Li Simeng, Zhu Lin, Shi Minglei, Chen Lin, Wang Fan, Wu Bin, Song Chenghan, Liu Yan, Jiang Xiaotian, Song Lingyan, Mo Qianru, Wang Sen, Liu Lanlan, Lin Jialiu, Duan Qi, Gao Yongjia, Hu Qunfang, Chen Chong, Xu Jie, Chen Beilei, Huang Wei, Zhu Hao, Zhang Xun, Mai Yuxuan, Luo Yun, Tang Jingyi, Jin Guohua, Li Yiran, Zhang Xujun, Chen Ting, Wu Junze, Yin Jielin, Shen Shuting, Lin Yongxi, He Xin, Liu Yinshan, Zhou Quan, Guo Hongxia, Cui Zhichao, Zhang Ling, Deng Shijun, Liu Yanlan, Wang Juanjuan, Zou Hongxiang, Xiao Meilian, Cui Junchao, Chen Yunjian, Deng Qixiang, Zhang Jingwei, Yu Jiaming, Wei Zhiling, Ouyang Yunwei, Yin Jialin, Feng Yiran, Lu Manman, Liang Zishan, Feng Qinling, Li Zhiqi, Huang Qionghong, Liu Chen, Zhou Peiwen, Zhang Rui, Wu Xuan, Mo Zhihua, Jiang Zhen, Wu Sunlin, Wei Kai, Zhou Liang, Wang Meisu, Hu Jiayi , Liu Yuying, Zhong Liting, Wang Yanling, Liu Anqi, Li Ping, Shen Peng, He Yonghua, Dai Yue, Li Bin, Chai Hua, Shi Li, Tian Aili, Li Meiyu, Zeng Yujun, Yan Liang, Luo Zhongming, Luo Yunzi, Mai Hexing, Liu Xue, Yang Liang, Zhu Pengjing, Yuan Pingfeng, Wang Jinghao, Li Jieqiong, Liang Jindi, Mo Xiaodong, Huang Huiping, Liu Huilong, Han Chengliang, Tian Lingling, Huang Fangfang, Huang Xinying, Liu Mei, Li Peng, Li Xiumin, Yang Zhenhua, Huang Hailin, Guo Qiucheng, Cai Wen, Zhang Jiapei, Wang Shiyuan, Jiang Qizheng, Tian Fei, Lin Zhiqin, Li Yantong, Chen Zhuorui, Liang Sihua, Li Xukui, Wang Yichen, Wang Siyi, Zhou Bingwen, etc
Award speech: The centenary is just the style and prosperity, and Nandu sings the praises of the times. Historical moments, dedication, heavy construction, witness the extraordinary. On July 1, Nandu devoted all its efforts to the grand launch of a 100-page special issue, with detailed historical materials, rich content, exquisite production, and media fusion techniques, comprehensively showing the glorious course of the centennial party and vividly describing the red mark of the southern Guangdong land. Beijing-Shanghai News, which lasted for a year, linked ministries and commissions, fine products, "wearing the party emblem, stand C today", "Celebration Conference • Nandu On-site", "Centennial Style • Beijing-Shanghai Exploration Pavilion", "Several Popular Figures" and other topics, both exclusive traffic explosions, but also creative product expressions, highlighting the communication ability and brand value of Nandu at major national moments.
3. Research on the Protection of Minors online and the Series of Innovative Governance Summits on Audio and Video Live Broadcasting Platforms
Representative of the series of teams of the Research on the Protection of Minors online and the Uninsured Innovative Governance Summit of the Audio and Video Live Broadcasting Platform.
Winners: Zou Ying, Zhang Yuting, Luo Yun, Yang Xiaomin, Tang Jingyi, Lin Xinxin, He Shaofeng, Zhu Weibo, Guan Jianming, Li Yiran, Luo Rui, Huang Zhijun, Zhou Bingwen, Lu Yecheng, Chen Xiefeng, Zeng Junhao, Wei Xiongfeng, Ye Qiu'er, Chen Shi, Xu Chengxu, Yi Fuhong, etc
Award speech: Deeply practice the responsibility of the media, seek the governance of the industry; inherit the direction of the policy, and meet the needs of the public. Vertically focus on the field of online culture and entertainment, intensively cultivate "online protection of minors", from reports to reports, from constructive supervision to service-oriented co-construction, give full play to the right to speak and disseminate power, win market respect and government recognition, show Nandu's responsibility of "caring for the next generation and inheriting values", contribute value to the construction of network civilization and the deepening of governance of the network ecology.
Pioneer Product Award
14 works won the 2021 Nandu Pioneer Product Award.
1. Circle-breaking integration - high-end current politics joint comic series
Winners: Su Fennan, Cheng Shuwen, Ye Keke, Cai Baochun, Zhang Xun, Wu Jinyong, Pan Shanju, Jin Guohua, Wu Huaikuan, Li Yiran, Chen Jinqiong, Mai Yuxuan, Xu Wenqian, Zhan Xiaozan, Xiang Xueni, Jiang Lin, Liu Yan, Jiang Xiaotian, Fan Wenyang, Song Lingyan, Mo Qianru, Zhou Quan, Wu Bin, etc
Award Speech: How much room for Nandu's imagination is? This set of strips can be answered. In 2021, Nandu jointly named the United Nations, Nandu jointly named the Ministry of Public Security, the Supreme People's Court, the Supreme People's Procuratorate, the Ministry of Industry and Information Technology, Chinese veterans, Nandu jointly named the central media, and jointly released a series of strips and creative posters to obtain more than 3.5 billion exposures, and the fermentation of the whole network triggered celebrities and media tap water forwarding. High-end current politics joint comic series products, innovation leadership, creative empowerment, cross-border alliance, circle-breaking communication, continue to write Nandu current affairs reports, and media to present new stories.
2. Report on the advanced deeds of the Dongshen water supply project builder group of the Guangdong Provincial Water Conservancy Department
Winners: Qiu Ping, Jiang Ying, Dai Guohui, Mo Zhihua, Zheng Yunan, Wang Meisu, Liu Anqi, Liang Sihua, Wei Zhiling, Chen Yunjian, Cui Junchao, Zhang Jingwei, Lin Jialiu, Zhang Jing, Li Menglin, Gao Yanru, Huang Xuan, Liu Xiaoyu, Chen Zenan, Li Weijun, Huang Lijia, Wang Jia, Cai Wenjing, Fang Huan, etc
Award speech: Scorching "Model of the Times", Dying South Guangdong East Deep. News dissemination should not be tolerated, and propaganda planning should be innovative and pioneering. Focus on the heart, sincere service. Salvage historical treasures in the long river of time, and convey touching moments with sincere narration. High-quality speeches, high-quality promotion, received countless applause, highlighting the power of the brand. Nandu News + Service, showing the feelings of home and country, shining in the style of the Bay Area.
3. Tribute to the bright lights series of public welfare planning and series of products
Winners: Qiu Ping, Chen Weibin, Li Ping, Pan Jinsong, Guan Jianming, Wang Zhuojiang, Zou Ying, Zhong Ruijun, Jiang Ying, Mo Zhihua, Zheng Yunan, Chen Guohui, Dai Guohui, Xia Jiawen, Jiang Zhen, Qiu Yongfen, Wang Yanling, Yi Xiaoxia, Zhong Jianting, Liu Xiaoyu, Fang Wan, Chen Zenan, Cai Wenjing, Chen Lishi, Mei Minghui, Huang Lijia, Wang Jia, Li Weijun, Li Lixia, Ye Tong, Xie Dandan, Liu Wei, Zhang Jing, Bei Bei, Chen Zhuorui, Yan Liang, Liu Anqi, Liang Sihua, Lin Yaohua, Dong Zihao, Tan Weishan, Chen Hui, Xu Yanling, Ye Junting, Li Yiran, Zhang Bo, Yan Liping, Hu Huaijun, Wang Wei, Liu Xianpei, Hou Yuxiao, Lü Jing, Wu Jin, Wang Shan, Zhao Qiong, Li Ting, Zhu Weibo, Tian Zhiguang, Deng Jun'an, Lin Yanshen, Li Shu, Liang Yinglan, Gao Qichun, Deng Xi, Huang Fang, Jiang Wanru, Liu Jialin, Chen Xiuling, etc
Award speech: The positive energy of ordinary people is all in the bright lights. The most beautiful retrograde media report achieves legends, and pays tribute to the bright lights series to continue to write a chapter. The city is dreaming, and the lights are lovely. Let the positive energy be seen, let the main theme be higher.
4. N video "Salute! My Party" 100 episodes of youth party history lessons
Winners: Chen Weibin, Chen Xieli, He Bei, Huang Yiting, Du Yinlong, Dong Zihao, Li Lin, Chen Yidan, etc
Award speech: After 9 months of meticulous polishing, the team tried to open up the century-old party history for the public in another way, and finally won the high recognition of the provincial party committee and other institutions. With 12 young people as narrators, through the sharing of knowledge in a young state, the product vividly tells the great course of the CPC leading the people to carry out revolution, construction, reform and rejuvenation, and sets off an upsurge of young people learning party history. The product position is high, the form is new, and the effect is good!
5. N video "good family style" short video and essay contest
Winners: Chen Weibin, Yang Shuting, Li Qiwen, Hu Qunfang, Zhao Wei, Chen Zhigang, Li Hao, Li Xing, etc
Award speech: Under the multiple backgrounds of the implementation of the "double reduction" policy and the introduction of the "Family Education Promotion Law", family education and family style construction have become hot topics of concern to all sectors of society. N video captured this trend in time, linked with the education authorities to launch the "Good Family Style" theme activity, and finally ushered in the number of entries, activity attention and APP downloads. The effect of "good home style" proves that N video has great potential in vertical fields!
6. "Pan It" column
Winners: Huang Huiping, Jiang Qizheng, Liu Huilong, Li Peng, Huang Xinying, Wang Shiyuan, Liu Mei, Zhang Jiapei, etc
Award speech: a change in the traditional form of content dissemination, the use of drone perspective to survey the location, professional reporters on the ground and core data extraction and analysis and other comprehensive methods, is committed to creating an authoritative house purchase guide in Wanhui. With a refreshing short video, lead the video expression, and walk out of a very distinctive regional plate development road.
7. Series of studies on the Personal Information Protection Law
Winners: Jiang Lin, Sun Chao, Fan Wenyang, Wang Zili, Li Ling, Hu Gengshuo, Cheng Shuwen, Zhou Quan, Yang Cunhai, Zhu Lin, He Shuangshuang, Ye Keke, Zhang Xun, Su Fennan, Cai Baochun, Wu Jinyong, Chen Jinqiong, Xu Wenqian, etc
Award speech: The personal information protection research group "five years to sharpen a sword", focusing on every link of the formulation and promulgation of the "Personal Information Protection Law", from multiple dimensions such as policy interpretation, interviews, reports, forums, articles, timelines, etc., jointly with central ministries and commissions to create a product matrix, accurately reach government departments and market industries, and once again practice and verify the new paradigm of Nandu's intellectual media transformation.
8. Research on the practice of "common prosperity" responsibility innovation
Winners: Zhen Qin, Chen Yangkai, Li Ying, Ye Lu, Cheng Yang, Shi Li, Wang Chenchen, Xiao Yunhui, Feng Jiaju, Ma Ningning, Wang Yufeng, Yan Zhaoxin, Xie Chen, Yang Yang, Zhang Xujun, Li Yiran, Zhou Bingwen, Lu Yecheng, Chen Yanmei, Cai Wenjing, Mei Minghui, Yang Jie, He Shaofeng, Zhu Weibo, Fan Qi, etc
Award Speech: Focus on the country's important policies from a unique perspective, and explore the evolution and path innovation of social responsibility under the vision of "common prosperity". Research visits, data insights, high-end dialogues, think tank reports, and theme forums are multi-pronged to enhance the radiation of the communication matrix with the momentum of aggregation. From observers to participants, we will promote construction with evaluation, pay tribute to the power of example, drive the government, enterprises, universities, institutions to build and create together, and help build a new pattern of high-quality development.
9. Reshape the Nandu brand series of activities
Winners: Zhou Bo, Liu Weiming, Wang Zhuojiang, Zou Ying, Zhen Qin, Guan Jianming, Chen Weibin, Chen Yangkai, Jin Guohua, Liu Xiaoyu, Cai Wenjing, Huang Lijia, Chen Zenan, Wang Jia, Fang Wan, Mei Minghui, Li Weijun, Chen Lishi, etc
Award speech: Finely crafted, with the whole chain service to improve the quality of the project; break the boundaries and rebirth, with a bright new way to reshape the brand IP. Under the content support of various editorial departments and the creative collaboration of the Ecological Collaboration Center, many brand activities such as the Nandu Readers' Conference, the Southern Literature Festival, the Real Estate Annual Conference, the GOLDEN BRICK Award, and Responsible China have the courage to break through themselves and rejuvenate themselves. The "two-legged walk" of collection, editing and operation has brought about a comprehensive improvement in content quality and revenue amount, and achieved the phenomenon-level influence of "fame, profit and number".
10. "Greater Bay Area Shopping Festival" communication planning activities
Winners: Qiu Ping, Zhen Qin, Jin Ge, Chen Weibin, Guan Jianming, Gao Yanru, Xie Quan, Chen Shi, Liu Weiming, Liu Xiaoyu, Huang Lijia, Mei Minghui, Fang Huan, Zhan Zengze, Cai Wenjing, Li Weijun, Chen Zenan, Wang Jia, He Shaofeng, Wu Luyao, Huang Xuan, Zhang Jieqiong, He Shuangshuang, Ma Jinxiong, Jiang Ying, Wu Guangyu, Tian Aili, Ma Ningning, Xu Bingqian, Mo Zhihua, Zheng Yunan, Zheng Haihong, Huang Pei, Kong Xueshao, Liu Lanlan, Xie Xiaoqing, Zhu Rongting, Su Fennan, Chen Jinqiong, Chen Guofeng, He Bei, Chen Donghui, Li Menglin, Lv Wangying, Yan Liping, Li Yiran, etc
Award speech: full planning, multi-module collaborative operation. Creativity comes first, and multiple perspectives focus on the brand story of the Bay Area, highlighting the vitality of the Bay Area market. During the shopping festival, the linkage of cultural and creative masks relay called to form a communication synergy and create a circle of explosive models. With "invisible publicity", it embodies visible practical results, strengthens the stickiness of communication, enhances the level of user interaction, and helps the integration of culture and people's hearts in the Guangdong-Hong Kong-Macao Greater Bay Area.
11. N video real estate industry commercial video project
Winners: Huang Fang, Li Lixia, Wang Zhuojiang, Jiang Ying, Zheng Yunan, Wang Yanling, Wei Yi, Zhong Ruijun, etc
Award speech: Accurately grasp the industry dynamics, dig deep into customer needs, take N video as the sail, take high-quality content as the paddle, and innovate services to ride the wind and waves! From the multi-dimensionality of the lens to the multi-form of communication, from the online all-media to the offline multi-scene, it shows the advantages of the intellectual media, highlights the new value of the Nandu intellectual media, and interprets the new ability of the intelligent media Nandu. N ways open the door to cooperation, N ways create infinite possibilities!
12. Special issue of "Doing Practical Things Well and Doing Good Things -- I Do Practical Things for the Masses" Guangdong Practice
Award-winning: Qiu Ping, Chen Shi, Zou Ying, Yin Lai, Li Lingbo, Zhen Qin, Fu Ke, Li Ping, Zhou Changhe, Zhu Huidong, He Huiwen, Jiang Ying, Guan Jianming, Chen Jun, Li Haihua, Huang Zhijun, Mo Zhihua, Wang Jianhua, Dai Yue, Tang Jianfeng, Wei Kai, Xia Jiawen, Zhong Liting, Feng Yunqing, Dai Guohui, Jiang Zhen, Zheng Yunan, Hu Jiayi, Liu Yuying, Chen Binying, Lu Manman, Guan Wanling, Zhou Liang, Xu Shuang, Xiong Runmiao, Zhang Yuting, Huang Pei, Chen Peijun, Chen Jiesheng, Zou Lin, Wu Sunlin, Ye Ziwen, He Shengting, Zhao Qing, Yi Fuhong, Huang Yalan, Zhou Quan, Yang Cunhai, Zhu Lin, Li Simeng, Xu Chengxu, Dong Shuyun, Shi Minglei, Liu Yaoning, He Shaofeng, Gao Yanru, Wang Shan, Wang Lei, Zhao Qiong, Zhang Jieqiong, Wu Yuhua, Xue Chuntao, Fan Qi, Qiu Moshan, Zhang Xinyi, Xu Quansheng, Zhang Xiaoling, Zhang Yanli, Cheng Kun, Yan Peng, Chen Ziyan, Wang Muguang, Li Bin, Chai Hua, Xiang Liyu, Chen Xin, Xiao Ruli, Cai Yinghong, He Yi, Ran Feilong, Yang Liang, Zhao Yuqi, Zhu Pengjing, He Yonghua, Tian Lingling, Huang Huiping, Han Chengliang, Xiao Peipei, Zhu Weibo , Duan Qi, Gao Yongjia, Tan Qingju, Lu Yecheng, Chen Yanmei, etc
Award speech: Do a good job and do a good job. From the small incision, see the big changes. There are both data analysis and vivid cases. Nearly 100 pages outline the panorama of Guangdong's "I do practical things for the masses" practical activities. Condensing the answer sheet for the people of Guangdong, closely following the five "focuses", reflecting the political position, showing the strength of Nandu, and achieving a double harvest of social and economic benefits. The special edition is an old-fashioned style, and the newspaper people have achieved a new style. Everyone worked together to hold the salary, and the fire of facts warmed people's hearts.
13. Electronic cigarette industry observation series products
Winners: Li Ying, Cheng Yang, Liu Chen, Liu Jiayi, Zheng Shaochun, Huang Zhe, Dai Yue, Li Bin, Chai Hua, Li Run, Chen Jiaxin, Deng Huanyang, Deng Jiajun, Li Zhaofeng, etc
Award speech: Accurate prediction of industry trends, industry content continues to exert force, leveraging a seemingly impossible professional and market field. Excellent products should realize the new imagination of Nandu, and the closed-loop operation of the electronic cigarette industry observation series of products has sample significance in the development of this new imagination.
14. Digital life research for the elderly and blue vest series of activities
Winners: Zou Ying, Xiong Runmiao, Xu Shuang, Ling Huishan, Liang Xiaochan, Yuan Jiongxian, Fang Xiaolin, Chen Zhuorui, Zhang Rui, Tang Jingyi, Wu Sunlin, Ao Yinxue, Wang Daobin, Wu Jingyan, Zhu Weibo, Liao Qingyuan, Guan Jianming, Zhang Xujun, Zhang Qin, Liu Baoyang, Peng Yuxin, etc
Award speech: Join hands with the platform, hold the heart of public welfare, with a warm action, alleviate the real plight of parents and mothers; sublimate the theme, make the power of intellectual media, with a set of warm research, break down the digital barriers in life. Take the initiative to reshape project execution into a subject product; innovation is continuous, and the lecture and seminar exhibition sitcoms are presented together. Develop new resources in the field of the old, and harvest the recognition of the market and society.
14. Report of Aoyi Actual Measurement Research Think Tank
Winners: Guan Yuhui, Mai Miaodian, Lu Ruoqing, Zhan Yuehui, Lin Shiyan, Lin Sisi, Li Shanshan, Zhang Jieying, Yu Yue, Lin Shaojuan, Feng Xiaohui, Liu Jie, Jiang Dan, etc
Award speech: Pursue a better life with real data, excavate the truth behind the focus of economic and social life with exclusive empirical data, unique empirical methods, and unique analysis angles, speak for the rights and interests of citizens, provide suggestions for the development of the industry, empower social governance, and refer to government decision-making. The 20 reports are not only news explosions, but also reports for industry think tanks, and quickly achieve commercialization with strong influence, which can be described as a double harvest of economic and social benefits.
Media Coverage Award
Fifteen works won the 2021 Nandu Rong Media Reporting Award.
1. N video first anniversary series of activities and brand promotion
Winners: Chen Weibin, Chen Guoguo, Hu Qunfang, He Bei, Xiang Xueni, Guan Jianming, Ke Xiaoming, Li Guanqi, Wang Kai, Chen Beilei, Li Qiwen, Li Hao, Yang Shuting, Zou Siman, Ye Qiuyan, Zeng Junhao, Cai Ting, Shao Jiahui, Chen Canrong, Chen Chong, Chen Yidan, Chen Zhigang, Dong Zihao, Feng Zhoufeng, He Yushuai, Kang Haoying, Li Lin, Li Menglin, Lin Yaohua, Liu Baoyang, Liu Jialin, Liu Wei, Li Xiang, Ren Leibin, Ruan Shanshan, Wang Kaili, etc
Award speech: Since its launch one year ago, the N video team has actively explored young video products, vigorously innovated the operation of activities, and the highlights have continued to emerge! As a phased summary review of the construction of an independent and controllable communication platform, the N video anniversary series of activities has not taken the usual path from the beginning, carefully planned to bring continuous screen brushing, fancy publicity and promotion to achieve brand effect, multi-party linkage and extensive absorption of resources, laying a solid foundation for the accelerated development of the platform since then.
2. Special report on "The Disease of Youth Online Games"
Winners: Zou Ying, Luo Yun, Jiang Lin, Cheng Shuwen, Sun Chao, Yang Xiaomin, Yuan Jiongxian, Ling Huishan, He Xin, Zhan Huaping
Award speech: Abide by supervision, dare to shine the sword, dig out the platform through solid investigation, and warn against the chaos of online games that infringe on teenagers; abide by co-governance, be good at sharpening the sword, help the development of the industry through effective suggestions, and play a role in the innovation of anti-addiction system. The series of reports responded to public concerns, guided social concerns, set off a wave of public opinion, won blockbuster awards, and demonstrated the influence of Nandu.
3. Interview on China's global contribution to the fight against the epidemic
Winners: Xiang Xueni, Yu Yijing, Weng Anqi, Zhang Yali, Zhou Fei, Gong Na, Yin Jielin, Ye Qiuyan, Li Simeng, Zhu Lin, Liu Yaoning, Yi Fuhong, Xu Chengxu, Dong Shuyun, Liu Baiyi, etc
Award speech: Respond to the general secretary's speech in a timely manner, aim at the opportunity to highlight the responsibility of a big country, and make a final sound with a small incision. This is a set of special reports, but also the right timely discourse weapon in the international public opinion struggle in 2021; this is a hard-working news planning, but also a concentrated external display of high-end influence, brand power, and communication power; this is a representative of content productivity, but also the explosive power and imagination of traditional media in the new media era.
4. New mission, great future, focusing on the "two cooperation zones" series of reports
Winners: Huang Haishan, Jiang Zhen, Wu Xuan, Huang Shulun, Jiang Moting, Wang Shiqi, Yang Liang, Zhu Pengjing, Yuan Pingfeng, Wang Jinghao, Li Jieqiong, Fu Ke, Ya Niu, Guo Ruichuan, Hu Ke, Wang Muguang, Chen Fang, Liu Yangzi, Zheng Yuxiao, Huang Lanwen, Feng Manrun, Li Xing, Cheng Kun, Zhang Xinyi, Chen Ziyan, Yu Simin, Li Jing, Leng Feng, Qian Yi, Huo Jianbin, Yang Xue, Xu Songlong, Huang Shihui, Yuan Bingqing, Zhang Yanli, Li Qiuxing, Chen Dongdong, Zhu Xinjie, Li Haihua, Wang Xiaorui, Huang Bo, Yan Wenlong, Wu Chuyin, He Qiliang , Fan Wang, Qiuyuan Chen, Jingxuan Ding, Shanju Pan, Qianru Mo, Jianming Guan, Guohua Jin, Xujun Zhang, Yiran Li, Bo Zhang, Lin Yongxi, He Xin, Ouyang Jing, Li Yang, Su Fennan, Wu Jinyong, Li Jiayi, Mai Yuxuan, Ye Keke, Zhan Xiaozan, Xie Yanlin, Cai Wenyin, Chen Ting, Shen Shuting, Chen Weibin, Chen Guoli, Hu Qunfang, He Bei, Chen Yidan, Chen Chong, Xu Jie, Wei Xiongfeng, Zeng Junhao, Shao Jiahui, Cai Ting, Liu Jialin, Huang Yiting, Peng Yuxin, Huang Wei, Chen Beilei, Yang Zhiyu, Duan Qi, Zeng Tianyu, Wu Yanni, Lin Jingwu, Zhou Quan, Wang Jianhua, Liu Yaoning, Huang Yalan, Yi Fuhong, Fang Jun, Zhu Lin, Dong Shuyun, Zou Ying, Ling Huishan, Yang Xiaomin, Fang Xiaolin, Chen Zeran, Liang Xiaochan, Xu Shuang, Xiong Runmiao, Zhou Liang, Chen Zhuorui, Xia Jiawen, Zheng Yunan, Liang Sihua, Ren Xianbo, Xu Jincong, Chen Peijun, Li Xiangying, Wei Zhiling, Ouyang Yunwei, Liu Lanlan, Ren Guoqing, Deng Qixiang, Yu Yijing, Xiang Xueni, Zhang Yali, Yi Xiaoxia, Wang Yanling, Xiao Yang, Xiao Yunhui, Wang Daobin, You Manni, Yang Liyun, Bei Bei, Cheng Xiaomei, Dong Xiaoyan, Sun Xiaopeng, Ren Wei, Zhang Wei, Liu Xiulan, Long Tao, Wu Hui, Li Ziyan, Chen Shuang, Yi Kaiwen, Chen Jiehao, Huang Junfeng, Liang Tingya, Liang Zihong, Yang Xiangyuan, Wang Peilin, Luo Yidan, etc
Award Speech: The opportunity of the times, the global attention. Compete on the same stage and show the wind. Spatial geography videos of the Greater Bay Area, out of the circle to the sea; handbooks, 100 million pixel videos, dancing Qianhai, data products, Cantonese posters, a variety of high-quality products; a series of aerial photography videos are beautiful; a series of interviews convey positive evaluations from all parties; the Bay Area living room, Macao youth say focus on Hong Kong and Macao entrepreneurial youth; a series of interviews to convey the voices of all sectors of society; Nandu comments on multi-angle interpretation of policy connotations, cross-border cooperation to strengthen the dissemination of Macao in Macao. The tide in the Bay Area is constant, and the south is riding the momentum.
5. "Along the highway to see China (Guangdong)" special planning report
Award-winning: Qiu Ping, Jiang Zhen, Chen Weibin, Chen Xie, Li Xiangying, Wei Zhiling, Chen Shi, Zou Ying, Li Yang, Guan Jianming, Zhen Qin, Wang Zhuojiang, Jiang Ying, Ke Xiaoming, Chen Yangkai, Jin Guohua, Shi Li, Zhou Quan, Zhong Liting, Dai Guohui, Wang Meisu, Li Wanzhen, Huang Pei, Fu Xiaoling, Wang Chenchen, Tian Aili, Chen Chong, Zhang Chi, Li Zhanjun, Zhang Zhitao, Yin Jialin, Tan Qingju, Yan Liang, Liu Yuying, Lu Manman, Xu Kun, Zhong Jianting, Huang Lu, Li Runzezi, Chen Zhifang, Zhang Chunan, Liu Zeyu, Huang Chaodan, Zhang Yuqi , Chen Ting, Shen Shuting, Liu Yinshan, Ouyang Jing, Li Yiran, Yin Jielin, Lin Yongxi, etc
Award speech: Road through the money, along the highway to see Guangdong. The event is organized efficiently and the route design is accurate. Fly high in the sky overlooking the great beauty of Guangdong, excavate data to witness development achievements, live broadcast directly hit the record site, in-depth research to take the pulse of the era. Integrated production three-dimensional bloom, creative dissemination fully blessed. More than 30 million reads, witness the spread of Nandu!
6. The local war epidemic series is a creative hit
Winners: Su Fennan, Zhang Chunan, Cai Baochun, Chen Jinqiong, Wu Jinyong, Ye Keke, Liu Yanyan, Cai Wenyin, Li Qiyuan, Huang Cuiping, Liang Jiabao, Xie Yanlin, Mai Yuxuan, Zhan Xiaozan, Luo Xuechun, Zhang Yuqi, Liu Zeyu, Xu Ting, Zhang Xun, Li Jiayi, Wu Huaikuan, Zhang Xujun, Yin Jielin, Yang Chenyue, Shen Shuting, etc
Award speech: During the local epidemic in May-June 2021, the creative, micro-micro, and visualization plates performed well, and the collective fought with a fighting posture for more than a month, in addition to timely release of information to stabilize people's hearts, but also used a large number of out-of-the-loop ideas to ease people's nervousness and guide citizens to fight the epidemic scientifically. Highlights include 22 episodes of zero-point short comics, picture posters, Zhang Demei videos, dim sum memes, and Sicong Treasure Sports Battle Epidemic Words. Online screen brushing, offline brushing the city, effectively guided public opinion, many times won the praise of the competent authorities.
7. "The Legend of the White Snake" was announced
Winners: Jin Ge, Liu Fang, Peng Simin, Xu Xiaolei, Zhong Xin, Cai Liyi, Ding Huifeng, Liu Yifan, Huang Qian, Chen Donghui, Zhou Peiwen, Guan Jianming, Li Yiran, He Xin, Cui Zhichao, Yin Jielin, Shen Shuting, Li Bei, Liu Yinshan, Zhou Bingwen, Lu Yecheng, Su Fennan, Zhang Jieqiong, Huang Yaqin, Liu Wei, Mo Qianru, He Qiliang, Ren Ting, Jian Yue, Chen Weibin, Chen Guoli, Dong Zihao, Zeng Junhao, Jiang Wanru, Chen Yanmei, Fang Jun, Zhu Wen, Li Ruiqiang, Li Zhe, etc
Award speech: Nandu's successful publicity and planning of local films, accurately refining the visual characteristics of Xian Xia ink painting, creatively promoting cantonese opera films to break the circle, in-depth promotion of traditional culture, full matrix communication, all media voice, full chain integration, showing the innovative service capabilities of the film publicity platform, laying an important foundation for the construction of the platform. It is also an example of multi-sectoral integrated production such as editing, video, editing, technology and creativity, further highlighting the productivity of Nandu's high-quality content.
8. Platform anti-monopoly series observation reports
Winners: Li Ling, Huang Liling, Huang Huishi, Jiang Lin, Cheng Shuwen, Wang Zili, Zhou Bingwen, Yang Bowen, Wu Junze, Kong Yixing, Huang Wenxiao, Yin Jielin, Li Bei, Liang Jianzhong
Award speech: Two years of exclusive layout and deep ploughing have finally ushered in the grandeur of China's anti-monopoly "big year". The series of reports timely, accurately and deeply interpreted regulatory signals and policy trends, and continued to output research results and cutting-edge views with the help of online and offline seminars and multiple blockbuster reports, so that the niche topic of anti-monopoly successfully broke the circle. Relevant data and conclusions have been reprinted and quoted by many parties, up to ministries and commissions down to enterprises, and continue to expand the anti-monopoly "circle of friends", highlighting the professionalism and influence of Nandu Intellectual Media.
9. Nandu anti-epidemic hotline to participate in public opinion products
Winners: Li Lingbo, Xie Bin, Li Xin, Chen Jiesheng, Ma Hui, Wei Zhixin, Zhang Siqi, Xiang Xueni, Li Ying, Li Yuying, Yang Ting, Xiao Yunhui, Long Tao, Li Ying, Cai Yanjun, Fang Fengyi, Hu Qunfang, Yang Zhiyu, Xiang Xueni, Huang Chibo, Zhang Linfei, Xu Jie, Chen Canrong, Wang Chunfeng, Zhang Yu, Yang Wei, Feng Caihong, Chen Liang, Yuan Yongxun, Xie Xiaoqing, Mai Jieying, Li Weifeng, etc
Award speech: Fighting the epidemic with one heart, the south has the responsibility. A hotline connects the hearts of the people, and the demands of the masses are effectively reached the decision-making level, so that the people have a call and I should enter the acceleration. Fighting the epidemic with one heart, the south has done something. The special newspaper express goes hand in hand, accurately dissects the changes in social hotspots, and the internal reference products have become the public opinion vane, public opinion microphone and mass pressure relief valve during the epidemic period. In another way to do news, Nandu people have always been on the scene; to do practical things for the masses, Nandu people have always been in no shortage.
10. Southern +, N video Ganshen high-speed rail live broadcast special train planning
Winners: Zhou Changhe, Chen Weibin, He Yonghua, Xiao Peipei, He Bei, Chen Guoli, Guan Jianming, Fu Ke, Shen Peng, Jin Ge, Su Fennan, Chen Shi, Zhu Huidong, Qiu Ping, Zhao Wei, Li Xiangying, Liu Yangzi, He Yonghua, He Bei, Cai Wen, Liu Huilong, Liang Jindi, Han Chengliang, Li Peng, Zhong Liting, Zhang Yanli, Zhang Bo, Li Faying, Zeng Junhao, Ma Qing, Wu Yixuan, Li Heming, Zhang Xinyi, Peng Yuxin, Li Xing, Wu Yanni, Lin Jingwu, Ding Huifeng, Zhong Xin, Ruan Zeng, He Yushuai, Dong Zihao, Wei Xiongfeng, Zhang Jing, Feng Zhoufeng Chen Zhigang, Chen Jiehao, Yi Kaiwen, Ma Qing, Liu Mei, Zhao Yanxiong, Leng Feng, Chen Haohui, Zhan Xiaozan Xie Yanlin, Mai Yuxuan, Li Xiumin, Li Peng, Zhang Jiapei, Mo Xiaodong, Jiang Qizheng, Wang Shiyuan, Zeng Yijing, Lin Wenqi, Peng Simin, Chen Donghui, Qiu Moshan, Liu Shihao, Cai Baochun, Zhang Yuqi, Yang Chenhuan, Li Jing, Yu Simin, Chen Beilei, Du Yinlong, Huang Wei, Peng Simin, Liu Fang, Tan Qingju, Fang Jun, Zhou Quan, Huang Yalan, Yi Fuhong, Yang Cunhai, Liu Yaoning, Zhu Lin, Li Simeng, Dong Shuyun, Xu Chengxu, Wei Zhiling, Ouyang Yunwei, Xu Le, etc
Award speech: Name the special train with the media, move the live broadcast room to the high-speed rail, and do the creativity that others can't do, and get a unique effect. Online all-media, offline multi-scene, with creative communication, integrated communication to tell the story of Guangdong and Gansu New Passage; with a large team of large planning and large production to interpret the southern communication force.
11. Documentary "The Power of Struggle"
Winners: Chen Weibin, Wei Yi, Chen Guoli, Chen Shi, Liu Wei, Wu Jialin, Lin Yaohua, Li Lin, etc
Award speech: A group of documentaries showing the overall situation of the Southern Metropolis Daily and N video, through the return visit to the thirteen provinces and more than 20 villages inspected by the general secretary, with the themes of industrial prosperity, ecological livability, rural customs civilization, and affluent life as clues, the panorama presents the magnificent picture of the people of all ethnic groups who are determined not to relax in qingshan, work hard in a down-to-earth manner, and strive to paint a magnificent picture of rural revitalization. Ambitious, well-made and shocking!
12. A series of reports on the ancient city by day reading
Winners: Liu Weiming, Chen Weibin, Zhou Peiwen, Liu Chen, Liu Zheng, Chen Guoli, Hu Qunfang, Zhu Rongting, He Bei, Tao Xinlei, Wang Yayun, Xu Xiaolei, Ma Qiang, Zhang Chi, He Yushuai, Chen Yidan, Ma Qing, Wu Yixuan, Peng Yuxin, Li Heming, Wu Yanni, Ruan Zenghao, Chen Cheng, Chen Donghui, Zhu Junyi, Wu Yanyang, Chen Yue, Zhong Yonghong, Ye Rongtian, He Xin, Lin Jingwu, Zeng Junhao, Chen Beilei, Yang Zhiyu, Huang Wei, Yin Jielin, Li Yiran, Yan Liping, Gan Dan, Zhang Xujun, Li Bei, Du Yinlong, Zeng Tianyu, etc
Award Speech: The ancient city series is the first all-round visit by the media to the former site of the Coastal Guard City in Guangdong, from the historical source to the customs and customs, from the language and dietary habits to the development of modern cultural tourism, with unique perspectives, lofty intentions, solid interviews, rich texts, not only is the in-depth excavation and innovative dissemination of Lingnan traditional culture, but also for the protection and development of traditional cultural heritage.
13. The Olympic athletes of the "Spirit of the Times Shine on the Xiangjiang River" visit Hong Kong and Macao
Winners: Chen Shi, Chen Weibin, Zhu Huidong, Guan Jianming, Chen Xie, Huang Yalan, Xu Chengxu, Dong Xiaoyan, Wang Yayun, Tao Xinlei, Li Simeng, Yang Cunhai, Yi Fuhong, Zhu Lin, Liu Yaoning, Hu Qunfang, Zhang Chi, Chen Yidan, Wei Xiongfeng, Huang Wei, Chen Beilei, Yang Zhiyu, Zeng Tianyue, Zhang Mingyue, He Xin, Yin Jielin, Gan Dan, Zhang Bo, Ouyang Jing, Zhou Quan, Cui Zhichao, Wang Juanjuan, Liu Yanlan, Guo Hongxia, Deng Shijun, etc
Award Speech: Benefit is modest, and there is harmony. In December last year, Olympic athletes visited Hong Kong and Macao. Nandu all-media force, integrated production. Highlights, videos, creativity, two micro and other multi-departmental linkage, N video to catch people's attention, APP with the collection and editing, newspapers to present the essence, special topics combined with Guangdong characteristics, series of reports continue to climax. 6 million people pay attention, more than 100 media articles, a number of reporting ministries and commissions praise by name, creative posters are praised. 60 seconds to watch, the whole network forwarding, focus interview, also use Nandu picture. The vitality of the media is strong, and the influence of Nandu is extraordinary.
14. The centenary of the founding of the Party has been planned and reported on external communication
Winners: Xiang Xueni, Yu Yijing, Weng Anqi, Gong Na, Zhang Yali, Yang Lingyan, Zhou Fei, Wu Jialing, etc
Award Speech: What can a metropolis newspaper do on a national proposition? "Interviews with Foreign Dignitaries and Scholars" and "Searching for the Descendants of International Friends of the Communist Party of China", two dimensions of news features, have made pioneering attempts on this topic. The interview subjects are high-end, the topic position is clear, and the packaging is full of quality. Not sticking to the stereotypes and showing the temperament of a serious newspaper is a unique special topic planning in the domestic media on the occasion of the centenary of the founding of the party.
15. "Cantonese says Cantonese is good" Guangdong-Hong Kong-Macao Greater Bay Area Cantonese dubbing competition is media disseminated
Winners: Wang Zequan, Jiang Qingjun, Shen Yucheng, Wang Hefeng, etc
Award speech: nine voices, six tones, so that Cantonese always sounds particularly charming; open, development, so that the development of the Guangdong-Hong Kong-Macao Greater Bay Area is highly anticipated. Aggregate the resources of the whole network, inherit the Lingnan culture, implement the strategy of introducing and going out, and have been highly recognized by the competent departments and have become one of the excellent activities promoted by the whole network.
Coordinator: Yin Lai Chen Guoyou Manny
Written by: Nandu reporter Cheng Xiaomei Sun Xiaopeng Yang Liyun
Photo: Nandu reporter Zhong Ruijun, Feng Zhoufeng, Zhang Zhitao
Video: Nandu reporter Li Menglin Chen Donghui