Source: People's Daily Overseas Edition
Photo by Xiao Xueping, Gongga Snow Mountain, Sichuan (People's Photo)
Qinghai AikenQuan Su Hang photo (People's Photo)
Xinjiang Bosten Lake Nian Lei photo (people's photo)
Landscape of Yadan in Xinjiang Photo by Cai Zengle (People's Photo)
In the Mingsha Mountain to meet the sunset and sunset, take a fluttering Dunhuang flying photo; in the dreamlike Sailim Lake, lie in the sea of flowers and look up at the sky; in the turquoise emerald lake, a red dress transforms into a heaven and earth spirit... Silk Road tourism attracts many tourists eager to explore and has become a popular destination for domestic tourism.
For thousands of years, the natural beauty and humanistic beauty of the Silk Road have shaken people's hearts. Recently, the China Tourism Research Institute and the Mafengwo Free Travel Big Data Joint Laboratory jointly released the first "Silk Road Online Tourism Asset Index Report" in China, showing that the natural scenery and cultural heritage of destinations along the Silk Road have become the first choice for young people to travel and vacation, and the experience of "national style + trend" is rejuvenating.
Find novel natural beauty
The silk road, which stretches for thousands of miles, is the great beauty of China. The vast expanse of Xinjiang allows visitors to see snow-capped mountains, grasslands, forests, canyons and deserts. Before the new crown pneumonia epidemic, Xinjiang was the dream paradise of many outdoor enthusiasts, and now it has become the trump card secret of natural scenery. Bosten Lake, which is accompanied by the desert, the Karachi Grassland, which integrates three-dimensional grassland and snow-capped spruce, the Kumutag Desert with yellow sand, the desolate and treacherous Devil's City, the cold and rugged Dushanzi Grand Canyon, as well as the Wusun Ancient Road, Sailim Lake and Narathi Grassland are all popular with tourists.
Tourists who like to explore novelties are discovering more new secrets in this magical land of Qinghai, Aiken Spring is colorful, Emerald Lake is like a jewel scattered in the world, west Platform Kinel Lake, East Taiwan Kinel Lake is famous for its underwater dream road, becoming a popular tourist destination.
The ever-changing Landscape of Danxia is Zhangye, the Zhagana of the Explorer Locke like the "Garden of God's Eden", the vast and distant "Eastern Pyramid" of the Western Xia King Mausoleum and the ancient rock paintings on Helan Mountain are loved by tourists. The rolling mountains and humid climate give the Southwest Silk Road rich natural characteristics, and the Bamboo Sea in western Sichuan provides a leisure place for citizens and tourists to "breathe in the forest". Lengatso attracts many photography enthusiasts with its unique location as the only one that can take pictures of the reflection of the Gongga Snow Mountain.
Experience a wealth of outdoor play
Under the background of normalization of epidemic prevention and control, self-driving tours with good privacy and high degree of freedom have become the best choice. Mafengwo tourism data shows that since 2020, up to 88% of users have chosen to travel by car, and the Silk Road with its unique human geography has become a popular choice.
On the Northwest Silk Road, the Emerald Lake, Oboliang, Chaka Salt Lake, Mingsha Mountain, Mogao Grottoes, Zagana, Sailim Lake, Narathi Grassland, and Qiongkushitai Village, which are marked by the beautiful scenery, have become popular self-driving scenic spots, and Gansu Gannan, Shaanxi Xi'an, Qinghai Xining, Xinjiang Ili, Urumqi, and Gansu Lanzhou, which attract attention with cultural heritage or humanistic customs, have become the most popular destinations for self-driving tours in 2021.
In 2021, the self-driving travel boom has also quietly pushed the outdoor camping culture into the public eye, and young tourists have become the main force. Rather than cozy cities and mature scenic spots, they prefer to spend the night in the niche and wild wilderness of the Silk Road. The most popular campers, Gannan Ranch, is one of the top ten best campgrounds in the world, living in the deep grass of flowers, sitting on the cattle and horses of the pasture camping, the wild contains poetry; Mingsha Mountain camping with the milky sky, romantic desert picnic to make tourists heart-warmed; Yadan Devil's City whimpering eerie wind sound, but also become a test of bedtime courage for young people to experience. Today's young people are more pursuing quality and mood, from retro cotton tents, literary outdoor hand-brewed coffee, to open-air movies, wild bungee jumps and even high-end campsites, this kind of experience wild, but also lose the trend quality of exquisite camping, increasingly become the characteristics of the Silk Road overnight culture.
Feel the colorful cultural atmosphere
Traveling on the Silk Road, in addition to the beautiful natural scenery, tourists want to experience the colorful cultural atmosphere in depth.
On the Silk Road, which stretches for thousands of miles, grottoes of all sizes, murals of astonishing people, and buddha statues with unique ingenuity are the crystallization of culture and art. Known for its exquisite murals, the Dunhuang Mogao Grottoes are regarded by young tourists as a cultural trend and have long been at the top of the popularity of the Silk Road Grottoes. In addition to admiring exquisite Buddha statues and reminiscing about the legendary past of adventure, young people are also keen to use the mural as inspiration, "incarnate" the same mural to fly in the sky, dance in the desert sunset, and share it through social networks.
Museums are an important cultural treasure of Silk Road tourism. Shaanxi History Museum, Xi'an Forest of Stone Steles Museum, Gansu Provincial Museum and Xinjiang Uygur Autonomous Region Museum are popular cultural experiences. The museum's innovations have also attracted more attention. In the Forest of Steles Museum, visitors can take home their favorite inscriptions with pen and ink rice paper rubbing; the Shaanxi Yaozhou Kiln Museum welcomes visitors to play with mud, pull blanks, and make a piece of porcelain to take home; the ancient style sachets of the Dunhuang Museum and the bronze blind box of the Shaanxi History Museum have become souvenirs for young people.
In recent years, the Silk Road cultural tour has been highly respected by young people, and cultural attractions such as grottoes and museums have interacted with tourists through new ways such as cultural and creative products, Hanfu travel photography, and live performances. The conventional visit punch card game can no longer meet the needs of young tourists in pursuit of fresh personality, they want to immerse themselves in the new experience of the national tide: eat the same landmark cultural and creative ice cream to visit muslim streets, bell towers and terracotta warriors; take a luminous cup home in Jiuquan; after admiring the national treasures in the museum, buy an archaeological blind box to feel the fun of "tomb robbery". The Silk Road cultural tour should be able to shoot blockbusters, turn into food, and have fun. (Reporter Zhao Shan)
People's Daily Overseas Edition ( 2022-01-21 Edition 12)