laitimes

Jin Litai, member of the Zhejiang Provincial Committee of the Chinese People's Political Consultative Conference of the Two Sessions: Holding an international industry conference to promote the high-end brand of national cosmetics

author:Tianmu News

Video loading...

The two sessions of Zhejiang Province are underway, and "cosmetics" has once again become one of the topics that the deputies and members are eagerly concerned about.

This year, Jin Litai, a member of the Zhejiang Provincial Committee of the Chinese People's Political Consultative Conference and dean of the School of International Education of Wenzhou Medical University, prepared three proposals, one of which is "On Holding the China International Cosmetics Industry Conference to Promote the High-quality Development of National Cosmetics".

Member Jin Litai mentioned that with the changes in the main body of consumption on the mainland, cultural self-confidence has become prominent. Young consumer groups have a high acceptance of domestic brands and have gradually become the main force of consumption. Therefore, as far as the current development trend of cosmetics is concerned, it is time to create a safe and high-quality domestic high-end brand.

On January 19, jinlitai committee member said in an interview with Tianmu News that the improvement of cosmetics research and development capabilities in Zhejiang Province and even the whole country, the cultivation of high-end brands, and the integration with international cutting-edge information all need a high-quality international platform. Therefore, he suggested that the "China International Cosmetics Industry Conference and Huaxia Beauty Exhibition" should be held in Hangzhou in online and offline ways.

He hoped that through the participation of relevant government functional departments, the conference will be built into an optimization platform with more functions than economic and trade functions, and become a comprehensive platform for leading industrial development, promoting investment promotion, introducing high-end talents, strengthening the combination of production and research, promoting the cultivation of vocational education and industrial marketing talents, deepening international open cooperation, and accelerating the construction of beauty towns.

At the same time, it will show the oriental cultural charm of Zhejiang to the global beauty industry, strengthen corporate brand building and management capabilities, empower the rise of national cosmetics, and promote high-quality economic development.