Titleist introduces the third generation of AVX golf balls, which have improved short-club backswitch and handling, longer tee distances, and a softer batting feel. The first-generation AVX was designed by Titleist in 2018 as another performance option in addition to the flagship Pro V1 and Pro V1x, offering the lowest flying trajectory, the lowest backspin and the softest batsmanship of the three. The launch of the new AVX demonstrates the further development of the Titleist brand as an industry pioneer in multi-layer golf research and development technology. This breakthrough result is provided for golfers who prefer carbamate balls and prioritize distances and an unusually soft bat feel.
"Ballistics, backswitch and batsmanship are three key performance attributes we evaluate in tailoring from greens to tee golf and golf selection to golfing." Titleist Golf Product Director, Frederick Waddell, said.
"Compared to the Pro V1 and Pro V1x, the AVX offers a lower flight trajectory, lower backswitch and an exceptionally soft batting feel. With these three golf balls, every golfer who prioritizes golf performance can find a Titleist golf that's right for them. ”
"For the new AVX, we're focused on the needs of AVX golfers: improving already incredible distance performance and the feel of the bat that golfers love, while enhancing the green side backswitch." Waddell added. "We achieved greater short-bar overcontrollability with a softer carbamate ball skin, while using a new core formulation to increase ball speed, as well as a new aerodynamic design for stable flight and longer distances."
AVX is a superb overall performance golf ball designed and manufactured using advanced technology, and golfers using AVX choose it because of the specific performance advantages it can provide to golfers during the course of the game.
Mike Madson, Director of Aerodynamics and Research Engineering at Titleist Golf's R&D team, said: "Regarding performance, all the structures of golf balls are interconnected and function. As we set out to increase the distance and enhance the backswitch of the green edge, we needed to improve each layer of the golf ball's structure. The development of the new AVX includes improvements to the core formulation, spherical skin and aerodynamics. The design of the nest is an area of continuous innovation. We are constantly designing and testing new nest spin constructions so that the aerodynamic design can be matched to specific golf ball structures. For the new AVX, the 348 chain nest design is specifically optimized to achieve the AVX's low flight trajectory to provide longer distances. ”
New AVX Performance and Technology 2022: The new Titleist AVX Golf Ball has been redesigned to deliver superior overall performance through a low-ball pressure, multi-layer design with a patented core, spherical skin and aerodynamic technology:
The new formula core brings high ball speed and low long club backswitch for longer distances and an exceptionally soft bat feel.
-Increases the hardness of the outermost layer of the core
-Maintain the softness of the central part of the core
-Gradually reduce the backswitch of tees and long bars
-The highly elastic mid-layer brings longer distances when hitting the ball with a long shot by increasing the ball speed and lower backswitching
The new softer crust helps increase green-edge back-spin and handling.
-A unique formula developed by The Titleist Golf R&D team and manufactured only by the Titleist Golf team.
-Increases the difference between the outer soft (carbamate pellet) and the inner hardness (highly elastic middle layer), which helps to enhance the short club of the golf ball and the back spin of the green side.
The new 348 tetrahedral chain aerodynamic nest spin design provides penetrating low ballistics while providing a stable flight trajectory in all swing states.
-7 kinds of nest spin size
- Part of the Pro V1 and Pro V1x golf evaluations that began in 2013
-New nest spin combination for longer distances and consistent performance
-Designed for avx's low-flying ballistics
Suggested selling price and time to market:
RRP RMB 430
AVX is only available in white in Greater China and will begin selling at Titleist Greater China Authorized Dealer stores on February 21, 2022.
Manufactured at Excellence: AvX is manufactured by Titleist employees at The GolfErnii Plant in New Bedford, Massachusetts, and the Golf Iv Facility in Thailand, and has a reputation for exceptional performance and quality. Titleist controls every step of the golf process, ensuring more consistent performance from one to each and from one to every Titleist golf.
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Australian PGA Championship
Morgan led by 11 strokes to win the championship
"Satellite Golf" tonight at 23:30 to bring you the essence of the fourth round of the Australian PGA Championship, replay at 3:20 the next day, and can lock Beijing Gehua Cable Channel 644, Hainan China Cable 200 channel, watch Hainan Satellite TV HD channel, stay tuned!
Australia's 22-year-old Jed Morgan made history Sunday at the Royal Queensland Golf Club to win the Australian PGA Championship on Jan. 16. Jed Morgan caught five birdies on Sunday, swallowed three bogeys and shot a 69 to finish with a four-round score of 262 (65-63-65-69), 22-under-par, equalling the record for the lowest score in the tournament while setting the record for the biggest win: 11.
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