China's network on April 16 news in April, the world of April, Guanqiao pear blossoms began to bloom, this April, Ningxia Haiyuan Guanqiao's century-old pear garden is about to usher in the most beautiful flowering period. From April 17th to May 6th, sponsored by Haiyuan County Bureau of Culture, Tourism, Radio, Film and Television and Guanqiao Township People's Government, and undertaken by Ningxia Old Crops Agricultural Technology Co., Ltd., the 3rd Cultural Tourism Cloud Festival series of activities in Haiyuan County and the 2020 "Guanqiao Network Pear Blossom Festival" with the theme of "Heart About Ecological Haiyuan, Love Guanqiao Pear Blossom" and the 2020 "Guanqiao Network Pear Blossom Festival" will be held in Lihua Town, Fangbao Village, Guanqiao Township, Haiyuan County, Ningxia.
It is reported that this activity is mainly composed of "cloud festival + tourism", "net red + online goods", "tourism + agriculture" three parts of publicity and promotion, taking this activity as an opportunity, fully integrate social media resources, through the activity warm-up, live broadcast, post-video and content output and other ways to carry out publicity and promotion, comprehensively enhance the popularity and influence of Haiyuan County's characteristic agricultural and tourism resources, create a global tourism demonstration county, create a beautiful Haiyuan business card, boost poverty alleviation, and lead rural revitalization.
This year's Ewha Festival will adopt a new tourism concept, during which haiyuan county's characteristic agriculture and tourism resources will be promoted through cloud live broadcasting, cloud tour, cloud interaction, cloud release, cloud connection, cloud consumption, etc. From April 17 to 19, from 14:00 to 16:00 every day, the majority of tourists can use the way to watch the douyin live broadcast to directly "enjoy the flowers in the clouds" online, follow the network anchor to roam the sea plains, and without leaving home, you can enjoy the unique grand scenery of pear blossoms and spring, appreciate the local customs and customs, and understand the beautiful scenery and food with unique local characteristics of haiyuan. Offline activities are also equally exciting, visitors can not only go to the Lihua River Valley to personally experience the beauty of "thousands of trees and pear blossoms", participate in the Pear Garden Photography Contest to show their talents and skills, freeze the beautiful moments of blossoming, and also taste the pear garden style special snacks made by local farmers in the Villagers' Market and Pear Garden People's Home in Guanqiao Pear Blossom Town, and experience the Pear Blossom Festival by tasting Haiyuan cuisine.
In addition to enjoying flowers and tasting food, tourists can even snap up Haiyuan specialties online, and well-known Internet celebrities, folk artists and literary and artistic performance teams will endorse hometown specialties, and promote Haiyuan's characteristic high-quality agricultural products through the "Farmer's Market" and the spokespersons of characteristic agricultural products.
During the event, the organizers will also organize representatives of haiyuan county outstanding farmers' professional cooperatives, family farms, and large breeding households to participate, and focus on displaying and selling high-end beef cattle, small grains, perfume pears, selenium squash, potatoes, shallots, cumin, red plum apricots, beef and mutton, alkaline goji berries in Qingshuihe small production area and other characteristic high-quality agricultural products, so that the majority of netizens and tourists can buy the real "high-quality and low-cost" Haiyuan good online goods.
It is understood that this year, Haiyuan County implemented the spirit of the Ningxia Hui Autonomous Region Global Tourism Promotion Association, created a global tourism demonstration county, created a beautiful Haiyuan business card, developed rural tourism, promoted the in-depth integration and development of "tourism + agriculture", and promoted the transformation and upgrading of characteristic industries. Haiyuan County has given full play to the advantages of ecological resources, relying on the layout of characteristic agricultural industries to create two tourism tasting routes, "Haiyuan County Hebao River Basin Pear Blossom Valley Century Pear Garden Style Area" and "Nanhua Mountain Leisure Self-driving Tour", to promote the vigorous development of leisure agriculture and rural tourism.
(WuCe Ghost Valley)