Xinhua News Agency, Shanghai, December 2 (Reporters Pan Qing and Huang Anqi) Which city in the world has thousands of cafes? Shanghai is one of them. Right now, there are more than 6,900 cafes scattered throughout the city's streets. Shanghai has become the new "coffee capital of the world", with a credit from Italian companies.
As a world-renowned manufacturer of espresso machines, Kimberly-Clark Group has a history of nearly 110 years. At present, thousands of Kimberly-Clark brand coffee machines enter the Chinese market in imported fashion every year, making pure Italian coffee for Chinese consumers in many cities such as Shanghai.
In addition, Kimberly-Clark has also helped more Chinese baristas improve their skills by supporting coffee vocational skills competitions. In the online coffee class opened by the group, many Chinese students also learn italian coffee through the Internet.
Recently, at the "6th Italian Brand Design Exhibition" (IDI) held in Shanghai, Liu Qiang, the champion of Chinese lahua, used a new Kimberly coffee machine to make Italian coffee for the audience.
At the 6th Italian Brand Design Exhibition, Liu Qiang, the champion of Chinese lahua, used the Kimberly brand coffee machine from Italy to perform coffee lattes live, allowing the audience to experience pure Italian coffee. Photo by Xinhua News Agency reporter Pan Qing
In fact, many well-known Italian brands that appeared at the Italian Brand Design Exhibition on the same day were as fascinated by the "Chinese opportunity" as Kimberly-Clark.
Kesper, one of Italy's largest producers of hydraulic pumps and motors, exhibited its first electronically controlled pump products in China this year. As one of the representative products of Kesper's energy-saving series, intelligent powertrains (CSPs) will help China achieve its "double carbon" commitment to the international community.
"As a major infrastructure country, China's infrastructure construction has achieved one after another results that have attracted the attention of the world." Dai Weide, General Manager of Kesper Hydraulics China, said that using localized product management and R&D capabilities to serve the Chinese market and customers is an important factor in the sustainable and stable development of Kesper's business in China, and it is also an accurate prediction of the future market development trend of Kesper.
Comau, an industrial automation and robotics company, also exhibited the latest MATE-XT muscle-assisted exoskeleton at the show. Comau's head of global customer operations, Condello, revealed that Comau China is headquartered in Shanghai and has set up two factories in Shanghai and Kunshan, Jiangsu Province. The Shanghai plant's innovation center covers advanced electrification systems, digital solutions, smart manufacturing systems, robotics and automation products.
The Italian industrial automation and robotics company Comau also exhibited the latest MATE-XT muscle-assisted exoskeleton at the 6th Italian Brand Design Exhibition. Photo by Xinhua News Agency reporter Pan Qing
Filter supplier O-film also appeared at the show. Simone Trazi, Chief Operating Officer of OFILM Filter Asia Pacific, revealed that OFILM has set up three innovation centers around the world, one of which is located in Shanghai.
Statistics from China Customs show that bilateral trade between China and Italy reached US$60.3 billion in the first 10 months of this year, surpassing the whole of last year and hitting a record high. Among them, China imported US$25.1 billion from Italy, 42% higher than in 2019 before the epidemic.
At the 4th China International Import Expo held in Shanghai not long ago, more than 100 Italian companies participated in the exhibition. Fang Lanyi, Italian ambassador to China, who personally visited the pavilion, said that Italy appreciates China's determination to continue to expand opening up and will further promote the deepening of cooperation with China.