On the morning of September 22, the press conference of key cultural projects of Bauhinia Culture Group was held in Shenzhen Binhai Performing Arts Center. On September 23, the 17th Cultural Fair will be held in Shenzhen, and Bauhinia Culture Group will participate in the exhibition with its directly affiliated enterprises. As a supporting event for the first public appearance, Bauhinia Cultural Group released a number of blockbuster cultural projects, covering multiple industries such as news and publishing, cultural tourism and performing arts, film and television, showing the rich format of Bauhinia Cultural Group in the cultural field.
It showcases a wealth of formats in the field of culture
On the morning of September 22, the press conference of key cultural projects of Bauhinia Culture Group was held in Shenzhen Binhai Performing Arts Center. Bauhinia Culture Group released a number of cultural projects this time, mainly including: Datong Publishing and Media Co., Ltd., Bauhinia Cultural Square - Beijing-Hong Kong Characteristic Culture and Technology Industrial Park, Bauhinia New Media and Bauhinia Research Institute, "Ink Library" reading platform, the new book "Hong Kong Chronicle", "Barrier-free Reading Project for Blind Primary and Secondary School Students", Sanxingdui theme series promotion activities, stage drama "Two Beijing Fifteen Days", TV series "Lion Rock Down • Love" and "Defender of the City". These cultural projects cover many industries such as news and publication, cultural tourism and performing arts, film and television, and showcase the rich business formats of Bauhinia Cultural Group in the cultural field.
Focus on the development of five major business segments
Wen Hongwu, general manager of Bauhinia Culture Group, said in his speech that Bauhinia Culture Group is committed to telling the Chinese story to the world, promoting Chinese culture to go global, will fully explore and expand high-quality cultural resources at home and abroad, and create a cultural flagship with complete business layout, perfect management system, strong innovation ability and international competitiveness, and its influence covers Hong Kong, Macao, Taiwan and Southeast Asia, radiating the world.
Bauhinia Culture Group has been attracting much attention since its inception. It is reported that as a comprehensive large-scale backbone cultural central enterprise, the group adopts the dual headquarters management model of Shenzhen and Hong Kong, bases itself on Hong Kong, deeply cultivates the Greater Bay Area, and focuses on the development of five major business sectors such as film and television industry, media information, publishing and distribution, cultural tourism and performing arts, and financial investment. At present, it owns China International Culture Group Co., Ltd., China Fund Newspaper, United Publishing (Group) Co., Ltd., Bauhinia Magazine, Yindu Institution Co., Ltd., Hong Kong Lianyi Institution Co., Ltd. and other directly subordinate enterprises, and is the largest shareholder of Phoenix Satellite TV.
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Bauhinia Cultural Group's key cultural projects were released
Datong Publishing & Media Co., Ltd. was established and released
On September 22, Datong Publishing and Media Co., Ltd. was officially established. The company is jointly funded by Bauhinia Culture Group Co., Ltd., China Education Publishing and Media Group Co., Ltd., Learning Publishing House Co., Ltd., and Wuzhou Publishing and Media Co., Ltd.
"Datong" takes the meaning of "the world under the same roof". Datong Publishing & Media will build three major business sectors: publishing and distribution, cultural and educational exchanges, and cultural research. The publishing and distribution sector focuses on editing and publishing textbooks, teaching aids, large cultural and educational publications, and actively expanding the digital publishing and online content industries. The cultural and educational exchange section adopts the method of "publishing + educational practice" to carry out youth research and discipline competition activities, and organize students and teachers to learn and exchange activities. The cultural research section focuses on the cultural development of the Greater Bay Area and the dissemination of foreign cultures to carry out special research.
Bauhinia Cultural Square - Beijing-Hong Kong Characteristic Cultural science and technology industrial park project released
The Bauhinia Cultural Plaza project, located in the Beijing Economic and Technological Development Zone, will be put into use in the fourth quarter of this year. Invested and constructed by United Publishing (Group) Co., Ltd., a subsidiary of Bauhinia Culture Group, the project is a cultural and technological industrial park with Beijing-Hong Kong characteristics, aiming to build an important window for cultural exchanges between Beijing and Hong Kong, an important platform for Chinese culture to go global, and an important base for hong Kong and Macao youth innovation and entrepreneurship.
Bauhinia Cultural Plaza takes "deep integration of science and technology and culture" as the format positioning, attracts publishing, audio-visual technology, online live broadcasting, film and television, animation, online literature, game e-sports, artificial intelligence and other enterprises to settle in the park, forming a new audio-visual industry center, high-end anti-counterfeiting license research and development center, Science and Culture Integration Innovation Center, digital culture industry center, Bauhinia cultural space, Bauhinia apartment and other six major plates of coordinated development pattern.
Released by Bauhinia New Media and Bauhinia Research Institute
At the press conference of the key cultural projects of Bauhinia Culture Group, Bauhinia Magazine, a subsidiary of the Group, released Bauhinia New Media and Bauhinia Research Institute.
According to reports, in the face of new changes in the media ecology and public opinion pattern, Bauhinia Magazine strives to create a "new Bauhinia on the Internet" and initially forms a new media matrix of "two networks and four platforms". Launched Cantonese AI synthetic anchors and intelligent production of "live broadcast" live short videos, and actively explored media integration paths with Hong Kong characteristics. Through various forms of investigation and research, policy analysis, forum discussion, etc., bauhinia Research Institute conducts in-depth research on the most important and urgent social issues facing Hong Kong. Every year, more than 10 high-end forums such as the "One Country, Two Systems" and basic law forums and the "Belt and Road" Summit Forum are held to form a magazine brand activity.
"Ink Library" reading platform released
Zhonghua Commerce & Trading Company released a self-developed content reading community platform - Moku APP. Moku APP is a new platform integrating international cutting-edge reading content social and online and offline integrated new retail solutions, aiming to create the preferred social platform for book evaluation, book recommendation, reading and book purchase of mainland readers, the official information release platform preferred by publishing houses at home and abroad, and the platform for mainland readers to read the world and buy the world at one stop.
Illuminate the future with the torch of history - the release of a new book in Hong Kong Chronicle
At the press conference of the key cultural projects of Bauhinia Culture Group, the first volume of "Hong Kong Chronicle" "General Narrative and Memorabilia" was unveiled.
Hong Kong Chronicles was led by the Hong Kong Local History Centre, a non-profit organization under the Solidarity Hong Kong Foundation, and published by Chung Wah Book Company (Hong Kong) Limited. The entire 42 volumes of the Hong Kong Chronicle will be published in phases and is expected to be completed in 2027. The Chronicle of The Chronicle of The General Narrative is the beginning of the entire Hong Kong Chronicle.
The "Barrier-free Reading Project for Blind Primary and Secondary School Students" was released
The Barrier-free Reading Project for Blind Primary and Secondary School Students is a key publishing plan of the State and a key funding project of the National Publishing Fund. The main use groups of the project are primary schools, junior high schools and blind students receiving vocational education for the blind, based on the nine-year compulsory education textbook of the People's Education Publishing House, with special vocational education as an extension, and including the content of extracurricular reading required reading and optional reading listed in the new curriculum standards of the Ministry of Education, and at the same time, according to the characteristics of blind education, the "Encyclopedia of Education" and the "Special Library of Sounds in Nature" have been set up, forming a complete set of all-round Braille education audiobook projects. The first phase of the project won the 5th China Publishing Government Award.
Sanxingdui theme series promotion activities were released
Sanxingdui indoor miniature lighting and shadow global tour exhibition. As one of the global promotion projects of "Walking into Sanxingdui to Understand Chinese Civilization", China Foreign Art Exhibition Co., Ltd., a subsidiary of China International Culture Group, together with Zigong Lantern Trade Group Co., Ltd. and Sichuan Guanghan Sanxingdui Museum, will strive to build a global promotion team of Sanxingdui culture, and will hold the "Sanxingdui Indoor Miniature Lighting And Shadow National Tour Exhibition" in the next two years, in the form of "offline + online" of lantern exhibition + global cloud appreciation, cloud exhibition and cloud interaction. After the global epidemic is controlled, the organizers will also hold a global tour exhibition of Sanxingdui theme lanterns.
"Sanxingdui" original Chinese musical. Jointly created by China International Culture Group's China Performance Theater Development Co., Ltd. and its affiliated companies Beijing Sihai Yi cultural communication co., LTD. and Sichuan Song and Dance Theater Co., Ltd., it explores the concept of international dissemination of Chinese stories, extracts the cultural core of Sanxingdui ruins in an artistic way, creates a musical journey of "Divine Travel Sanxingdui", sublimates the humanistic spirit of ancient cultural relics, and makes Chinese cultural relics come alive on the world stage.
The premiere of the stage play "Two Beijing Fifteen Days" was released
The stage play "15 Days of Two Capitals" is produced by China International Culture Group, produced by its Central Theater Line, and co-produced by the Central Academy of Drama, which will premiere at the Beijing Tianqiao Art Center from October 22 to 24, and will immediately carry out a national tour, with an expected performance of 30-40 performances, and plans to perform in Hong Kong and Macao next year to help the mainland and Hong Kong and Macao cultural exchanges and interactions.
The stage play "Twelve Days of Two Capitals" is adapted from Ma Boyong's novel of the same name, directed by Gao Zhisen, with Gao Zhisen and Zhu Zhili as screenwriters. The repertoire breaks through the presentation methods of general stage dramas and integrates various artistic elements such as martial arts, dance, and opera.
The new film of the TV series "Under the Lion Rock • Love" was released
Produced by Bauhinia Culture Group, Shanghai Tencent Penguin Film and Television Culture Communication Co., Ltd. and Beijing Fanyi Cultural Communication Co., Ltd., the TV series "Lion Rock Under the Love" produced by Beijing Fanyi Cultural Communication Co., Ltd. is under intense preparation and is expected to land on Tencent Video and first-line satellite TV prime time in 2022 to meet the audience. The TV series "Under the Lion Rock • Love" is a key drama customized to celebrate the 25th anniversary of Hong Kong's return to the motherland. The series tells the story of two generations working tirelessly under the "Lion Rock" to witness the changing times in Hong Kong.
A new film for the TV series "The Defender" was released
At the press conference of the key cultural projects of Bauhinia Culture Group, the TV series "Defender of the City" was officially launched. This high-quality drama customized to celebrate the 25th anniversary of Hong Kong's return to the motherland is produced by Bauhinia Culture Group Co., Ltd., Beijing iQIYI Technology Co., Ltd. and Beijing Chunqiuhong Cultural Investment Co., Ltd. The show will start in November.
The drama takes the personal growth, mental journey and home and country feelings of ordinary Hong Kong police officers as the main line, telling the story of the Hong Kong police who have their backs to the country and their hearts for Hong Kong, relying on their faith in patriotism and love for Hong Kong and the original intention of wearing police uniforms, scrupulously fulfilling their duties with professionalism and writing touching stories.
Written by: Nandu reporter Wang Muguang
Photo: Nandu reporter Hu Ke trainee reporter Xu Songlong