In December, Variety Artist brand evaluation TOP3, RunningMan Liu in the Stone Admiralty State Song Zhixiao to take over
"National MC" Liu Jae-seok, partnered with Kim Jong-kook and Song Ji-hyo, won the top three in the brand evaluation of variety shows in December 2021.
The Korea Institute of Enterprise Evaluation analyzed the brand big data 33956275 of 50 variety artists from November 4, 2021 to December 4, 2021, and measured the amount of consumers' brand participation in variety shows, the amount of media and consumer participation and communication, and the amount of social dialogue. Compared with the 3222092 Variety Artist brands in November, it increased by 5.39%.
Ko Chang-hwan, director of the Korea Enterprise Evaluation Institute, said: "The results of the big data analysis of the Variety Artist Brand Evaluation in December 2021 show that Liu Jae-seok ranked first in the brand. From the analysis of variety show categories, compared with the 32220692 variety show brands in November, an increase of 5.39%. From the detailed analysis, brand consumption rose by 4.13%, brand hotspots fell by 0.67%, brand communication fell by 7.39%, and brand diffusion rose by 22.75%."
Then he said: "The Liu Zaishi brand, which won the first place in the brand evaluation of Variety Show in December 2021, from the perspective of link analysis, "selection, publication, participation" is higher, and keyword analysis is "runningman, idle what to do, Antenna" is higher. The positive and negative ratio of Liu Zaishi's brand was analyzed as 84.01%. ”
The top 30 Variety Artists brand evaluations in December 2021 include, Including Liu Jae-seok, Kim Jong-kook, Song Ji-hyo, Lee Sang-min, Park Myung-so, Lee Seung-ki, Ahn Jung-hwan, Kim Dong-hyun, Kim Joon-ho, Kim Joo-ho, Kim Joo-yeol, Kim Jong-min, Shin Dong-yeol, Jeon Hyun-moo, Kim Hee-cheol, Kang Ho-dong, Yoo Hee-yeol, Seo Hee-ho, Kim Sung-joo, Heo Jae-geun, HAHA, Lee Kyung-kyu, Lee Dong-kook, Hong Hyun-hee, Kim Min-kyung, Jeong Joon-hoon, Jeong Joon-yeol, Etc.
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