There is such a person, if Xiaohua after 85 has not filmed his drama, it must be not hot enough.
He is Yu Zheng, who is known as "Deadpool".
Before the opening of the traffic era, who can shoot Yu Zheng's TV series is the representative of the current popularity.
It's just a pity that now Yu Zheng has gone farther and farther on the road of deviation, and "Yu Zheng Drama" is no longer the standard of the top stream.
01 The drama is over
Tranquility had said before that Yu Zheng's drama was filmed one fire after another, and there were actors who did not give money.
But in recent years, Yu Zheng's dramas have quietly and silently pounced.
Is Yu Zheng really outdated? No, he still knows how to adapt to the times and change.
For example, in the domestic drama that the double male protagonist CP has dominated for many years, Yu Zheng took another shortcut and began his era of double female protagonists.
"Pure Yuan Empress" Jiang Qinqin starred in costume dramas after many years, and Yang Rong formed an old enemy cp in the play. However, this novel theme of the double female drama, but failed to become a hit drama.
After Yu Zheng's "Being the Headmother" began broadcasting on November 8, the number of broadcasts exceeded 200 million in the case of three streams, and the data was very good.
However, its word-of-mouth rating is only 5.2 points, and the audience is full of complaints about it.
The combination of male and female protagonists in the play alone looks very contrary, and Xu Haiqiao and Jiang Qinqin are not like husband and wife, but more like a mother and son who are a generation apart.
The filter in the play is still the same "Morandi tone" as always, and the overall picture looks more depressing.
"Chunyuan" Jiang Qinqin played the costume after many years, which itself attracted a large number of audiences, but her costume appearance in the play was not satisfactory.
The story of "Being the Housewife" is from the middle of the Qing Dynasty, and most of the women's hair ornaments in the play are "middle point" shapes.
Jiang Qinqin, known as the "costume beauty", the makeup and hair in the play are slightly old under the action of the dark gray "Morandi filter".
Yu Zheng's last drama "Yulou Chun" is also the same Morandi tone filter, the plot setting touches the porcelain "Dream of the Red Chamber", and the overall character setting looks like a "low-end version of the Jia Family Compound".
"Yulou Chun" is like a hodgepodge, the background of the story is in the Ming Dynasty, the etiquette, costumes, etc. in the play are strictly restored according to the Ming Dynasty, but the follow-up is changed to an elevated dynasty.
In the dialogue between the male protagonist Sun Yulou and the female protagonist Lin Shaochun in the play, there is actually an echo of "never forget." Such verses.
This sentence comes from The Evening Qing Collection by Hongyi Master Li Shutong, and it is not right at all in terms of time.
In the plot, Grandma Lin endured the pain of letting her daughter die for the heroine in front of Dayi, and engaged in the "identity exchange" set of dog blood routines.
In the early years, Yu Zheng's set has always been very popular with the audience.
Yu Zheng's "Gong Suo Xin Yu" became popular with Yang Mi and Tong Liya, becoming an annual hit drama, and the "Palace Fight" and "Love Triangle" dog blood plot in the play can also immerse the audience in the love-hate relationship between Harukawa and Brother Baba.
But now when I watch this drama, I find that many plots cannot stand up to scrutiny.
For example, Brother Ba, played by Feng Shaofeng, chose to commit suicide in order to save Qingchuan, and used a flagpole to stab his stomach and seriously injured him.
After the two people spilled tears and expressed their affection for each other, it was as if there was no one, and the follow-up of the wound was not presented.
Since "Gong Suo Xin Yu", the Abao color filter has become the darling of domestic dramas at that time.
Yu Zheng's "Beauty Trick", "Palace Lock Bead Curtain", "Legend of Lu Zhen" and so on also continued the Ah Bao color filter, and the overall tone of this high saturation once became a must-have for explosive dramas.
Yu Zheng's transformation from "Abao color" to the current "Morandi color" is actually traceable.
In 2017, due to the launch of "Phoenix Prisoner Phoenix" as a producer, as a costume big IP, it has some original fans, and it also has the blessing of traffic stars such as Xiao Tong and Song Weilong, but this drama is pounced.
The shape of the magic change and the emotional routine of dog blood made netizens spit out "Even if it is such a good story, once it reaches the hands of Yu Ma, it still becomes a thunder drama." ”
However, the overall filter atmosphere of "Phoenix Prisoner" makes people feel bright, and it stands out in the costume romance films that are all brightly saturated at that time.
So the "Yanxi Raiders" of the 2018 fire adopted the filter of the Morandi color system.
Let the audience see another look of the TV series, the characters in the play have a sense of high-grade makeup, and the overall picture is very low-key and luxurious.
The reason why "Yanxi Palace Strategy" became a popular drama that year In addition to the filter factor, the heroine's personality is also a relatively rare type in domestic dramas at that time.
Accustomed to the silly white sweetness of "Mary Sue of the Virgin's Heart", the audience is naturally attracted by the character of Wei Yongluo in the play, and the whole TV series is like a cool female protagonist's struggle history, bringing people into the heroine's upgraded monster plot.
Yu Zheng, who tasted the sweetness, began to "eat the old book" continuously.
Yu Zheng's "Morandi color system" has been continuously pasted, "The Legend of Hao Lan", "Agni Military Academy", "Sideburns Are Not Begonia Red", "Yulou Spring", almost out of a flutter.
In addition to the stereotyping of the filter, the plot has also been spat upon one after another, and the audience believes that Yu Zheng's ideas have not kept up with the footsteps of modern female audiences.
Yu Zhengben is fired by relying on female themes, such as "Beauty Plan", "Legend of Lu Zhen" and "Yanxi Palace Strategy", etc., all rely on the core of the "big heroine" plus the love dispute of dog blood to become a point of dramatic conflict, and most of his works are inseparable from the core of dog blood.
In the history of the struggle of Lu Zhen, Dou Yifang, Wei Yongluo, these heroines are inseparable from the help of men, and the love line in the play has become the main line of the whole drama.
Today, when there are more and more domestic dramas, the audience's aesthetic and movie awareness has been greatly improved, and the "female theme + dog blood love" model drama on which Yu Zheng once lived has become a "thunder drama".
02 Plagiarism storm
Yu Zheng took advantage of the victory after the explosion of "Palace Lock Heart Jade" and released two more "Palace" series.
Among them, "Palace Locks the City" has become a stain on the reputation of Yu Zheng's TV series, and it has been accused of plagiarism.
As early as the broadcast of the TV series "Palace Locks the City", some sharp-eyed netizens found that many of the plots in the drama were very similar to "Plum Blossom Branding".
Later, Yu Zheng's plagiarism was resisted by the original author.
In 2014, Qiong Yao published an article titled "An Open Letter from Qiong Yao to the State Administration of Radio, Film and Television" through the official Weibo of the new drama "Flowers Are Not Flowers and Fogs and Non-Fog".
In the text, Qiong Yao accused Yu Zheng's "Palace Lock Bead Curtain" of copying his own "Plum Blossom Brand", while Yu Zheng strongly denied that he had copied it, and said that as a junior, he had been learning from Qiong Yao.
Even when Dai Jiaoqian, an actor in "Palace Locked City", said in an interview that the plot was borrowed from "Plum Blossom Branding", Yu Zheng directly sprayed her on Weibo with heavy heart and love hype.
However, the punch came too quickly, and the court ruled on Yu Zheng's infringement and fined him 5 million yuan. The People's Daily commented on the Plagiarism incident, saying that the law does not allow "literary thieves."
But Yu Zheng still did not admit to plagiarism, and in 2018, Legal Daily published the incident and criticized Zheng.
This incident ended like this, and on the last day of 2020, Yu Zheng admitted to the plagiarism of "Plum Blossom Branding" on Weibo and apologized.
Unfortunately, this apology is 6 years late, and people have lost their tolerance for Zhengzheng.
In addition to the defendant, Yu Zheng's plagiarism storm also intimidated others to copy his own home. Yu Zheng posted on Weibo that TFBOYS's modeling collided with the black feathers of his own actress He Ruixian in "Half Demon Falling City", and said that this Internet era is still the king of traffic, and he cannot get fairness.
At this time, some netizens stood up and said that they had seen this shape as early as before "Half Demon Fall", which was obviously a picture in Miyazaki's movie "Hal's Moving Castle".
Yu Zheng not only did not get what he called "fairness", but also fell into the reputation of "love rubbing".
The hype outside the play is more exciting than the plot, and the audience will naturally not pay for his play.
In recent years, Yu Zheng dramas have all been uniform low-saturation filters, fast-paced plots, no logical emotional entanglements, and each character cannot withstand careful digging.
Yu Zheng seems to think that "sense of luxury" and "feminine orientation" plus a little Chinese elements can piece together a blockbuster drama.
It's just a pity that no amount of gimmicks can compare to the creation of the heart, and the plot worth scrutinizing is what the audience is willing to watch.
The audience is no longer the original audience, but Yu Zheng is still whirling around.