On November 18th, Brand Ambassador Xu Kai brought The Guerlain Royal Orchid Series products to the Guerlain booth in Shenzhen Maoye Tiandi to share the mystery of rejuvenating the skin with fans.
(From left to right: Kang Jing, Operation Director of Shenzhen Huaqiang North Maoye Tiandi, Yi Ni, Executive Deputy General Manager of Shenzhen Huaqiang BeimaoYe Tiandi, Yu Jun, Deputy General Manager/Store Manager of Shenzhen Huaqiang Beimaoye Tiandi, Xu Kai, Brand Ambassador of Guerlain, Yao Hui, Senior Sales Manager of Guerlain South China, Zhou Yuan, Marketing Manager of Guerlain Channel, Zou Jianfeng, Sales Director of Guerlain South)
Guerlain brand ambassador Xu Kai appeared in Shenzhen
On the afternoon of the 18th, under the witness of many enthusiastic audiences and fans, The French Guerlain brand ambassador Xu Kai appeared and revealed the elegant temperament between his hands and feet, which is very compatible with Guerlain of France.
It is reported that guerlain, the world's top luxury makeup brand founded in 1828, originated from the royal family, attracted celebrities from all over the world to become its loyal fans. The brand's most famous "Imperial Water" was created to celebrate the new marriage of Napoleon III and Empress Eugenie, and also made Guerlain of France the "Royal Royal Brand" that attracted the world's attention. Guerlain draws countless inspirations from nature, constantly composing legends in perfumes, skin care, makeup and other fields, and always regards the sustainable development of nature as the source of brand vision and creativity.
At the same time, the French Guerlain has not stopped the pursuit of nature and beauty, with French noble luxury, to create one after another amazing world-class masterpieces. Since its inception, the Guerlain Royal Orchid Collection has been used to protect the skin's vitality and resist the passage of time with its incredible orchid active ingredients.
Pictured: Guerlain Shenzhen Maoye Tiandi event site
Since his debut, Xu Kai has won countless fans with his classic interpretation in many popular dramas and his handsome and dashing image, gentle and tender personality. In this year's hit drama "Ancient Dust", Bai Jue, played by Xu Kai, is affectionate and righteous, and once again won the hearts of many fans. Since the beginning of the art, Xu Kai's image of the guardian of love has always been fascinating. Always exuding the atmosphere of beautiful youth, he has unremitting pursuit on the road of acting and constantly breaks through himself, which coincides with the french Guerlain's pursuit of the ultimate beauty for more than 190 years. He said that he hopes that in the future, he can always inherit the classics with Guerlain of France and pass on more positive energy.
Photo: Guerlain brand ambassador - Xu Kai
At the event site, the personable Xu Kai brought the beautiful experience of royal orchids to the fans on the spot. Xu Kai, who is jokingly known as the "Hengdian Labor Model", is in a changeable environment and high-intensity work pressure, although facing the situation of wind and sun, day and night upside down, long-lasting makeup, etc., he has never written fatigue on his face, and can always calmly face various challenges with a radiant and flawless skin state. Xu Kai also admitted at the scene that as a public figure, he can always shine with youth and luster, and also benefit from his usual insistence on using Guerlain Royal Orchid series products. Xu Kai specially recommended the French Guerlain Royal Orchid Zhuoneng Revitalizing Cream to the guests, he said that the usual itinerary is busy, the skin pressure is relatively large, and the Royal Orchid Zhuoneng Revitalizing Cream is his daily essential product. Guerlain Royal Orchid Revitalizing Cream accelerates skin metabolism while deeply hydrating, smoothing fine lines and providing an even, translucent complexion for a radiant complexion. In addition to sharing skin care experience, Xu Kai also presented a Guerlain Royal Orchid Signature Gift Box to the lucky fans on the spot, with a new cell breathing technology to protect the delicate beauty!
Photo: Guerlain brand ambassador - Xu Kai holding Guerlain Royal Orchid Zhuoneng Revitalizing Cream
Guerlain practices sustainability "in the name of beauty"
The Guerlain Royal Orchid Series reveals the extraordinary vitality of native orchids. In recent years, after 15 years of continuous exploration, the Scientific Research Team of Guerlain france has gradually uncovered the secret of the vitality of orchid cells and explored the most suitable methods for the extraction of active ingredients. Guerlain discovered the key mechanism that maintains the skin's vitality: cellular respiration. Building on this momentous discovery, Guerlain has carefully selected the extraordinary power of 2 orchid species (Gastrodia elata and native Phalaenopsis amabilis) from two orchid species, fusing cellular breathing technology to infuse the skin with powerful anti-aging energy.
Photo: French Guerlain Royal Orchid Series
Photo: Guerlain Royal Lan Zhuo Neng Revitalizing Firming LiftIng Serum (left), Guerlain Royal Lan Zhuo Neng Revitalizing Cream (right)
As a pioneer in the field of sustainable research, Guerlain has made new efforts for environmental protection with each innovation in recent years, and has taken environmentally friendly design as the inspiration for innovation, the source of creativity and the goal of work. From design to product sales, from raw material selection to product production, Guerlain's commitment to sustainability is evident in every link and exhibit. At the same time, the Guerlain team in France is taking a new look at luxury in a more responsible and sustainable way in its day-to-day work.
This year, Guerlain of France has joined hands with the Shanshui Conservation Center to carry out the Chinese Honeybee Conservation Project and practice the commitment of sustainable development. Adhering to the sense of social responsibility of the company, Guerlain and Shanshui Conservation Center jointly interpret the brand concept of "in the name of beauty" to look forward to and shape a better and sustainable future.