Li Tian's teacher, Ogilvy's copywriting queen Lin Guizhi has 20 years of copywriting skills and mental methods
author:5 selected dry goods per day
Who is Lin Guizhi?
She is the former chief copywriter of Ogilvy and is known as the "Queen of Copywriting" and "Ogilvy's First Pipe Pen"!
She is also the first boss and the first workplace "teacher" of Li Tian.
This collection of her 20 years of creative skills and mental methods has been highly refined by 17 points, and her masterpiece "Second Praise" has been summarized in a concise manner. Do it as you go, read at any time, and learn at any time.