The biggest mistake of "If You Can Love Like This" is to ignore the narrative logic, so that the emotions that are originally shocking are placed in the logical network of many holes, and the distortion of love superimposed on the distortion of life is full of "dog blood". The picture shows the stills of the play.
■ Wang Yan, chief reporter of this newspaper
With Qi Shuli taking the initiative to donate his heart and save his love enemy Geng Mochi on the life-and-death line, the urban sadistic drama "If You Can Love Like This" came to an end.
The ratings data made both the drama side and the broadcast platform happy, and the average rating of close to 2 was enough to make the show rank among the top three in the April hot drama list. But the detailed plot is really difficult to say. The audience's ridicule is in place, "a group of patients' dog blood sadomasochism", the network score is 4.6.
"Dog blood" spilled all the way, but the ratings are good, why? The lack of good works in the same period and the investment of actors in performance are part of the reasons for its high ratings. More critically, from pure love, strange feelings, sadistic feelings to shocking affection, the screenwriter rushed all the way to customize the cool point "needs" of some audiences, even if the logic has long collapsed.
No screenwriter dares to write, only afraid that the audience will not dare to believe - this is the ultimate pure love?
"If You Can Love Like This" is adapted from the novel of the same name serialized in 2005, and the main story line revolves around the love entanglement between the radio anchor Bai Kao'er and the world-renowned pianist Geng Mochi and the chairman of the multinational group, Qi Shuli.
The screenwriter of the TV series is also the original author of the online article Chihiro Chihiro. She revealed that there were production companies that intended to buy the rights to the novel, but she refused because the other party wanted to add elements such as workplace, business war, and family ethics to the story. In the mind of the screenwriter and original author, the story should focus on "extreme pure love". She has publicly stated that "the mediocrity in real life has led me to have various forms of fantasies about love", and she spent three years writing this story to tell everyone that "the ultimate pure love is there, it is not interfered with by the outside world, and it has nothing to do with identity and money." Director Wang Lei, a photographer by training, has a similar idea: "Ordinary love stories have been filmed by too many people. What I want to do is more pure and extreme, as simple as first love, without remorse, pure love. ”
What is the "ultimate pure love" that the screenwriter and director understand? Throughout the play, you can roughly get a formula. The parties to this love are preferably men and women who are not favored by the world and are not blessed by traditional ethics, just like Bai Kao'er and Geng Mochi, as the other half of a couple of extramarital love martyrs, fell in love with each other, while Qi Shuli and Bai Kao'er were brothers and sisters. The process of extreme pure love must go through layers of tests, parental opposition, public pressure, and love enemy destruction are only ordinary, and memory confusion and life and death are enough to be fiercely loved. The result should be earth-moving, one is "There is only one second left in life, and I will fight with you", one is "I am willing to marry him who I do not love, in exchange for your chance to have a life", and the other is simply "give my heart so that it will love you forever". Under such a framework setting, in order to make the extreme go further, the plot is also interspersed with domestic violence, car accidents, imprisonment, repentance, abortion, suicide, brother and sister separation, imprisoned love, girlfriend betrayal, alternative weddings and other bridges, arranged depression, hysteria, memory confusion, uterine removal, congenital heart disease, advanced liver cancer and other human diseases.
43 episodes, no screenwriter dare not write, only the audience can not believe. As for logic, it is not worth mentioning in the face of extreme pure love. To paraphrase the line in the play, "Cupid's arrow hit three people", any bizarre plot can be used as an excuse for "love is so unreasonable". In contrast, the drama spans five or six years, the characters are always in winter, and the loopholes in the costume path are really negligible.
Pinch the "seven inches" of various groups of people and create online topics – this is more like the success of marketing
Why does a stewed plot of strange and vulgar terrier win high ratings? I'm afraid we have to start with the psychological portrait of the audience.
Open the video to watch the drama, the high-frequency bullet screen is roughly divided into three kinds: first, rushing actors to come, Liu Shishi, Tong Dawei, Bao Jianfeng have their own fans; second, "I just want to see how crazy I can go" The spit is not in the minority, "strange" and "ugly" onlooker mentality has also brought certain traffic; third, "watch a drama to relax, then what to do more really", close the brain, open the tear glands, is the watching guide of this part of the netizens.
Take the audience portrait as a reference, and then look at the topics that the play has triggered along the way. "I have never seen such a lively Liu Shishi", "Tong Dawei re-played a deeply affectionate man", "Bazong Bao Jianfeng" and other copywriting and short video clips, taking the lead in capturing a group of fans to the audience, bringing basic heat to the series. After the broadcast of more than 10 episodes, "in order to find the truth about Qi Shujie's suicide, Bai Kao'er found a psychologist who wanted to check her husband's medical records, but was rejected by the doctor on the grounds of 'professional ethics'", similar copywriting cut from the perspective of popularizing the law, with the help of some Weibo authentication numbers to win the attention outside the circle. When the plot goes deeper, the love chicken soup text of "Do you want the other half to be Geng Mochi or Qi Shuli" has been circulated on the Internet, and the affectionate literary and artistic man and the domineering president all love me, how should I choose the topic, and finally cut to the heart of the audience who is obsessed with adult fairy tales. Although the starting points and perspectives of these topics are different, they all pinpoint the psychological "seven inches" of various groups of people. In that sense, it's more like a successful marketing campaign.
In fact, the creators of "If You Could Love Like This" knew their target audience from the beginning: these viewers did not want to see how the troubled little people struggled in work and life, and only wanted to retain a moment of unrealistic fantasy: the excellent opposite sex competed to fall in love with me, and the quality work was always waiting for me.