"Don't go out, don't visit the door, be a conscious Fengxiang New City person; don't gather, don't be careless, don't give the virus an opportunity; don't be anxious in home isolation, don't have to open fire to practice cooking..." The first phase of Fengxiang New Town, Tiexinqiao Street, Yuhuatai District, Nanjing City, was closed and managed and included in the medium-risk area because of the confirmed cases. On the morning of July 30, as the sound of "buzzing" sounded, shouts continued to echo over the first phase of Fengxiang New Town, a "small horn in the air" was promoting the knowledge of epidemic prevention and control to the residents of the community, a section of pure Nanjing dialect made people feel very kind, residents have raised their heads to find a place to make a sound, this "small horn in the air" is a drone loaded with shouting equipment.
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"It's very novel, and the words spoken are also more down-to-earth local dialects, which is easy to accept." Xiao Zhao, a resident who went out of the unit door to take takeaway food, quickly put on a mask after being "kindly reminded" by the drone, and did not forget to praise the camera when he left. The cordial and easy-to-understand rural voice suddenly narrowed the distance with the masses, aroused widespread concern, and effectively improved the effect of propaganda. And this sound was recorded by the local network V "Wu Fei" of Tiexin Bridge. As a new media practitioner with more than 1.3 million fans, Wu Fei has given full play to her professional advantages since the prevention and control of the epidemic last year, created a series of popular publicity works, and is a "small internet celebrity" loved by everyone in Tiexinqiao. This time, she and her team members once again used practical actions to help prevent and control the epidemic. After deliberation and conception, it was finally decided to make the most down-to-earth dialect version of the epidemic prevention propaganda recording, and then injected online hot words and interesting passages to narrow the distance with the general public, especially young people, and invisibly increase the affinity of the epidemic prevention and control propaganda. Some residents immediately heard Wu Fei's voice, stretched out the window from time to time to wave, from the previous "hardcore shouting" to face-to-face "cloud chat" mode, using vivid and humorous language to help the quarantined masses relieve tension and cheer for everyone.
The drone control operation is carried out by the militia of the Iron Heart Bridge Street UAV Reconnaissance and Rescue Platoon. It is reported that the UAV reconnaissance and rescue platoon is a new militia force focused on building in the streets this year, and the use of UAVs for epidemic prevention and control propaganda is another "hard-core appearance" of the team. It is understood that as an emerging equipment, unmanned aerial vehicles have the advantages of rapid maneuvering and remote control, which can not only have a broader perspective to improve work efficiency, but also reduce the close contact between people, and can play a good protective role for both sides during the epidemic. The addition of the militia drone detachment can vigorously support the supervision of street epidemic prevention and control, integrate scientific and technological forces into the prevention and control of the epidemic, and be able to inspect key areas of the street, and also send relevant policies and protection knowledge into ordinary people's homes in a form of "zero distance" interaction.
In the next step, Tiexinqiao Street will continue to use the high-altitude "operation" of unmanned aerial vehicles to achieve ordinary epidemic prevention and control ground publicity "in the sky", and create a good public opinion atmosphere for comprehensively winning the epidemic prevention and control battle.
(Yuhuatai District Double Support Office Gao Yan, Wang Mengxi)