Former employees of Goldman Sachs Investment Bank, Nina Faulhaber and Meg He, have created a new brand, Aday, that blends sportswear and ready-to-wear. As busy working women, going to work with one set of clothes and going to the gym to change another set, Nina Faulhaber and meg he founded it too much trouble, so they created this new clothing brand, focusing on multi-functional clothing that can be worn at work and in the gym at the same time.
Aday has leggings, shorts, tops and other types of clothing, so that women in the workplace can wear these clothes directly from the office to the gym. Nina Faulhaber and Meg He hired Charli Cohen as the designer, and she was responsible for the design direction of the entire brand. In addition, they hired Kelsey Pearson as the production director, and the two flew to Portugal to find the production of aday brand clothing for manufacturers of brands such as Balenciaga, Alexander Wang, Celine, Michael Kors and so on.
