
wordpress插件
WordPress is a phenomenal platform. There are tons of free plugins, themes, resources out there that will help you grow your blog. There are also tons of commercial (paid) plugins / services that will help you grow your blog as well. Now how do you know what you really need? The only way is from experience. I have been using WordPress since 2006 and learnt a lot from my experience. If you are really conservative when it comes to spending like myself, then you will find this list helpful. I have compiled a list of 7 commercial plugins or services that helped me grow my blog.
WordPress是一個了不起的平台。 有大量免費的插件,主題和資源,可幫助您發展部落格。 還有大量的商業(收費)插件/服務也将幫助您發展部落格。 現在,您如何知道您真正需要什麼? 唯一的辦法就是經驗。 自2006年以來,我一直在使用WordPress,并從我的經驗中學到了很多東西。 如果您在像我這樣的支出方面真的很保守,那麼您會發現此清單很有幫助。 我整理了一份有助于我發展部落格的7個商業插件或服務的清單。
Note: This list is applicable for users with a self-hosted WordPress blog.
注意:此清單适用于擁有自托管WordPress部落格的使用者 。
WordPress托管 (WordPress Hosting)
There are so many web hosting providers out there. Which one should you pick? I hosted with numerous web hosting companies until 2007 when I stumbled upon to a provider known as HostGator. Now I am very conservative (cheap) no matter how much money I make. I got 1 baby plan and put all of my sites on it. Turned out it wasn’t enough. Now, I wasn’t ready to upgrade. I bought 2 additional baby plans and spread my sites out. Remember, it says UNLIMITED bandwidth and space. Well, it is for unlimited if you are small, but if your sites take a lot of server load, then they force you to upgrade. I kept my hosting bill low for as long as possible. Then when they told me, I had too many sites on my baby plans, I finally moved to their reseller hosting (a mid level shared hosting). Now instead of having 3 baby plans, I had one reseller account with all sites hosted in there. Once I start seeing higher traffic, I moved up to a VPS. Now, we are running a Dedicated Server that powers my blogs. Its about 5 years since I have been using this company and I haven’t been disappointed yet. Best part about my experience was that all the times I upgraded, I didn’t see huge down times. There was almost no work involved on my part. Their support is very very helpful and prompt. I have used the live chat and phone both. Although, now I usually stick with phone for expedited requests. I find that everyone finds live chat to be convenient, so they all use it. This makes the phone support a lot faster.
有這麼多的虛拟主機提供商。 你應該選哪一個? 直到2007年,我偶然發現了一家名為HostGator的提供商時,才與許多網絡托管公司合作。 現在,無論我賺多少錢,我都非常保守(便宜)。 我有1個嬰兒計劃,并把所有網站都放在上面。 事實證明這還不夠。 現在,我還沒準備好更新。 我又購買了2個嬰兒計劃,并将網站分散開。 請記住,它說的是無限的帶寬和空間。 好吧,如果您很小,這是無限的,但是如果您的站點承擔很多伺服器負載,那麼它們将迫使您更新。 我盡可能長時間地降低托管費用。 然後,當他們告訴我,我的嬰兒計劃上有太多網站時,我終于搬到了他們的轉銷商托管(中級共享托管)。 現在,我沒有一個3個嬰兒計劃,而是擁有一個轉銷商帳戶,其中托管了所有站點。 開始看到更高的流量後,我便更新到了VPS 。 現在,我們正在運作為我的部落格提供動力的專用伺服器。 自從我使用這家公司大約5年了,我還沒有失望。 關于我的經曆,最好的部分是,在我更新的所有時間裡,我并沒有看到大量的停機時間。 我幾乎沒有涉及任何工作。 他們的支援非常有幫助和Swift。 我已經使用了實時聊天和電話。 雖然,現在我通常會堅持要求加急電話。 我發現每個人都覺得實時聊天很友善,是以他們都使用它。 這使電話支援快得多。
Now people try to accuse me of up selling HostGator because they offer great affiliate commission. But the truth is, I have been recommending HostGator since day 1. The reason why it is my first recommendation is because I USE them. WPBeginner and List25 both runs on HostGator.
現在人們試圖指責我賣掉HostGator,因為他們提供了很大的會員傭金。 但是事實是,從第一天開始我就一直推薦HostGator 。之是以成為我的第一個建議,是因為我使用了它們。 WPBeginner和List25都在HostGator上運作。
I was even able to convince my friend and famous blogger, John Chow, to switch over when he started having issues with his host. He really loves the support and quality of the hosting.
我什至可以說服我的朋友和著名的部落格作者John Chow在他的主機出現問題時切換到該伺服器。 他真的很喜歡托管的支援和品質。
I have some HostGator Coupons if you plan on signing up.
如果您打算注冊,我有一些HostGator優惠券 。
Summary: Pick a provider that can help you scale. If I had chosen another hosting company that only offers shared hosting and nothing more. Then I would have to switch companies. I like to work with the same group of people if I can (trust issues). There are higher-end managed solutions out there, but they limit you to 1 domain or xx,xxx pageviews / month. Its definitely not something that a new blogger can afford.
摘要:選擇一個可以幫助您擴充規模的提供商。 如果我選擇了另一個僅提供共享托管的托管公司,僅此而已。 然後,我将不得不更換公司。 如果可以,我喜歡與同一群人一起工作(信任問題)。 那裡有高端的托管解決方案,但它們将您限制為每月1個域或xx,xxx個頁面浏覽量。 絕對不是新部落格可以負擔得起的東西。
後備 (Backup)
Backups are one thing that every blogger/webmaster should have. If you are updating your site daily, then you should have daily backups. If your site is really huge and get a lot of comments then you should consider having backups few times a day. Now, I am NOT saying that something bad will happen. I’m saying it CAN happen. I have always been anal about protecting our data and keeping backups just in case if anything happens. For all, I can accidentally wipe out things (yup, I have done this before – This is how I learned). For a good while, I always relied on keeping everything on my computer as organized as possible. The only thing I used was WP-DB Backup. Its a free solution, it backs up my database and sends it to a Gmail account. I have all the files in my computer (nothing can go wrong). You are DEAD WRONG. How about a hard drive failure? Yeah, again thankfully when my hard drive failed my site was fully functional. I quickly jumped on the boat with BackupBuddy which backs up my entire site in cloud (here is a tutorial for BackupBuddy). That was working fine, but the down side was we were only making one backup a day (Note: you can make multiple backups a day as pointed out in the comment by one of our users). Making one backup per day could be a problem if you have multiple authors simultaneously working on different posts every day. Losing all of their hard work wastes time on our end. I finally decided to join the VaultPress revolution. Started by Matt Mullenweg (WordPress co-founder) and his team (Automattic), I knew I could trust these guys. Running VaultPress has given me a peace of mind because I know that my blog is backed up real-time and it is SAFE. Not to mention, it is totally hassle free. All you have to do is put your API Key and let the magic happen. To give you an example look at the activity screenshot from when I was writing this post:
備份是每個部落格/網站管理者都應該擁有的一件事。 如果您每天都在更新站點,則應該每天進行備份。 如果您的網站确實很大并且收到很多評論,那麼您應該考慮每天進行幾次備份。 現在,我并不是說壞事會發生。 我說這可能發生。 我一直都在保護我們的資料并保留備份,以防萬一發生任何事情。 總而言之,我可能會不小心擦掉東西(是的,我以前做過–這就是我學到的方法)。 在很長一段時間裡,我一直都依賴于将計算機上的所有内容保持井井有條。 我唯一使用的是WP-DB Backup 。 它是一個免費的解決方案,它備份我的資料庫并将其發送到Gmail帳戶。 我的電腦中有所有檔案(一切都不會出錯)。 你死定了。 硬碟故障怎麼辦? 是的,再次值得慶幸的是,當我的硬碟發生故障時,我的網站可以正常運作。 我通過BackupBuddySwift上手 ,該備份将我的整個站點備份到雲中(這是BackupBuddy的教程 )。 這樣做很好,但不利的一面是,我們每天僅進行一次備份(注意:您可以一天進行多次備份,正如我們的一位使用者在評論中指出的那樣)。 如果您有多個作者每天同時處理不同的文章,那麼每天進行一次備份可能是個問題。 失去所有辛勤工作會浪費我們的時間。 我終于決定加入VaultPress革命。 由Matt的聯合創始人Matt Mullenweg和他的團隊(Automattic)創立,我知道我可以相信這些家夥。 運作VaultPress使我安心,因為我知道我的部落格是實時備份的,而且很安全。 更不用說,它完全沒有麻煩。 您所要做的就是放上API密鑰,讓魔術發生。 舉個例子,看看我寫這篇文章時的活動截圖:
Yup 8 seconds ago. So every single word that I write here is being backed up in a cloud server. If I ever need to fix something, I have my full-site backups there (plugins, images, database, etc).
是8秒鐘前。 是以,我在此處編寫的每個單詞都将備份到雲伺服器中。 如果需要修複某些東西,可以在其中進行全站點備份(插件,映像,資料庫等)。
内容傳遞網絡(CDN) (Content Delivery Network (CDN))
When my blogs started to get a lot of traffic, it increased server load thus slowed the sites down a bit. Slow sites effect your Search Engine Ranking, and is bad for user experience. Very timely, I was approached by the sales team at MaxCDN. It was like just another sales pitch, but for some reason it had a personal touch to it. I did my research on what is a CDN. There were bunch of techy geek talk out there that I didn’t understand. So I decided to call their team. They explained things to me, and we got off to a great start. Ever since I implemented MaxCDN, I haven’t looked back. My sites are faster, and it keeps our server load low. For those who are wondering What is a CDN and Why you need it, then check out the infographic that I created.
當我的部落格開始大量通路時,它增加了伺服器負載,進而使站點速度有所降低。 緩慢的網站會影響您的搜尋引擎排名,并且不利于使用者體驗。 非常及時, MaxCDN的銷售團隊與我聯系。 就像是另一個銷售推銷,但由于某種原因,它具有個人風格。 我研究了什麼是CDN 。 那裡有很多我聽不懂的極客怪癖話。 是以我決定給他們的團隊打電話。 他們向我解釋了事情,我們取得了一個良好的開端。 自從實作MaxCDN以來,我再也沒有回頭。 我的網站速度更快,并且使我們的伺服器負載較低。 對于那些想知道什麼是CDN以及為什麼需要它的人 ,請檢視我建立的資訊圖 。
I have been using this service for a while now, and I can tell you first hand these guys are amazing. I have met the company’s President (Chris Ueland), VP of Marketing (David Henzel) and other team members. They have become great friends (outside work). I know that I am in good hands.
我已經使用該服務已有一段時間了,我可以直接告訴您這些家夥很棒。 我見過公司的總裁(Chris Ueland),行銷副總裁(David Henzel)和其他團隊成員。 他們已經成為好朋友(工作以外)。 我知道我的手很好。
If you use the coupon “wpbeginner” then you will save $10. My advice would be to spend $30 after coupon discount for 1TB of bandwidth. You will automatically see a difference in load time. If you are a smaller site, then the 1TB can even last you for a year. Except your site will be a lot FASTER.
如果使用優惠券“ wpbeginner ”,您将節省10美元。 我的建議是在優惠券折扣後花30美元購買1TB帶寬。 您會自動看到加載時間的差異。 如果您的站點較小,那麼1TB甚至可以使用一年。 除了您的網站會更快。
形式 (Forms)
Every blog needs a contact form. Some needs more advanced forms (such as lead generation form, client forms etc). For the longest time, I used plugins like cFormsII or Contact Form 7 (both free). They were very hard to maintain and setup. Luckily, while surfing twitter, I started seeing recommendations of this plugin called Gravity Forms. I asked around and then purchased the developers license. I can tell you that this plugin has saved me so much time and money that its unbelievable. Not only did I use it to create simple Contact forms, but I used it to create advanced lead generation forms. Heck, recently I used it to create a donate form for a non-profit organization.
每個部落格都需要一個聯系表。 有些需要更進階的形式(例如潛在客戶生成形式,客戶形式等)。 最長的時間,我使用了cFormsII或Contact Form 7(均免費)之類的插件。 他們很難維護和設定。 幸運的是,在浏覽Twitter時,我開始看到有關此插件Gravity Forms的建議。 我四處詢問,然後購買了開發人員許可證。 我可以告訴你,這個插件為我節省了很多時間和金錢,令人難以置信。 我不僅使用它來建立簡單的聯系表單,還使用它來建立進階潛在客戶生成表單 。 哎呀,最近我用它來為一個非營利組織建立捐贈表格 。
Gravity Forms is a MUST HAVE plugin for form creation. The drag-drop interface really helps. Here is a Gravity Forms Coupon.
Gravity Forms是必須用于建立表單的插件。 拖放界面确實有幫助。 這是重力形式的優惠券 。
電子郵件通訊 (Email Newsletter)
If you have been blogging for more than a few months, then you have already heard that the money is in the list. Everyone is trying to build huge email lists and send out newsletter (What, Why, and How-To’s of an Email Newsletter). I have used both Aweber and MailChimp (two leading providers). Recently, I find myself recommending MailChimp more and more for new users. Reason is simple. They are offering FREE account for up to 2,000 subscribers. Again, if you are cost-conservative or on a low budget, you want to get the maximum benefit. So you can get a free MailChimp account and start paying once you hit 2,000 subscribers (hopefully you will be making the money to afford it by then). MailChimp is a bit more stricter than Aweber in terms of unsubscribe rate. So if you have like 100 subscribers and 2 people unsubscribed, they will send you a warning because you have over 1% unsubscribe rate.
如果您已經寫部落格了幾個月以上,那麼您已經聽說這筆錢已列入清單。 每個人都在嘗試建立龐大的電子郵件清單并發送新聞通訊( 電子郵件新聞通訊的内容,原因和方法 )。 我曾經使用過Aweber和MailChimp(兩個領先的提供商)。 最近,我發現自己越來越向新使用者推薦MailChimp。 原因很簡單。 他們提供了多達2,000個訂閱者的免費帳戶。 同樣,如果您是節約成本的或預算較低的,則希望獲得最大的收益。 這樣一來,您可以獲得一個免費的MailChimp帳戶,并在達到2,000個訂閱者後開始付款(希望您屆時能賺到錢賺錢)。 就退訂率而言,MailChimp比Aweber更為嚴格。 是以,如果您有100位訂閱者和2位使用者退訂,他們将向您發送警告,因為您的退訂率超過1%。
廣告管理 (Ad Management)
Most bloggers monetize with banner ads of some sort. In 2008, I ended up purchasing an ad management plugin called OIO Publisher. I have been using it since then to manage ads on my blogs. It lets people purchase ads directly through your site, pay via PayPal or other options, then it verifies if the payment came through. If it did, then it gives you the option to approve it or reject it. If you approve it, it will then display ads on your site. Depending on the expiration date, it expires the ad automatically. If the advertiser has a recurring subscription with you, then it makes sure that the payment was received. If it isn’t, then it informs you about it and take the ads off. To be honest, it is a very smart platform. Now it can even sell ads by eCPM. If you want to eliminate middle-man and simply sell ads, then I highly recommend getting OIO Publisher. I paid for it once, and I have gotten over 500x return already.
大多數部落格通過某種形式的橫幅廣告獲利。 在2008年,我最終購買了一個名為OIO Publisher的廣告管理插件。 從那時起,我一直在使用它來管理部落格中的廣告。 它使人們可以直接通過您的網站購買廣告,通過貝寶(PayPal)或其他選項付款,然後驗證付款是否成功。 如果确實如此,那麼它為您提供了準許或拒絕的選項。 如果您準許,它将在您的網站上展示廣告。 根據失效日期,它會自動使廣告失效。 如果廣告客戶與您有定期訂閱,則可以確定已收到付款。 如果不是,那麼它會通知您并取消廣告。 老實說,這是一個非常聰明的平台。 現在,它甚至可以通過eCPM出售廣告。 如果您想消除中間人而隻賣廣告,那麼我強烈建議您使用OIO Publisher 。 我花了一次錢,現在已經獲得了500倍的回報。
OptinMonster (OptinMonster)
People ask me all the time about what I use for the lightbox popups, or the footer bar plugins etc. The answer to that is OptinMonster. I created this plugin because all the other ones in the market were slow, buggy, and had terrible support. OptinMonster is a gem for marketers. If you are looking to build or grow your email list, then this is a must have plugin. Checkout my case study on how I used OptinMonster to increase my email subscribers by 600%. Here is a link for a OptinMonster Coupon if you decide to buy it.
人們一直問我關于燈箱彈出視窗或頁腳欄插件等的用途 。答案是OptinMonster 。 我建立此插件的原因是,市場上的所有其他插件都很慢,有故障,并且獲得了糟糕的支援。 OptinMonster是營銷人員的瑰寶。 如果您想建立或增加您的電子郵件清單,那麼這是一個必須具有的插件。 檢視我的案例研究 ,了解如何使用OptinMonster将電子郵件訂閱者人數增加600%。 如果您決定購買,這是OptinMonster優惠券的連結。
All of the plugins or services I have mentioned above has helped me grow my blog. I am currently using all of the products mentioned above, and I love them. There are affiliate links in the article, so if you buy anything, I will get a commission. However, my recommendations would not change even if there was no commission involved. You can ask anyone who has met me in person, and I have recommended the same products (when there is no link to click). What are your thoughts about the products above? Would love to see a discussion going.
我上面提到的所有插件或服務都幫助我發展了部落格。 我目前正在使用上述所有産品,并且我喜歡它們。 文章中有會員連結,是以,如果您購買任何東西,我會得到傭金。 但是,即使不涉及任何傭金,我的建議也不會改變。 您可以問問任何一個親自見過我的人,并且我推薦了相同的産品(沒有單擊連結時)。 您對以上産品有何看法? 希望看到讨論正在進行。
翻譯自: https://www.wpbeginner.com/opinion/7-commercial-wordpress-plugins-services-that-helped-me-grow-my-blogs/
wordpress插件