Speaking of today's mobile phone manufacturers, not only to do a good job of products, but also to put in the marketing real efforts, really racking their brains, changing various methods to attract the attention of users, before Huawei glory invited Leng Yan Xiaosheng Wu Yifan as an image endorsement, and then there are millet red rice with 95 liu Haoran to do brand promotion, but Xiaobian wants to say that mobile phone manufacturers like Xiaomi, Huawei, have been dominating the marketing concept with mobile phone characteristics before, and in the past, relying on stars to earn gimmicks seems to be something that these manufacturers disdain to do. WHY？ This year's mobile phone manufacturers are not having a good time, with the saturation of smart phones, the software and hardware strength of various manufacturers have been improved, the gap between each other is not very large, so mobile phone manufacturers are also in trouble, but must get out of the predicament, how to do? Huawei and Xiaomi saw their mobile phone big brother Meizu, OPPO, vivo, they have been combining their marketing concepts with entertainment, so they also learned.
To tell the truth, the industry cross-border entertainment in this aspect of the work to do the best to meizu, its each conference will invite heavyweight film and television stars to cooperate, the following small editor on the meizu brand over the years to cooperate with the stars, I don't know if there is anything you like?
First, June 13, 2016 Charm Blue 3s new product conference, compared to the Charm Blue 3, 3s is an all-metal body, and there will be no fingerprint and fingerprint two versions, the real youth product! The star invited by the charm blue 3s: Li Ronghao! A very recognizable voice that people will enjoy as soon as they hear it. The Charm Blue 3S is so outstanding that it will never be forgotten.
Take a break, and. Not only the God of Heavenly King Song came to help, but also the Japanese AV actress (Suzuhara Emily) network live broadcast of this conference, students who want to see, you can leave an email below the post, you know.
2. 2016.04.25 Charm Blue 3 New Product Launch, the invited star is the national beauty girl group SNH48! Beautiful women like clouds, young and beautiful, choose charm blue 3, is to choose colorful beauty.
3. October 21, 2015 The star invited by Charm Blue Metal: Deng Ziqi! At present, the most popular female artist, the voice of the young age is surprisingly good, but the good things still need time to be experienced to taste the most beautiful. And the charm blue metal is to hope that young people must have both a debauched personality and a determination to sink down.
4. September 23, 2015. Meizu pro 5 "half of the music industry", invited Wang Feng to cooperate. Wang Laofuzi needless to say, a singer-songwriter with excellent songwriting, almost every album is personally done, single-handedly. His music can definitely bring positive energy to people, and this is exactly what Meizu products need to bring to users.
5. June 30, 2015 Meizu MX5 Invited Star: Li Jian! Singers with ethereal voices, persistent pursuit of music, he once said that "what can make people move is good music", and this is the product quality that Meizu pursues.
2014.11.19 Meizu MX4 PRO Launch Invited Stars: Escape Plan! It's a favorite of the editors, and they love every song. In fact, in 14 years, they were not red, and very niche, Meizu's vision at that time was so sharp, immediately predicted that these 4 young people will be the heavyweight idols in the future college campus. The "rock and roll undead, extreme music" they advocate is Meizu's original intention when it first became a player.
As for celebrity endorsements, entertainment grafting, which is usually more beneficial than harmful for any mobile phone brand. With the blessing of stars, brands can not only get greater attention, but also get more sales to some extent, and hope that Chinese mobile phone manufacturers can continue to refuel.