The author | Xie Minghong
Editor| Li Chunhui
The 1994 comedy film "Muriel's Wedding" was translated in Hong Kong as "A Heart That Hates Marriage". In the same year, the Japanese drama "Men Are Really Annoying" was broadcast on TVB and translated as "Three Hate Hearts". Xu Guanying has a song "Shrimp Girl Hates Marriage", and Luo Minzhuang also has a song called "A Heart That Hates Marriage". It seems that Hong Kong people really have a deep obsession with "hating marriage".
"Hate" in modern Chinese is generally resentment and remorse, but in cantonese dialects "hate" is a verb, one of which means "think; hope; wish." "Hate to marry" = "Very much want to marry."
The production year of "Muriel's Wedding" and "Men Are Really Annoying" should be 1993, coincidentally, this year has now become the "hate marriage year" on Douyin. Some people who were born in 1993 are now at an awkward age: not big, not small, some are still studying, some are already working; some are divorced, and some have not been in love.
This poisonous summary instantly poked at many "hate marriage" 1993 groups, and everyone began to frantically infect group anxiety like an island: Is there still a single in 1993? Was there a birth in the same month and the same year as me, and is still alone? What happened in 1993?
1993 became the year of Douyin's hate marriage, and this intergenerational anxiety was like a domino. How far ahead of the next age of collective anxiety can we be?
<h1>Those anxieties that are amplified</h1>
According to the data previously released by the official Douyin, users under the age of 24 accounted for 68. 97%, the proportion of users under the age of 30 reached 73. 69％。 That is to say, most of the users of Douyin are young people born after 1993. 1993 is regarded here as an age "hurdle", but it seems to be true.
Resonance is the great killer of content production in this era. Constellation, blood type, genus, region, age, predecessor... The more attributes everyone has, the greater the lethality. The resonance of the bully, the resonance of the crowd, the resonance of financial freedom, it is best not to say it, a person steals the music on the line.
Good resonance can not only make people invest in feelings, but also let people brush out their own sense of existence: I am 25 years old, am I not good-looking? Am I dishing something that doesn't taste good? Am I not going to be spoiled? Eat dog food every day in Douyin, come and take me away! Want to suppress first, just to keep up with this wave of "anxious winds".
As long as I can still be anxious, it proves that I am still young like most people. As for whether the jitter friends really "hate to marry", it doesn't matter. Bringing yourself a popular label and throwing yourself into a symbolic carnival is the "soul task" of brushing vibrato every day. Dance that has not been learned is now learned, and the terrier that cannot be understood read reviews is left behind by peers and does not exist.
Similar empathetic emotions include "lost love, leg splitting, reunion, and attending an ex's wedding." Of course, in order to render sad emotions, it is necessary to take a familiar recipe such as "Decent", "Later", "Paper Short Love", etc.
It is said that "the breakup should be decent", but the shakers have to make this "decent" public, which is somewhat similar to the self-abuse of "self-disclosure of scars, self-pity and self-pity". There is such a high-profile video, the girl followed the trend and called her ex and said, "Let's get back together, shall we?" The opposite boy's voice choked, "You say it again." The girl's emotions also came up, "I said let's get back together", and the boy said, "Okay. scram! Then hung up the phone.
One comment on you, "How much you hurt him, he'll say roll" had thousands of likes, while another commented that "your voice is so proud that he thinks you're joking." The short fifteen-second video contains great sadness and contagiousness. From a "roll" word in the boy's crying voice, the hard candy jun with big brains can even make up a domestic youth love blockbuster "Little Times, to the ex we will eventually die later".
The emotional value contained in modern time has increased dramatically. At the same time, people can know more people, people can have richer interpersonal interactions, and people seem to be able to express themselves more deeply.
So if, for a certain period of time, these fierce love and hate are not carried out, it undoubtedly means facing a huge emotional loss. This actually explains why the communication and interaction of young people presented by Douyin has become fragmented and normalized. The rich and homogeneous content on the surface makes people feel anxious about "wasting" time, and they want to use time more "fully" to fully develop the emotional value in it. I don't vibrate, only friends around me know I'm single. But if I do, how many potential cultivators will receive my care?
<h1>The 256th little brother who likes on TikTok</h1>
The futurist Toffler's assertion in the 1970s still seems to be strongly a priori: the average urban dweller today may come into contact with more people in a week than the peasants of the feudal era of the past, in a year, or even a lifetime.
This experience is especially evident on Douyin, where a message like "You are the 256th little brother I like on Douyin" has become a popular meme. In the face of those little brothers who blink, pat the gray, and learn to meow, most people's first reaction is: Oh, how come I haven't seen any of these good-looking people when I'm shopping?
This problem can be explained by two explanations: one is that the air on the street has no beauty and filters; the other is that the new media represented by short videos is constantly expanding the boundaries of user communication, and people can indeed rely on "walking and watching the flowers, sliding up and down the brush" to know many little brothers and sisters.
Compared with traditional social activities such as dating, the speed and breadth of modern people's emotional communication have been greatly improved. (While this improvement may not be real or qualitative, it does appear to have increased quantitatively.) Once upon a time, slow, there was only enough to love one person in a lifetime. Now fast, the heavenly vegetables on the vibrato can't brush up.
But this form of socialization is obviously highly deceptive while being convenient. Whether funny or affectionate, the asynchronous nature of shooting and watching allows people enough time to carefully organize, edit, and review their words and makeup, hiding certain aspects that they don't want others to know or don't want to share with others, and only showing the side that is worth showing.
The biggest advantage of Internet social networking is that people will have a greater sense of control psychologically, which in turn brings a sense of security. Although this "weak connection" between people may not really meet emotional needs, it seems that the friends of Jitter have become accustomed to equating the point of a red heart with caring for others; replying to others' messages is equivalent to communicating with others emotionally. The ancients said that friendship is shallow, and it is a nod of friendship. In Douyin, it is the friendship of likes.
In addition to the hateful marriage in 1993, there was also a large-scale "recruitment" of sexual minorities on Douyin. The content of the video is mainly composed of text and albums:
I am a man (age, height, weight), love emmmmm you know, eat too much dog food on TikTok, want to find someone to go down well. Without further ado, next up are my photos.
New media are more tolerant of sexual minorities than in the past and better than social tolerance in the same period. This point has a strong embodiment on douyin, and under the video with obvious basic feelings, the most common sentence is "I don't like to watch it if I'm not a two-man."
Unlike the three "left-center-right" attitude debates that often appear on Sina Weibo, "same-sex only true love", "do not resent but please do not publicize", and "homosexuality is disgusting", douyin's videos are much more harmonious. This is also why some small guys who don't even have about gun software dare to "video come out" on Douyin.
<h1>Greasy youth worship</h1>
In 93 years of hate marriage, the guys recruited relatives, on the 24 please call themselves uncles and aunts. The worship of youth on Douyin, which is almost "flattering", has spawned countless young Internet celebrities. 22 or so is already older, 18, 9 years old accounted for the mainstream, only 15, 6 was targeted by sister fans are not a minority. And this is just a microcosm of the worship of youth in our time, but the vibrato that is generally lower in the age group is more excessive.
A boy who had exchanged relationships with Hard Candy Jun on Weibo was 19 years old in 2015. By chance, I found out on Douyin that he had become a celebrity with 1.56 million fans, but his age was written at 20 years old, and the three years in between must have been some misunderstanding of time. In a 93-year-old group of 25 years old to hate to marry the vibrato, the younger the better "mixed".
The excessive worship of youth itself carries a greasy feeling. For those who have youth, this is a person who has no other advantage than youth; this is premature self-abandonment and self-exoneration for those who are dying of youth.
It is said that the south vibrato north kuaishou, it seems that the users of the vibrato, are looking down on the kuaishou users, feel "soil". In fact, Kuaishou and Douyin are just two magnifying glasses: the soil of Kuaishou is a rural picture, a distant and distant soil, but it is rich and vivid; but the emptiness of Douyin is a modern void. A wave of young people dress up as handsome every day to sell stupid cuteness, sad spring and autumn to think of the ex, itself fell into a kind of spiritual desolation.
This emptiness has a strong concealment, every day with a knife to scare his own dogs and cats, does not mean that he loves life; full of "paper short love" and "9277", not necessarily love saints; casual blink of an eye can circle the fans, and you walk across from you you may "meet and not know".
The times are not as vivid as video, and young people who pose cynically are prematurely self-denying and giving up. The "unlearned skill" of good looks is exalted, and the "innate inertia" of having fun is magnified. In TikTok, either you look good, or you have fun, or you watch others "look good and fun". Behind every string of silver bell-like laughter is a mirror-style self-deprecation of the times.
Initially, we thought that the Internet was a network of everything, with no boundaries. Facts tell us that the Internet has instead made people tribalized, and the circle layers are almost racially isolated;
Later, we believed that the Internet was a multi-personality and a thousand faces. But the facts tell us that first-class Internet products, aimed at eliminating differences, will reinvigorate people who cannot survive in individualism into the collective carnival – as if returning to maternal security.