On May 30, a "Argentina China Tour Fare Map" spread on social platforms.
According to the online map, Argentina vs Australia this match (played in Beijing Workers Stadium), the highest ticket price reached 8880 yuan, in addition to 6880 yuan, 3880 yuan, 3280 yuan, 2880 yuan and other fare levels, the lowest ticket price is 680 yuan, and the number is very small.
The World Cup champion came to China to play friendly matches, and stars such as Messi, Julian Alvarez, Di Maria, Enzo Fernandez, McAllister and other stars are expected to play, which has caused a sensation among Chinese fans. Watching Messi on your doorstep is a rare opportunity – although, the nature of the match is a warm-up match, and the opponent is not the Chinese men's team.
As soon as the online picture came out, the fans were in an uproar. Although the media constantly prompts that "the ticket price is transmitted online, subject to the official ticket information released by the organizer", everyone knows that this is a very conventional publicity method: insiders disclose the news to the media, let the media disseminate it, and the official can not only understand the direction of public opinion, but also adapt to changes.
One thing is certain: Argentina vs Australia warm-up match ticket price will certainly not be as "close to the people" as the Chinese Super League ticket price. After all, to invite Argentina to China, the appearance fee of $5 million is indispensable. The organizer's investment promotion is not smooth, and ticket revenue is an important "source of return". Excluding publicity costs, labor costs, and operating expenses, the pressure on the organizer is also great.
Some foreign journalists working in China also think ticket prices are ridiculously expensive.
BBC correspondent in China Stephen McDonel quipped: cheap, huh! 8880 yuan to watch the game.
Mark Dreyer, another person familiar with Chinese football, said: This ticket price is not an ordinary sports event, but more like the positioning of a top concert, a lot of dollars.
The minimum is 680 yuan (the number is very small), and the highest is 8880 yuan, such a price can beat the Champions League final in seconds.
In the 2022-23 Champions League final, Manchester City vs Inter, the official ticket price is divided into 4 levels: 690 euros (5200 yuan), 490 euros (3700 yuan), 180 euros (1360 yuan), 70 euros (530 yuan).
You may say: Messi came to China to play games, high ticket prices should be, thousands of dollars to see Messi, not expensive. However, look at Argentina VS Indonesia, the local ticket price in Indonesia: 284 yuan, 568 yuan, 1183 yuan, 2011 yuan, a total of 4 levels. What's more, Indonesia is not asking for "foreign aid", but its own national team and Argentina to clash, which is more gimmick for Indonesian fans.