Explore Macau
Anyone who knows a little about Macau will definitely not know about this place on Guan Ye Street, where there are many long queues of egg tarts, beef miscellaneous and cake shops. These many time-honored brands are the inheritors of folk skills and have witnessed the changes of the years. But after three years of the epidemic, many long-established brands are facing closure, is there anyone to help them in this situation, have they found a new way out?
Macau cuisine
/ Butter cake
This butter cake Portuguese food shop located on Kuan Ye Street in Macau is currently the only remaining shop in Macao that specializes in traditional Portuguese pastry, and the most well-known pastry in the store is definitely the butter cake.
Macau butter cake
The whole process of making butter cake takes 3 days from preparation to cooking, and the hardest thing is the process of cooking cake. Next to the charcoal stove at a high temperature of 100 degrees Celsius, it is necessary to manually stir the sticky butter cake for 8 hours without interruption, so as not to let the butter cake stick to the bottom of the container, and after cooking the cake, the portrait falls apart and the whole body aches. The hostess Ho Jinyan was initially hesitant to take over the production of butter cakes, saying that she had learned to make butter cakes since she was in her twenties, when there were still two or three shops in Macau making this traditional pastry.
Macau
Hand-beaten durian ice cream
At the end of the 90s, Leung Kwai Chi and her husband officially took over the family store, they turned ordinary snacks into desserts for tourists visiting Macao, and were rated as Michelin's recommended street food for 7 consecutive years.
Macau
/ Large vegetable cake
Because you need to feel the thawing degree of durian meat by hand, and the whipping after mixing the materials must also have a feel, there is no way to replace the production process with machinery. Liang Kwaizhi, who is 65 years old, not only does she work all year round, but she can only sleep for 2 to 3 hours a day when she is busiest.
At present, most of the operators of Macao's long-established brands have something in common: doing one thing in their lives, from raw to skilled; The owners of the shops do not read much and do not understand modern business concepts; Rely on their own hardships and stand hard work, but these traditional snacks, the handiwork is very complicated, hard, the inheritance of skills is difficult, and it is difficult to recruit workers.
When Blu-ray arrived, a Hong Konger who has been busy between Macau and Hengqin in Zhuhai, his job when he first arrived was to visit restaurants, one of the key areas was Kwan Ye Street.
Blu-ray: For example, if your brand can its design be done a little, like the butter cake just now, its products are indeed very powerful, but you look at its logo and its trademark, and all its packaging is actually not very good, and it is more traditional. The second thing is like just "Mo Yiji", your product is very good, but only your boss lady can make it herself, in this case, if you want to go to the mainland to develop, how to help his product standardization, not necessarily to use a machine, such as indicating that tomorrow someone joins you, how to teach him, you have to record the secret recipe production process, how to buy materials, the formula of materials, all recorded, this standardization is also very time-consuming and costly.
Statistics show that the number of visitors to Macao rose rapidly to 1.6 million in February this year, an increase of 1.4 times over last year, and this number continues to rise. The 80 million population and 56,000 square kilometers of the Guangdong-Hong Kong-Macao Greater Bay Area may also bring new market opportunities and imagination to Macao's brand F&B outlets?
Macau
/ City of Poetry
In the minds of many people, Macau is a gambling city, you may not know that Macau has another side, it is also known as "Poetry City". From a newspaper reporter to the owner of a bookstore with serious losses, Chen Yurun, the guardian of Macao's local culture, has spent more than a decade turning the bookstore into a profit, dedicating his life to local cultural undertakings, and hearing what the "poetry city" Macao looks like in the eyes of cultural people.
Chan Yu-run: This "poetry city" has actually existed for a long time, because there is a world-class poet Camões in Macao who once lived here to write "The Soul of Portugal". Xian Xinghai grew up in a fishing boat, and the reason why his artworks were so felt and passionate, including the Yellow River Cantata, best embodies this suffering mass, is because he lived in Macau. Zheng Guanying's house is near my house, and "Prosperous Danger" was created here.
Macao has also been a refuge for literati and ink tourists fleeing during the war since ancient times, and today in Macau we went to visit an old gentleman in the cultural circle, I think he should be the guardian of local culture, his name is Chen Yurun, from a newspaper reporter to the owner of a bookstore with serious losses, it took 15 years to turn the bookstore into a profit, and then dedicated his life to the local cultural cause.
Chen Yurun: I would like to suggest that friends who come to Macao in the future should not only bring almond cakes, beef jerky, and spiritual food, but also bring them back as souvenirs.
Editor: Wu Huiming