Game Overseas Opportunity Series Research [Brazil] | Gyro Technology

Brazil has the highest number of gamers in Latin America, predominantly female and with a young group. Brazil is also a country with relatively complete Internet infrastructure in Latin America, with the largest Internet population in Latin America. Steady growth against the backdrop of a downturn in the global mobile gaming market.

China's self-developed products are not prominent in the Brazilian head game market, and the overall competitiveness has also declined, while Chinese games are more prominent in the market segment, among which the SLG category is particularly prominent. Chinese game publishers generally participate in the Brazilian market, but the performance in Brazil is not satisfactory. The reason for this is related to the lack of good localization.

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