Sales director Zhang Dawei dragged his tired body home and fell heavily on the sofa: Why set goals and rewards every month, but the team's performance has never been completed, and the salesman is not motivated?
Zhang Dawei turned his head to look at his son who was focusing on playing games on the side, his eyes were like torches, and his whole body was working hard with excitement, thinking: The same post-90s, if only the salesman could work as hard as playing a game.
Yes, why can games bring people pleasure and make people take the initiative to "work hard"?
After careful study, I found that there are really special skills. So Zhang Dawei began to design and "gamify" the work.
One
Goal: Grandiose and sensual
Whether it is League of Legends or Honor of Kings, Zhang Dawei found that popular games generally set a grand background and name, giving people a sense of detachment from reality and immersive experience.
So unlike the previous names such as "best salesman" and "excellent star", Zhang Dawei named the next assessment:
"Quacks: The Great Business Man"
Two
Rule: Simple and clear
If a game has a high barrier to entry and complex rules, it is often not immersive.
Zhang Dawei thought of setting a bunch of complex assessment rules every time, such as:
The salesman may not understand what it means at all, and if the salesman cannot understand the assessment standards, then your assessment is useless.
Therefore, Zhang Dawei re-set a simple and clear set of assessment standards:
Number of new customers
Number of new customers
Display the number of qualified households
The number of POSM (material) qualified households
For each increase in the number of the above work content, five points will be awarded, and the points will be accumulated without capping.
Three
Feedback: Instant incentives
Every time you cut a soldier in the game, there will be corresponding gold coins and rewards for each progression, which can be directly exchanged for corresponding equipment to enhance combat effectiveness and enhance the sense of game experience.
Zhang Dawei uses the Qince [Employee Points] function to set up the assessment and review rules in the background, and when the salesman opens a new customer, 5 points will be automatically issued to the salesman's account.
The Qince AI function supports the salesman to take a photo, automatically identify the photo information, and conduct assessment and proofreading, with only 1S, the points will be immediately credited, and you can directly shop in the points mall. Let all assessment items achieve immediate feedback and immediate incentives.
A month later...
Zhang Dawei left work early, nestled in the sofa to brush the circle of friends, and saw Xiao Wang send a circle of friends:
So open [Qince] to check the performance achievement:
Zhang Dawei raised the corners of his mouth and revealed a satisfied smile.