I have long heard that the entertainment industry is "you sing and I appear", but I didn't expect that this sentence could be implemented on a person——
It's so cruel.
This year is known as the "big year of domestic dramas", and at the beginning of the year, a "Crazy Race" led the country to soar, and the major lists have come with good news, and the record has been broken again and again.
The series exploded, and the actors also rose to the top.
Zhang Songwen, Gao Ye, Sun Yan, and even Aruna, the first street of Mangcun, have ushered in unprecedented attention.
Of course, the most popular is Zhang Yi.
No, "Crazy" just stopped, Zhang Yi's new drama "Who is He" came one after another, once it was launched, it immediately exploded on the whole network, airborne major lists, opened the information website to look at the dazzling, and took over the torch for domestic dramas.
But the more lively Zhang Yi's side is, the more lonely the other person is.
Who?
Feng Xiaogang.
Just when Zhang Yi dominated the whole network, in the corner that no one cared about, Feng Xiaogang's new drama "Echo" was launched again.
Compared with Zhang Yi's heroic achievements, Feng Xiaogang's new drama performance is much worse.
"Echo" has been online for 3 days since March 16, and there has been little discussion, and there is no such person on the hot search.
Who could have imagined that an online drama directed by Feng Xiaogang would only be the 4th place in 4 days of broadcasting.
What's going on, didn't you say a good "big year of domestic dramas"?
Why did you leave Feng Xiaogang behind?
Feng Xiaogang, Lian Po is old
Starring Song Jia, Wang Yang, Bao Bell and Wu You, "Echo" tells the story of a female criminal police officer investigating a female corpse case while being deeply trapped in a personal emotional vortex.
In order to find out the truth about Feng Xiaogang's fall from favor this time, Brother De also set aside an afternoon to watch this drama.
There are 6 episodes in total, each episode is 50 minutes, and it takes half a day to round up.
Taste, still the standard Feng taste.
Tricky camera angles, exquisite lighting and color grading, exquisite costume props, and concise and insinuating lines.
All this can make people see at a glance that Feng Xiaogang comes from the strength of the film director.
It is even said that even the "entrainment advertising" of Feng Xiaogang's logo scripture is as always.
However, the problem is that Feng Xiaogang, who tasted the suspense drama for the first time, showed a strong disobedience.
Compared with the brisk rhythm, distinct characters, and refreshing plot trend in "Crazy" and "Who Is He" in the same period, "Echo" is like a pot of porridge that is not cooked.
Slow and faint.
The story is based on the criminal police officer "Ran Dongdong" played by Song Jia investigating a love vendetta murder case, at the same time, her husband "Mu Dafu" is suspected of cheating with a beautiful writer with close personal friends, and the heroine is caught between official responsibilities and private appeals, and her own personal experience and the victim's previous experience are overlapping and intertwined, unable to extricate herself.
The script is not a suspense drama in the standard sense, and Feng Xiaogang also ingested a lot of empty mirrors, dialogue, and emotional blanks during the filming process, which made the already protracted pace slow and slow.
"Compared with suspense dramas, Feng Xiaogang obviously wants to make ethical dramas."
The bad reviews of "Echo" basically come from this unpleasant perception.
Of course, then again, the popularity of a work may not have much to do with word of mouth.
Or in other words, at least it didn't have much impact when it first went online, after all, these days, the audience came to the name of the starring team.
And the end of "Echo" being beaten into the cold at the beginning proves:
Feng Xiaogang's signboard is not fragrant.
Sharp-eyed students may have noticed that when I said that "Echo" was launched, I used "again", in fact, "Echo" is not the first follow-up that Feng Xiaogang planted on the online drama.
Last year, Feng Xiaogang returned to the TV drama circle after a 25-year absence, and personally directed "North and South".
The film director makes a TV series, this should have been a dimensionality reduction blow, just the gimmick is pulled.
What's more, Feng Xiaogang also mobilized his connections accumulated for many years, not only the protagonist group can be alone, but the guest star is even more luxurious.
Huang Bo, Zhu Shimao, Zhu Yilong, Song Dandan, Ren Suxi, and even Luan Shu, Laozai, GAI and other people in the music industry came to join in the fun.
At that time, when the media saw such a luxurious cast, they really praised the face of "Feng Xiaogang".
But the performance of the work does not match Feng Xiaogang's fanfare.
The rating is 4.9 points, the popularity is low and low, although there are many hot searches, but it didn't take long to find this person.
Of course, it is not that the results of this drama are miserable, but as the banner of "Feng Xiaogang returned to the serial drama after 25 years", some are not worthy of the name.
"North and South" market share trend chart
Up to now, in this new drama, Feng Xiaogang actually went the wrong way with his sword, playing the suspense thriller genre for the first time, and with the foggy theater of the green platform, it ignited the first shot of suspense this year.
But this cannon was lost again.
Feng Xiaogang had already lowered his proud head
Today's mainland film market often produces tens of billions of yuan a year, and after a movie is released, it is not a big hit for 1 billion, and it almost becomes the world's largest box office.
But when it comes to people who have really witnessed history, Feng Xiaogang thinks he is second, and no one dares to rank first.
The old man chatted about being a teenager.
Back then, Feng Xiaogang not only opened up the concept of "schedule" for the mainland market with "Party A and Party B", but also added the "director dividend system", which brought great changes to the innovation of the mainland market.
And the subsequent movies, Feng Xiaogang concocted like the law, almost monopolized the large category of comedy, as soon as it was the annual box office champion, or the runner-up, anyway, it had to be a third place.
For the early Feng Xiaogang, Brother De was most impressed by his arrogance.
"I shoot everything has a box office, shooting entertainment has a box office, shooting serious may be higher than entertainment, no way, who are you better than me?" You find one for me, no!
I was particularly lonely and seeking defeat. ”
Why is Feng Xiaogang so crazy?
This has a lot to do with his early sad life.
This story, readers familiar with the past of the Beijing circle are like a few family treasures, compared to other Beijing circle bigwigs born with golden soup spoons, Feng Xiaogang's road, that is his own "shoot" one by one.
Feng Xiaogang lived in a divorced family, was pulled up by a single mother, first worked as a literary soldier for a few years, and then went to work in a film company.
If it weren't for the fact that he wanted to shoot Zheng Xiaolong's girlfriend, he might have been so peaceful for a lifetime.
Later, because of a peach-colored news, Feng Xiaogang met the great director Zheng Xiaolong, and successively unlocked roles such as Wang Shuo, Ye Jing, and Ma Weidu.
All the way to the high-rise, mixed into the high-level of the Beijing circle.
Everyone in the world knows Feng Xiaogang's means of ascending to the throne, and when he met Wang Shuo, the phrase "look up at the Big Dipper" directly praised this stubborn lord, so that Wang Shuo still had words when he encountered others instigating:
"If a person shoots you every day, you can't rush with him!"
Ma Weidu commented on Feng Xiaogang:
"Feng Xiaogang is extremely smart, and he knows what you want without saying a word", and also pointed out that he and Wang Shuo are using each other.
Ye Jing commented on Feng Xiaogang:
"Feng Xiaogang is eager to succeed, and in order to succeed, he can let go of anything! He often cried in front of Wang Shuo, just in front of me several times.
His greatest cleverness is to be good at using smarter people! ”
In director Ye Jing's autobiographical "Days Related to Youth" filmed in 2006, there is a character called "Feng Pants", not only looks similar to Feng Xiaogang, but also has the same experience.
Timid,, crying, unscrupulous.
Ye Jing wrote this character for nothing, and he couldn't wait to put all the despised words on him.
The character lived, but Feng Xiaogang outside the camera suffered a dumb loss.
To this day, when Feng Xiaogang is mentioned, the melon-eating masses still think that Feng Xiaogang is the appearance of "Feng Pants" in the play.
Of course, how much of this is true and how much is false, we are not the parties and there is no way to refute it.
But Brother De saw a documentary by Feng Xiaogang, which was filmed "One Day in 2000 Feng Xiaogang".
Feng Xiaogang said a paragraph, and Brother De can still recite it:
"The children of the common people are fundamentally different from the children of the eunuchs -
Children of the common people, lying and telling nonsense, why?
Because he can't afford the kind of evil consequences that will occur after he expresses his true thoughts, he dooms us to be cautious and think differently everywhere.
Those cadre children are different, and their father's influence has always helped him since they were born, so that they can spend three points of effort and obtain ten effects. ”
It can be seen from this that Feng Xiaogang understands the difference between himself and others from the bottom of his heart.
Many grievances have to be swallowed hard in the eyes, so that they can endure the pity of others.
Pandering was what Feng Xiaogang was best at doing at that time.
Cater to the ridicule and ridicule of friends, cater to the bosses' arrogance, cater to the audience's aesthetic New Year films, and meet the exclusion and jealousy of the contract.
But Feng Xiaogang is obviously an axis person in his bones.
In 2010, vitiligo made Feng Xiaogang look like a monster, and the doctor told him to drink less alcohol, smoke less, and be better at his condition.
He does not listen to doctors.
"Smoking and drinking are just one of the few things I can really decide."
Because he lived too clearly, Feng Xiaogang chose to strangle his personality.
However, this clear idea of status is a double-edged sword.
When he was in the lower position, Feng Xiaogang could lie down and taste the guts, break his teeth and swallow into his stomach, how humble and humble.
But as soon as he realized that he was superior, he would immediately show off his might, talk high, and drag everyone into the water.
How did Feng Xiaogang's "small steel cannon" come about?
Scolded out.
After becoming the leader of the fifth generation of directors, Feng Xiaogang finally mixed up, coupled with Wang Shuo's departure from the United States, Feng Xiaogang climbed another high branch and became the pillar of the Huayi Empire, which further intensified Feng Xiaogang's rebound psychology.
"History of Feng Xiaogang's Shelling" 2013 edition
The media's favorite word to match Feng Xiaogang is "bombardment".
Among them, including but not limited to shelling film critics are big-tailed wolves, shelling Douban X, shelling Sun Haiying who burned his brain, and reporters, flight attendants, and restaurant waiters are the targets of perennial bombardment.
In 2010, Xu Fan did not win the Golden Horse Award for "Tangshan Earthquake", and Feng Xiaogang said that Chairman Jinma "pretended to know how to do it".
In 2012, "1942" hit the rocks at the box office, and he scolded the audience for not understanding what a good movie is.
In 2016, "I Am Not Pan Jinlian" was not well scheduled, and he even sneered at Wanda Chairman Wang Jianlin, causing Wang Sicong to scold him.
The most powerful was 2013.
After the box office fiasco of "1942", Feng Xiaogang quickly remade "Party A and Party B" to make quick money, named "Private Customization".
Of course, the box office exploded, but the reputation was a failure.
Feng Xiaogang loves face, and what he said on his mouth is "this is what I pat casually", but he posted more than 10 long articles behind his back, and he couldn't wait to scold the genealogy of netizens.
However, with Feng Xiaogang's box office fall out of favor and hormones declined.
His cannon, gradually, became less "steel".
In 2006, Feng Xiaogang watched Zhang Yimou shoot "Heroes", and he also wanted to make a blockbuster film named "Night Banquet", but the investment of 120 million yuan at the box office just reached 130 million, and he lost a mess.
Later, Feng Xiaogang was not willing to live only in Wang Shuo's back, and began to find his own book to shoot, and later works such as "Rally", "1942", "Do Not Disturb If You Are Insincere" were mixed, with both profits and losses.
The real turning point for Feng Xiaogang was 2018.
That year, because of a name that could not be written and something that could not be discussed, the entire entertainment industry changed dramatically.
Not only did Feng Xiaogang's "Mobile Phone 2" go down the drain, but he himself even once spread fake news with a fine of 2 billion, making people mistakenly think that he was also banned.
Previously, Feng Xiaogang had just signed a gambling agreement with Huayi Brothers.
Huayi invested 1.05 billion yuan to acquire 70% of Feng Xiaogang's shares, but required Feng's Dongyang Mera company to make a profit of more than 100 million yuan in 2016, with an annual increase of 15% for the next three years.
After careful calculation, Feng Xiaogang needs to bring 670 million benefits to the Huayi brothers.
Something happened just after entering the game, which made Feng Xiaogang scratch his heart, and he could only rush to the hospital.
"Mobile Phone 2" stopped, Feng Xiaogang hurriedly picked up the new work, and shot the finished product in New Zealand in just two months.
In order to make this movie, Feng Xiaogang even missed the phenomenon and the hit variety show "Actors Please Take Position".
However, with Feng Xiaogang's reputation slipping, the level has decreased, and rising stars have risen, people have long stopped eating him.
On December 20, 2019, this "Only Yun Knows", which carries all of Feng Xiaogang's hopes, was released.
On the first day of the film's release, it was squeezed into third place, and its results deteriorated day by day under the blows of "Ip Man 4" and "Manslaughter", and it was not until the 5th day that it was difficult to break 100 million.
And "Ip Man 4", released on the same day, has accumulated 420 million box office at this time.
The tide is gone!
Watching his movie reach a small goal in 5 days, Feng Xiaogang felt it in the middle of the night, recalling the scene when "No Thief in the World" was singing all the way, compared with the current difficulty, it was really a little shabby.
It's okay to lament yourself, or to say that yin and yang are strange, anyway, Feng Xiaogang finally knew.
Their own time has passed.
Later, Feng Xiaogang always reported the news of shooting new films, and was always refuted by himself, from the end of 19 to the beginning of 23 now, a new movie has not been released.
In addition to appearing in variety shows, Feng Xiaogang has only produced a few works, and the rivers and lakes seem to have lost such a person.
In May 2021, Feng Xiaogang, who had not appeared for a long time, finally had new news——
Because he failed to meet the standard, Feng Xiaogang failed to gamble and paid Huayi 160 million.
The "small steel cannon" of those years is also old
When filming "Only Yun Knows", Feng Xiaogang cried while reading the script.
And the last time I cried on the set was the famous work "Tangshan Earthquake" 10 years ago.
In recent years, Feng Xiaogang's news has been less, and his temper has changed a lot.
He once frantically posted more than a dozen long articles overnight, but now he has emptied social media and set up permissions, and the last time he appeared, it was the fake news that the media broke the news that Feng Xiaogang had settled in the United States, and there were many opinions on the Internet, and he wanted to brand Feng Xiaogang as a treacherous reactionary.
It didn't take long for Feng Xiaogang himself to respond.
Before this is put aside, Feng Xiaogang must find out the media that broke the news, and curse at the reporter's neck.
But this time, Feng Xiaogang only said a few words for himself, did not get angry, did not scold the street, and quietly exited.
Back to the drama "Echo".
The play is adapted from the writer Dongxi's long novel of the same name, the structure of the novel is very special, odd chapters talk about cases, even chapters talk about emotions, and the heroine's case-solving line and family line go hand in hand.
As before, Feng Xiaogang will definitely cater to the public's taste, reduce the emotional drama, and expand the line of solving the case.
After all, we are a suspense drama, and we have to find a way to catch the audience's attention.
But this time, Feng Xiaogang chose to deliberately retain the emotional line, and even said that he was planning to figure out the psychological changes of the heroine——
"I hope that in addition to the suspense of the strong plot, this drama can also bring more thinking to the audience emotionally."
Feng Xiaogang was suddenly willful, he didn't want to cater to anyone, he just wanted to shoot what he wanted.
Even the birth of the drama "Echo" is a game of Feng Xiaogang's accidental prodding.
The novel was filmed after reading it, and in addition to Song Jia, Wang Yang, Zhu Yuchen, and Si Ni are all old acquaintances of "North and South".
Planner Xu Fan, producer Wang Zhonglei, photographer Zhao Xiaoding, and even the screenwriter is Zhang Yaozhi, who has just finished cooperating.
The front and back scenes are basically Feng Xiaogang's family and friends group, and the least "Feng Xiaogang" part of the drama "Echo" is that there is almost no marketing announcement before it goes online.
No need to flatter the boss, don't bother with stars, and don't even care much about box office results.
Lo and behold, Feng Xiaogang is old, and the cannon is "steel" and does not move.
But people live casually, relaxed, and have the integrity of an artist.
The flat-headed people who were cautious in their words and deeds and thought differently everywhere finally lived as they wanted.
- End of full text.