When it comes to shining idols, it's time to look at the young people of Gen Z. They are not only synonymous with youth and coolness, but also represent the infinite possibilities of personality and talent.
For example, Gu Ailing on the hot search.
She is what many people call "someone else's child", winning championships and medals, and her commercial value continues to rise. Some time ago, Gu Ailing attracted attention with a full score in the first semester of Stanford.
But she is also "our friend" and will take the initiative to speak up for strange girls when they encounter online violence; When he is questioned, he will not be silent, but respond with reason and loudness, and set an example for more young girls with his attitude.
ANOTHER EXAMPLE IS ROSÉ AFTER 95. SHE REUNITED WITH BLACKPINK MEMBERS FOR A CONCERT TOUR, AND RECENTLY SET OFF A "TONER STORM" AROUND THE WORLD AGAIN. AS A COLD AND RESPONSIBLE ROSÉ, HE ALSO PROVED HIS SINGING AND DANCING STRENGTH ONCE AGAIN THROUGH HIS HOT LIVE PERFORMANCE.
WHETHER GU AILING OR ROSÉ, THEY ARE REPRESENTATIVES OF GENERATION Z IDOLS. In addition to their maverick and casual selves, they also have a common keyword: Tiffany.
Remember the picture of Gu Ailing winning the Beijing Winter Olympics? As she raised her medal and beckoned to the audience, her fingertips kept shining with Tiffany's light.
Recently, Gu Ailing appeared on the cover of Vogue's Hong Kong January issue – her first Vogue cover. In the blockbuster, she is confident and charming, shining like the Tiffany jewelry she wears.
Hong Kong Vogue, January 2023
Photo by Paola Kudacki
"In my life, fashion has helped me connect with my femininity, find beauty in strength, and nurture my creativity."
For 19-year-old Gu Ailing, fashion and talent are not contradictory, but rather achieve her eclectic personality traits.
Hong Kong Vogue, January 2023
Photo by Paola Kudacki
AND ROSÉ, WHO IS BUSY TOURING THE WORLD, ONCE SAID IN A VOGUE INTERVIEW: "HAVING A CLEAR GOAL WILL EVENTUALLY MAKE A DIFFERENCE – SO I THINK IT'S VERY IMPORTANT AND HANDSOME TO HAVE DREAMS." ”
Hong Kong Vogue, December 2022
Photo by Kim Hee June
IN FULFILLING HER DREAM, ROSÉ'S EVERY PERFORMANCE IS SMART YET ECLECTIC. On stage, she often wears Tiffany jewelry, exuding casual charm.
If you pay attention, you'll notice that they've been wearing a clean but personal bracelet lately, all from the Tiffany Lock collection.
Tiffany & Co. Lock 18K yellow gold bracelet
With 18K yellow gold and white gold diamond-set bracelet
At the beginning of 2023, as the spokespersons of Tiffany's global brand, they also appeared in the new advertising campaign of the Tiffany Lock series.
Among them, Gu Ailing partnered with musician and supermodel Yang Yinge, wearing it alone or in layers, to freely express the spiritual core of the Tiffany Lock series "eclectic and casual".
ROSÉ wears the new 18K rose gold ring and bracelet from the Tiffany Lock collection, while mixing and matching other of the brand's classics to showcase the unique charm of the new Tiffany Lock collection.
The brand's new masterpiece, the Tiffany Lock collection is inspired by the classic padlocks in the Tiffany & Co. antique collection.
In fact, long before the 50s of the 20th century, Tiffany & Co. introduced functional padlocks. By the middle of the 20th century, padlocks had become one of Tiffany's signature design elements, incorporated into different items such as keychains, wallets, brooches, necklaces, and more. With the successive launch of series such as Return to Tiffany and Tiffany® HardWear, the padlock element has been continuously redesigned over the past two decades, bringing different modern works.
But the Tiffany Lock collection is a new jewelry collection inspired by "padlocks". It crosses the boundaries of design and turns functional meaning into an aesthetic symbol. It was first presented on August 15, 2022, and was the first to release four Lock series unisex bracelets in the United States, which immediately attracted the attention of the fashion circle.
The innovative swivel lock closure subtly echoes the function of the padlock and symbolizes the modern spirit of "perceiving oneself and connecting with others".
On: Tiffany & Co. Lock series
18K yellow and white gold diamond bracelet
Next: Tiffany & Co. Lock 18K rose gold bracelet
In addition to bracelet styles, this year there are new pieces such as rings, earrings and pendants made of 18K rose gold. The diamonds paved in the work collide with 18K rose gold, and the avant-garde and casual design language highlights the charm of each wearer, and also conveys the unique proposition of this collection "eclectic and casual".
From left to right:
Tiffany & Co. Lock's 18K rose and white gold set with diamonds
Pendants, earrings, rings, two-finger rings
On the one hand, it's the perfect interpretation of the Tiffany Lock collection's style: it can be worn singly, stacked or mixed and matched, and it is free to wear and not be inhibited.
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On the other hand, it is the personality and self-attitude expressed by the boys and girls who love this collection. For example, Gu Ailing, constantly challenging more diverse identities, Olympic champions, fashion idols, students... She wants to prove that it's possible to excel in many ways, and that "the key is passion and time management."
In order to present this new creation to more people, Tiffany and Paul Rousteau, a well-known French contemporary photographer, presented a huge creative work at the Louvre Museum in France, using digital technology to "hang" the Tiffany Lock bracelet in the air, bringing a unique artistic visual experience, but also indicating the popular identity of the "new logo" of the Lock series.
The "deformed" Louvre, the bracelet suspended in the air, this creative work is not the embodiment of the spirit of the Tiffany Lock collection?
Spring Festival is approaching, I wish every Tiffany boy and girl can break the shackles and walk casually in the new year!
Edited by Tristan
Design: Lele